The 6th annual Variety Power of Youth event, which took place Saturday, Sept. 15 in Los Angeles, Calif. was the perfect platform for Allstate’s XtheTXT campaign to encourage young drivers not to text and drive. During the event, Hollywood’s rising stars and others pledged not to text and drive by inking their thumbprints on a Ford Focus car wrapped with XtheTXT messaging and imagery.
In addition to many other young celebrities, including Joe, Kevin and Nick Jonas, Jordin Sparks, Christian Serratos, Diego Boneta and R.J. Mitte, Vampire Diaries' star Kat Graham took the pledge not to text and drive.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58198-allstate-xthetxt-campaign-variety-power-of-youth-event-los-angeles
GOJO Industries, a leader in hand hygiene and skin health and inventors of PURELL® Advanced Hand Sanitizer, asks parents, teachers and schools to take the KILL A GAJILLION GERMS pledge towards everyday healthy hand hygiene this school year.
The KILL A GAJILLION GERMS campaign starts July 15, 2013 with moms, dads and schools pledging to KILL A GAJILLION GERMS to support healthy habits with the chance to win free PURELL, dispensers and hand hygiene educational materials for their school along with individual prizes. The campaign runs until September 15, 2013.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61859-gojo-industries--kill-a-gajillion-germs-schools-kids-healthy-school-year
Today, SC Johnson unveils Usonia: Frank Lloyd Wright’s Vision Of The American Home, a new, free exhibit at The SC Johnson Gallery: At Home with Frank Lloyd Wright, located on the company’s Racine, Wis. campus. Wright and SC Johnson – the family company known for trusted home products such as Windex® and Pledge® – have enjoyed a robust partnership for more than 75 years. This exhibit expands on that legacy celebrating “Usonia,” a term that describes Wright’s architectural vision for the development of cities featuring affordable and practical, yet beautiful, homes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61551-sc-johnson-gallery-frank-lloyd-wright-usonia-display-free-exhibit
Millions of families will head to the beach this Memorial Day weekend, many without adequate sun protection. As part of a national effort to reduce the incidence of skin cancer, Neutrogena® is kicking off the 2016 Choose Skin Health® Campaign with a video featuring Brand Ambassador Kristen Bell asking moms everywhere to get real with their kids about the importance of sunscreen—and a pledge to donate $1 for every video share to the non-profit Children’s Melanoma Prevention Foundation.*
Bell’s video acknowledging the challenges moms face tackling serious topics with their children is frank and funny—but skin health is no laughing matter. The fact that only 39% of women and 14% of men use sunscreen regularly is a health issue of national importance when you consider that just one to two severe sunburns can increase lifetime risk of developing melanoma by 40 percent.
The Neutrogena® Choose Skin Health® Campaign was created to change the future of skin health and reduce the risk of skin cancer through education, empowerment, and early detection. This year the brand is developing in-school sun safety programs with the potential to reach 1.6 million students annually with a sun safe behavior curriculum, sponsoring 13,000 free skin cancer screenings annually with charitable partners, and working toward a goal of donating $35 million worth of sunscreen to families in need by the end of 2016.
To view the multimedia release go to:
http://www.multivu.com/players/English/7847951-neutrogena-choose-skin-health/
Bayer HealthCare, the makers of Bayer® Aspirin, WomenHeart: The National Coalition for Women with Heart Disease, and actress, singer and author Vanessa Williams today announce their partnership to launch Handbags & Hearts, a national campaign that leverages the link between women and their handbags – the one item they do not leave home without – and urges women to take the Handbags & Hearts pledge to carry aspirin at all times to be prepared for a sudden heart attack. Being prepared by carrying aspirin, knowing the symptoms of heart attack and not putting off calling 911 if a heart attack is suspected, can be the difference between life and death.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61582-bayer-healthcare-vanessa-williams-handbags-and-hearts-pledge-carry-aspirin
Marking winter solstice, the longest night of the year, SC Johnson relit its Frank Lloyd Wright-designed Research Tower, which will soon open for public tours for the first time in its history. The historic tower, open from 1950 to 1982, served as the creative inspiration and birthplace for the company’s leading brands and products including Raid®, Glade®, OFF!® and Pledge®.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64677-sc-johnson-illuminates-historic-frank-lloyd-wright-research-tower
Safe Horizon, the nation’s leading organization dedicated to helping victims of domestic violence, today officially launched the public service announcement (PSA) for its groundbreaking “#PutTheNailinIt” campaign to end domestic violence. #PutTheNailinIt encourages men and women to show support for victims of abuse and pledge to take a stand against domestic violence. They are encouraged to do this by painting their left ring fingernail purple, the color of the anti-domestic violence movement, and by donating at safehorizon.org to help victims become survivors.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7448052-safehorizon-domestic-violence-psa/
WE invites Americans to tune in to the second annual US national broadcast of WE Day on August 28, 2016 at 7 pm/6 pm CT.
Charlize Theron, Demi Lovato, Seth Rogen and Lauren Miller Rogen, Selena Gomez, Natalie Portman, Common, Big Sean, Jennifer Hudson, Ciara, Jacob Tremblay, Zooey Deschanel, Tyrese Gibson, Joe Jonas, Nick Jonas, Paula Abdul, Hannah Simone, Rico & Raini Rodriguez, Kermit the Frog along with other Muppets and more will come together to lend their voices to WE Day, part of the WE Movement that brings people together and gives them the tools to change the world locally and globally, achieving transformative outcomes for themselves and others.
To view the multimedia release go to:
http://www.multivu.com/players/English/7903351-we-org-we-day-movement/
More than ever, people want to know what’s in their food, how it’s made and what companies are doing to contribute to a better world. That’s why Kellogg Company launched Open For Breakfast™ in the U.S. today, an open forum in the digital and social media space to hear what’s on peoples’ minds and share stories about Kellogg’s branded food, its commitments to communities around the world and its pledge to care for the environment.
Kellogg’s is inviting people to join the conversation at OpenForBreakfast.com and in social media, where the company will tell its story and have conversations with people about what they care about – sharing facts and figures, and visuals and videos featuring Kellogg employees, partners and consumers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7397651-kellogg-s-open-for-breakfast/
This Earth Month, MorningStar Farms, a leader in the veggie movement for over 40 years, is spotlighting how eating a diet with more plant-based foods is one of the easiest, most delicious “acts of green” we can do today for a better tomorrow. To spread awareness, MorningStar Farms teamed up with food expert and “Top Chef” host Padma Lakshmi to encourage people to take the Veg of Allegiance™. The pledge is simple –eat veggie protein instead of meat, for even just one meal a week, and share your pledge on Facebook, Twitter or Instagram using the hashtag #VegAllegiance.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7481251-morningstar-veg-of-allegiance/
Rather than making New Year’s resolutions to go on the latest diet, Post Great Grains is asking Americans to adopt a balanced way of eating with a focus on healthy foods in conjunction with the launch of new granola and snack mix products. According to a recent national survey, women have been on an average of nine diets in their lifetimes, yet 78 percent of women believe fad diets are not an effective way to maintain a healthy weight.1 Great Grains, the brand known for less-processed, wholesome nutrition, is asking women to ditch fad dieting for good in 2015, and pledge to go “Fad-Free” as a New Year’s resolution.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7407851-post-great-grains-fad-free-resolution/
