National health initiative DRIVE4COPD today announced the launch of its new Ambassador Program, which gives fans the opportunity to join their favorite celebrity in a common cause: raising awareness of chronic obstructive pulmonary disease (COPD). The Ambassador Program marks the beginning of the Great American Screen Off, a nationwide push this fall to screen Americans for their risk of COPD at DRIVE4COPD.COM. Fans can now enter the DRIVE4COPD Celebrity Race Team’s ongoing competition to see who can screen the most people.
To view Multimedia News Release, go to http://www.multivu.com/players/English/46007-boehringer-ingelheim-great-american-screen-off/
Wounded Warrior Project (WWP) in partnership with The PlowShare Group has launched a series of new public service advertisements aimed at raising awareness and enlisting support of the needs of injured service members of the nation’s armed military. Over 40,000 of our nation’s armed forces have been physically wounded during the current military conflicts. Hundreds of thousands more are estimated to be recovering from invisible wounds of war, including post-traumatic stress disorder, major depression, and traumatic brain injury (TBI). WWP assists wounded warriors and their families through a holistic approach to their recovery. Whether through caregiver retreats, combat stress programs, career and education services, or adaptive sporting opportunities, WWP empowers warriors with the tools essential to not just survive their injuries but to thrive and achieve personal and professional success.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/woundedwarriorproject/48587/
BabyCenter.com, the #1 pregnancy and parenting destination worldwide, today released its 2011 U.S. Cost of Raising a Child report, which reveals interesting insights into the mindset of today’s new and expectant parents, especially given the current state of the economy. Deciding to have a baby is a big decision for couples and waiting until the time is right is important, but if a couple is waiting until they think they can afford a baby, they may be waiting longer than expected.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51430-babycenter-recession-generation-study
Jewelry Television® (JTV) is showing its support for the American Heart Association’s Go Red For Women® movement by launching “Love Your Heart,” a comprehensive, multimedia initiative aimed at raising awareness and educating viewers about the risks of heart disease.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/jewelrytelevision/46001/
“The smallest moments can have the biggest impact on a child’s life. Take time to be a dad today.” That’s the campaign message of new public service advertisements (PSAs) launching today nationwide in recognition of Father’s Day. According to the U.S. Census Bureau, an estimated 24 million children (34%) in the U.S. live apart from their fathers. The PSA campaign is an effort between the U.S. Department of Health and Human Services’ (HHS) Administration for Children and Families, Office of Family Assistance and the Ad Council to show fathers the unique and irreplaceable role they play in their children’s lives.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/50580/
Maybe parents don’t know their teens as well as they think. According to a new 30 Hour Famine study, less than one in ten parents of teens (9%) describe teenagers today as “generous”. More than half of parents (58%) describe teenagers as “lazy”, and almost as many (54%) describe teens as “selfish”. And yet more than half of those teens themselves (53%) say the current economic climate has made them more aware of the needs of others. And almost nine out of ten (89%) of teens in the same online survey, conducted by Harris Interactive in January, say they wish they could do more to help those in need.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/worldvision/42471/
Parents and grandparents rarely disagree about how cute their (grand)children are, but when it comes to setting up safe sleep environments for babies, the two generations don’t always concur, according to a new study conducted by Ipsos Public Affairs on behalf of HALO Innovations in time for National Baby Safety Month. The survey found that the majority of parents and grandparents agree that Sudden Infant Death Syndrome (SIDS) is their top concern in raising their children. However, grandparents are more likely than parents to place babies on their sides or stomachs to sleep, and more likely to place potentially dangerous objects in babies’ cribs, increasing their risk for SIDS and accidental suffocation.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/halosleepsacks/46013/
Teva Respiratory and the Asthma and Allergy Foundation of America (AAFA) announced today the launch of a national awareness campaign - Ditch the Drip, Get Serious about Nasal Allergies - aimed at raising awareness of the seriousness of seasonal and year-round allergies and the need for people living with nasal allergies to adequately prepare for their peak allergy seasons. The program features two-time Olympic volleyball gold medalist and seasonal allergy sufferer Misty May-Treanor. Misty is speaking up for the first time about the impact her nasal allergies have had on both her career and personal life, as she prepares to compete in the 2012 Summer Olympic Games in London. For more information on the Ditch the Drip program, Misty's experience with allergies and to view an important public service announcement (PSA), visit www.DitchtheDrip.com.
To view Multimedia News Release, go to http://www.multivu.com/players/English/54675-ditch-the-drip-get-serious-about-nasal-allergies/
Oscar-winning actor and producer Michael Douglas is well known for his commitment to nuclear disarmament. Now he has teamed up with the Comprehensive Nuclear-Test-Ban Treaty Organization on a series of austere but powerful TV spots aimed at raising support for the Treaty.
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Reese Witherspoon, Avon Global Ambassador & Honorary Chairman of the Avon Foundation for Women, today launches the new Empowerment “Circle of Support” Necklace in recognition of International Women’s Day on March 8th. The necklace is the latest Avon fund-raising product that raises life-saving funds for the Avon Speak Out Against Domestic Violence program, which has donated nearly $40 million to end the epidemic of violence against women globally.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52893-avon-empowerment-necklace-reese-witherspoon-international-women-s-day
After a year of friendly feuding during the BC and Goody's Pick A Powder campaign that launched last summer, Trace Adkins and Richard Petty continue their rivalry by releasing 12 new videos on BC Powder's and Goody's Powder's Facebook pages. Fans of Petty and Adkins can see the two men interact in various humorous scenarios.
Later in the year, fans will be able to once again support raising funds for Wounded Warrior Project on behalf of BC and Adkins and Victory Junction Camp on behalf of Goody\\\'s and Petty.
