The Pharmaceutical Research and Manufacturers of America (PhRMA) today released new advertising as part of its “From Hope to Cures” campaign, highlighting the stories of rare blood and lung cancer survivors.
The newest video in the collection features Matt, who was diagnosed nearly seven years ago with advanced non-small cell lung cancer. When he was diagnosed, he was given a slim chance of living up to five years. However, today Matt continues to lead an active life due to recent advancements in targeted gene therapies and innovations in cancer medicines.
The latest print and digital ads feature Jamie, a vibrant woman diagnosed 15 years ago with chronic myelogenous leukemia (CML). Watching her son grow up was a primary focus for her, and she’s been able to continue to do that and so much more. Thanks to advancements in CML treatments, today she maintains her sense of humor and imparts an infectious joy on those who meet her.
Earlier this year, the first collection of digital and print ads was released featuring Rhys, a five-year-old living with type 1 diabetes and celiac disease. Unveiled alongside the advertising was a video, titled “We’re Fighting Back,” which features both Rhys and Jamie, as well as Jen, a researcher who wakes up every day working to find new treatments and cures for patients.
To view the multimedia release go to:
http://www.multivu.com/players/English/7738431-phrma-from-hope-to-cures/
One lucky homeowner is going to be living the life in the mountain town of Asheville, North Carolina, location of the HGTV Urban Oasis® 2015. Viewers can now enter for a chance to win the grand prize package valued at more than $500,000 that will be awarded this fall. In addition to this approximately 1,300-square-foot residence and all its furnishings, the grand prize winner will receive a 2016 Acura TLX and $50,000 cash provided by national mortgage lender Quicken Loans.
During the giveaway period, which runs through September 24, eligible viewers can enter twice per day online at HGTV.com/UrbanOasis and can sign up for daily email reminders. HGTV Facebook and Twitter fans (#hgtvurbanoasis) can check in for ongoing updates and new details.
Decorated by interior designer Brian Patrick Flynn, the fully furnished HGTV Urban Oasis 2015 features an open-concept floorplan with two bedrooms and two baths. All the renovations on the home were overseen by HGTV house planner Jack Thomasson, which included raising the original roof to include a loft over the dining room. Designed by Wilson Architects and fully renovated by JAG and Associates Construction, the home remains indicative of the Asheville style: bold, transitional, creative, vintage, and handmade, with an emphasis on art and practicality.
To view the multimedia release visit:
http://www.multivu.com/players/English/7582251-hgtv-urban-oasis-2015/
To commemorate the 25th anniversary of the Northwestern Mutual Foundation, the company announced today a first-of-its-kind art exhibit open to the public. Through the power of visual arts, Giving Gallery: Community in Process will highlight the collective impact of the Northwestern Mutual Foundation and its nonprofit partners in the greater Milwaukee community and beyond.
For the past 25 years, the Northwestern Mutual Foundation has driven its communities forward by investing in the people who stand up, tune in and engage every day to ensure that everyone has a chance at a brighter future.
“This year, we’re commemorating the 25th anniversary of the Northwestern Mutual Foundation, which has improved the lives of children and families in our hometown of Milwaukee and across the country,” said John Schlifske, chairman and CEO, Northwestern Mutual. “We are bringing 25 years worth of stories to life through art, highlighting our commitment to the communities we serve and celebrating the work we’ve done in partnership with outstanding nonprofits.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7991457-northwestern-mutual-giving-gallery/
With the 125th Red Kettle Campaign well underway, donors and supporters of The Salvation Army have rallied in pursuit of a new way to give to those in need: by entering their #RedKettleReason video for a chance to win The Salvation Army’s first-ever Giving Spree Contest. After five finalist videos were selected, and tens of thousands of votes from the public, the results are in.
Fifteen-year old Maddie Bonocore from Overland Park, Kan. was named the winner, receiving a paid trip to New York City to shop for toys and necessities for a local Salvation Army children’s program. Maddie shopped for the Kansas City Children’s Shelter, which provides shelter care for children unable to remain in their homes due to a family crisis, or issues of abuse and/or neglect.
Actor, producer, musician and Salvation Army supporter Nick Cannon helped announce the contest and joined Maddie for the shopping event. Highlights from the event were featured on TODAY.
To view the multimedia release go to:
http://www.multivu.com/players/English/7612654-salvation-army-redkettlereason-winner/
Today, Futures Without Violence, in partnership with the Department of Justice, announced the launch of the first national campaign that will raise awareness, teach skills, and inspire public action to address children’s exposure to violence and childhood trauma. The multi-year “Changing Minds” campaign will motivate teachers, coaches, counselors, health professionals, law enforcement officers, and others who regularly interact with children to take meaningful action in supporting children who may be affected.
“Violence is far too prominent in our children’s lives, but it does not have to define their futures,” said former Attorney General Eric H. Holder, Jr. “We can curb the effects of trauma and restore our young people to wholeness and health, giving them the chance they all deserve to pursue their dreams.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7925451-ad-council-futures-without-violence/
Ranked a hot city for business, a top-20 college town and listed as one of the friendliest places in America by Travel & Leisure magazine, Knoxville, Tennessee, is the location of HGTV Urban Oasis® 2017. Fans can now take a virtual tour of the renovated 1925 bungalow and then enter for a chance to win the fully furnished home during the upcoming sweepstakes period.
Located in the historic Fourth and Gill neighborhood close to vibrant downtown Knoxville and the University of Tennessee campus, the charming home features an all-new interior and enhanced exterior with eye-catching design touches and aptly lends itself to sustainable urban living in one of Knoxville’s hottest neighborhoods. Fourth and Gill was chosen for HGTV Urban Oasis 2017 due to its unique vibe and proximity to the heart of downtown, which features a plethora of restaurants, bars, outdoor concerts, shopping and other year-round activities.
