Even though the big holidays usually get the spotlight, there are many everyday moments big or small worth celebrating throughout the fall and winter months. This is why the National Pork Board (NPB) today launched the “Sabrosos Momentos” campaign aimed at celebrating those joyous every day, and sometimes humorous, moments of the season. To bring these moments to life, the NPB has partnered with three of the most recognizable social media celebrities and digital talents in the country today: LeJuan James, Los Pichy Boys and David Lopez.
The celebrity influencers will capture their own pork-centric “Sabrosos Momentos” with a comical and unique Latino twist. The first video by the Cuban duo “Los Pichy Boys” will zero in on the cast of characters that make up a typical Latino family at any get-together. In November, LeJuan James will release a video that centers on how he welcomes unexpected guests; and in December, David Lopez’s video will highlight a humorous interpretation of how Latinos combine new and old traditions.
To view the multimedia release go to:
https://www.multivu.com/players/English/7923951-national-pork-board-sabrosos-momentos
Miami Beach, Florida (January 24, 2019) – The 18th annual Food Network & Cooking Channel South Beach Wine & Food Festival (SOBEWFF®) returns to EAT. DRINK. EDUCATE. February 20 – 24, 2019. Widely known as one of America’s favorite gourmet gatherings on the beach, the Festival has once again added an all-star line-up of musical acts to join its fan-favorite roster of renowned chefs, culinary and lifestyle personalities, winemakers, and spirits producers.
On Saturday, February 23, GRAMMY® Award-nominated artist Cassadee Pope and popular band Lukas Nelson & Promise of the Real will take center stage at the Festival’s signature Beachside BBQ presented by The National Pork Board hosted by Guy Fieri. In addition to sipping on libations and savoring carnivorous creations from more than 30 of the nation’s top grill maestros and pitmasters, Pope, the first female winner of NBC’s The Voice, and Nelson, co-producer of the music for the film A Star is Born, will treat attendees to a live performance of their pop and country-rock hits.
To view the multimedia release go to:
https://www.multivu.com/players/English/8400451-food-network-cooking-channel-food-wine-music-fest-sobewff-2019/
Miami Beach, Florida (January 24, 2019) – The 18th annual Food Network & Cooking Channel South Beach Wine & Food Festival (SOBEWFF®) returns to EAT. DRINK. EDUCATE. February 20 – 24, 2019. Widely known as one of America’s favorite gourmet gatherings on the beach, the Festival has once again added an all-star line-up of musical acts to join its fan-favorite roster of renowned chefs, culinary and lifestyle personalities, winemakers, and spirits producers.
On Saturday, February 23, GRAMMY® Award-nominated artist Cassadee Pope and popular band Lukas Nelson & Promise of the Real will take center stage at the Festival’s signature Beachside BBQ presented by The National Pork Board hosted by Guy Fieri. In addition to sipping on libations and savoring carnivorous creations from more than 30 of the nation’s top grill maestros and pitmasters, Pope, the first female winner of NBC’s The Voice, and Nelson, co-producer of the music for the film A Star is Born, will treat attendees to a live performance of their pop and country-rock hits.
To view the multimedia release go to:
https://www.multivu.com/players/English/8400451-food-network-cooking-channel-food-wine-music-fest-sobewff-2019/
Calphalon, the leader in premium cookware and kitchenware, today announced the launch of KnifeSkills.com, a dynamic, inspirational, and instructional website featuring videos that showcase cutlery tips and best practices. These videos highlight the key benefit of new Calphalon Self-Sharpening Cutlery - knives that automatically sharpen every time you use them.
KnifeSkills.com features five professional chefs demonstrating dynamic and superior cutting techniques using a variety of Calphalon Self-Sharpening knives. The 50 short videos educate and inspire home cooks and include a huge array of how-to content, including - but not limited to - dicing mango, mincing ginger, butterflying pork tenderloin, filleting salmon, julienning celery root, chopping papaya, and even preparing squid three ways!
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7512431-calphalon-self-sharpening-cutlery/
When it comes to pork, there has never been a better time than now to make something delicious. That is why the National Pork Board (NPB) today launched ‘El Sabor de Hoy’ campaign, aimed at Hispanic consumers in the U.S. The campaign will create awareness of pork’s unmatched flavor and now value making it the ideal protein on any occasion for Hispanic consumers.
“The time to indulge with pork and make delicious dishes for family and friends is now,” said Jose de Jesus, director of multicultural marketing at the National Pork Board.
To view the multimedia release go to:
http://www.multivu.com/players/English/8022151-national-pork-board-el-sabor-de-hoy/