“With our corporate headquarters right here in Knoxville, we know what an up-and-coming metropolis our city truly is – it has it all, including an urban feel infused with Southern hospitality,” said Ron Feinbaum, General Manager of HGTV Home Promotions. “Our team is accustomed to traveling the country to produce the top-notch homes we give away to our viewers each year. With this project, it’s particularly gratifying to be able to showcase all that our ‘Scruffy City’ has to offer – from an exploding culinary scene to endless outdoor adventure.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8041053-hgtv-urban-oasis-2017-knoxville-tennessee/
DIY Network® heads south to the white sandy beaches and crystal clear waters of the Gulf Coast for the 10th season of Blog Cabin, the first-ever interactive home-building series based on a very simple idea: “You Design It, We Build It, You Could Win It!” Beginning today, fans can take a virtual tour of this Gulf Coast escape in Panacea, Florida, to see all its amazing features, including this year’s fan selections.
From Monday, August 8, fans can enter the sweepstakes each day through September 26, for a chance to win the DIY Network Blog Cabin™ Giveaway 2016, including the fully renovated and furnished home, $50,000 provided by national mortgage lender Quicken Loans® and a 2016 Mazda CX-5.
To view the multimedia release go to:
http://www.multivu.com/players/English/7872951-diy-network-blog-cabin-2016-florida/
THUMBNAILS ARE CRITICAL!! This video describes the essential design elements of an effective thumbnail THAT WILL GET CLICKED.
https://johnastrab.com/design-killer-thumbnails/
Thunmbnails are extremely important on YouTube. They are the Element that grabs people's attention much more so than titles.
Thumbnails are your chance to evoke emotions from your potential viewers. you should use the thumbnails to the utmost ability to grab eyeballs.
this video explains the importance of thumbnails and discusses the design elements that make them very effective.
There are certain things like color, images, fonts, and overall design that will get your video clicked before your competition.
YouTube is a visual medium. And thumbnails should be designed to have the most visual impact that they can .
Most YouTubers are very lazy when it comes to designing good thumbnails. They either use a freeze frame from the video or a template that they use over and over again. Crafting a good thumbnail is your chance to leave in front of the competition.
October is National Plan a Cruise Month and the cruise industry is celebrating by launching #CruiseSmile, a simple and exciting chance to win one of 31 cruise vacations from 23 different cruise lines awarded each day, from October 1 through October 31, 2015. Anyone can enter each day during the sweepstakes by simply submitting a photo featuring a ‘cruise smile’ at CruiseSmile.org, or posting their ‘cruise smile’ on Twitter or Instagram using #CruiseSmile and #Sweepstakes. Participants will have the opportunity to share their posts for more chances to win.
“Those who cruise have a secret: they love cruising and cannot stop smiling about it. Whether it's planning, booking, dreaming about or basking in the memories of taking a cruise vacation, it's hard not to smile,” said Cindy D'Aoust, Acting CEO, Cruise Lines International Association (CLIA). “The #CruiseSmile campaign is a fun way for the cruise industry to spread the love of cruising during National Plan a Cruise Month as well give vacation dreamers the chance to win a remarkable cruise vacation for two.”
The #CruiseSmile sweepstakes prize calendar is filled with incredible cruise vacations for two, including a seven-night luxury voyage to Tahiti and the Society Islands in the South Pacific, an eight-day European river cruise on the Seine River from Paris, a magical family-friendly three-night Bahamian voyage at sea and even a 14-day Far-East Discovery cruise visiting exotic ports throughout Southeast Asia.
To view the multimedia release go to:
http://www.multivu.com/players/English/7584131-clia-national-plan-a-cruise-month/
It was a suicide mission to save a woman they weren't sure they could trust, but Gino Mazza had seen her photo and couldn't stop thinking about her. He would save her or die trying. So, when he finds her, tortured and afraid, his instincts kick in. Zara Hightower is an expert in Artificial Intelligence with a special ability that has Whitney sending her to China to covertly take back the stolen Ghostwalker information. Her chance to escape the men torturing her, and Whitney comes in the form of a scarred man she finds she can't be without. Danger is following them home and everyone wants what Zara has downloaded into her brain. Find out more at http://www.ChristineFeehan.com Thriller/romance
When friends and families can't be together at Thanksgiving, celebrating may become a little less joyful. In fact, nearly half of Americans (45 percent) say they would skip certain family traditions if they had to spend Thanksgiving alone, while nearly one in five (19 percent) would skip the holiday entirely. So this Thanksgiving, SC Johnson is launching Happy Thanksgathering™, giving families who might not be together this holiday season the chance to gather, to give thanks and to celebrate.
Now through Wed, Nov. 25, consumers can visit www.HappyThanksgathering.com for daily chances to enter a sweepstakes to win a $1,000 “Help Me Get Home” Visa rewards card to put toward a trip home this holiday season. They also have the option to enter a second sweepstakes for the chance to win a $250 “Help Me Host” gift card to help pay for a holiday feast with loved ones.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7671331-sc-johnson-a-family-company/
StarKist® announced today that Charlie® the Tuna, the alTUNAtive 2016 Presidential Candidate, is launching a nation-wide Facebook sweepstakes to help find his ideal Vice Presidential Candidate.
Charlie® and his trustworthy StarKist® political counsel have already selected three potential swimming-mates, but they are leaving the final decision up to the fans. Participants who cast a vote through November 2nd will be entered for a chance to win four years worth of tuna, the length of Charlie’s® potential first presidential term. The official VP and the grand prize winner will be announced on November 3rd.
To view the multimedia release go to:
http://www.multivu.com/players/English/7909331-starkist-president-charlie-the-tuna/
