Today, Suzhou Tourism launched its first-ever campaign to directly target North American travelers – the “Experience Suzhou: The Venice of China and the City of Scholars” sweepstakes, open for entries now through October 23, 2015 at www.TraveltoSuzhou.com/Sweepstakes. Available to residents of the Continental United States and Canada, the online promotion will award 18 travelers (nine winners plus one guest each) a six-day visit to Suzhou between November 2015 and January 2016.
Situated just west of Shanghai, Suzhou is deeply rooted in culture and heritage as one of the oldest cities in the Yangtze Basin dating back more than 2,500 years. With its narrow streets and winding waterways, Suzhou truly lives up to its nickname as “Venice of China.” Taking advantage of this hidden gem location, sweepstakes winners and their guests will enjoy a six-day package inclusive of round-trip coach airfare, accommodations at one of the city’s top hotels, three meals daily, and a guided trip through the city each day. The trip itinerary will offer a quintessential Suzhou experience featuring visits to a selection of UNESCO World Heritage Sites such as the Humble Administrator’s Garden and Lingering Garden, as well as Tiger Hill, Suzhou Museum, Pinjiang Road, Silk Museum, Tongli, and authentic experiences at iconic restaurants such as Songhelou and Deyuelou. The trip is the ultimate vacation adventure for anyone who wants to visit China and experience true Chinese culture.
To view the multimedia release go to:
http://www.multivu.com/players/English/7584351-suzhou-tourism-sweepstakes/
“This Land Is Your Land,” the iconic song and rallying cry for American unification penned by Woodie Guthrie, is at the heart of Johnnie Walker’s new Keep Walking America campaign. For more than 200 years, Johnnie Walker has inspired the world with stories of personal progress and Keep Walking America is another powerful collection of stories reflecting the countless achievements, unwavering optimism and tireless progression of the great people who call America home.
The new 360 marketing campaign, which premiered nationally on November 7th with a :60 TV spot created by Anomaly and directed by Chris Sargent of Anonymous Content, celebrates the cultural progress and diversity that represents the fabric of America today. The lyrics of “This Land Is Your Land,” read in both English and Spanish, serve as the campaign’s anthem. The meaning behind the lyrics powerfully communicate the core message that America has always been and should always remain an inclusive nation, built on values that celebrate and reward people from all colors and creeds. The film was shot over two weeks and features real storylines of progress from Los Angeles, Santa Fe, Montana, New Orleans, Baltimore, New York and Washington DC.
To view the multimedia release go to:
http://www.multivu.com/players/English/7975051-johnnie-walker-keep-walking-america-celebrating-diversity/
To coincide with Valentine’s Day, the Ad Council, R/GA and an unprecedented group of brand partners launched, “Fans of Love,” an extension of the iconic Love Has No Labels campaign. The new PSAs, filmed live at the NFL Pro Bowl in Orlando in January, put a twist on the traditional kiss cam by replacing it with an unbiased camera that features all forms of love –friendships, families and romantic relationships– across race, religion, gender, sexuality, ability and age. The goal of the campaign has always been to flood culture with a message of unbiased love, but this year, they’re doing so by actually reframing an iconic part of culture.
“On Valentine’s Day ‘Fans of Love’ highlights that love has the power to bring people together regardless of our differences – a message that is more important now than ever,” said Lisa Sherman, president and CEO of the Ad Council. “We hope that this new creative will encourage all of us to reflect on our own biases and the role we can play in creating a more accepting and inclusive world.”
What could an 87-year-young great-grandmother, a deaf dance instructor, and the Smirnoff ICE™ brand have in common?
They are determined to showcase how the world can become more inclusive through the platforms of dance and music with the launch of its Smirnoff ICE Electric Flavors line and the ‘Keep It Moving’ campaign.
Stemming from festival insights that adult music fans often have to choose between the dance floor and a beverage, Smirnoff ICE introduces its new line of flavored malt beverages (FMB) Smirnoff ICE Electric Flavors meant for fun, high-energy occasions. This new beverage option is non-carbonated so it will not weigh consumers down and packaged in a re-sealable plastic bottle so that consumers won’t have to make the choice between flavor and fun.
To launch the product, Smirnoff ICE has created the Keep it Moving campaign that shines a light on two inspirational movers: 87-year-old Instagram sensation and festival lover, Baddie Winkle (@baddiewinkle), and London-based deaf dance instructor, Chris Fonseca.
To view the multimedia release go to:
http://www.multivu.com/players/English/7811151-smirnoff-ice-keep-it-moving-campaign/
Tour operator Apple Vacations and Camino Real Zaashila Huatulco announced a new inclusive program at the Huatulco-based resort, exclusive to Apple Vacations. Now, Apple Vacationers can enjoy meals, international and domestic drinks, house wine, non-alcoholic beverages, 24-hour room service, mini-bar, snacks by the pool, kids club and all gratuities for one package price at Camino Real Zaashila.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55621-apple-vacations-exclusive-inclusive-deluxe-camino-real-zaashila-huatulco
Vor 29 Jahren feierte der Audi Sport quattro sein Debut als Homologationsmodell eines neuen Rallyautos, mit dem die Ingolstädter in den nächsten Jahren inclusive der Weiterentwicklung S1 den Rallyesport dominierten. Fast drei Jahrzehnte Unterschied bedeuten in der Auto-Entwicklung eigentlich unterschiedliche Welten, können nicht miteinander verglichen werden. Umso gespannter war unser Team, als es bei der „Audi Land of quattro Alpentour“ mit dem neuen RS 6 Avant den Oldie traf, der ebenfalls die 4.440 Kilometer lange Strecke über 44 Pässe und durch sechs Länder erfolgreich absolvierte.
Created in honor of Toyota’s shift to a mobility company and its eight-year worldwide partnership with The International Olympic and Paralympic Committees, “Start Your Impossible,” Toyota’s first-ever global marketing campaign, will roll out in 27 countries at the start of and through the Olympic and Paralympic Winter Games PyeongChang 2018.
“Start Your Impossible” shares Toyota’s evolution by highlighting real-life mobility stories of Olympic and Paralympic athletes as well as everyday athletes who demonstrate the values of humility, hard work and never giving up. The campaign marks Toyota’s long-term commitment to support the creation of a more inclusive and sustainable society in which everyone can challenge their impossible through stories of determination as well as through Toyota technologies. The two creative pillars of the multi-platform global campaign include, “inspiration,” which celebrates the human spirit and product “evidence,” showcasing Toyota’s ideas for innovations that can help people move freely.
To view the multimedia release go to:
https://www.multivu.com/players/English/8271451-toyota-olympic-paralympic-games-start-your-impossible/
http://www.worldslargestorchestra.com.au The
World's Largest Orchestra is a new and exciting concept. Musicians of
all abilities play in unison around the world guided by one conductor
with laser batons. Will you play a part? http://www.worldslargestorchestra.com.au
After revolutionizing the Human Capital Management software market with NFC and GPS based Attendance Management System, Ramco Systems has announced the launch of SMS based Employee Self Service (ESS). Designed and developed as part of Ramco’s Mobility offerings, this new feature will help ESS users of Ramco HCM to apply leave, raise queries and perform transactions, all via a text message. Organisations on the other hand can use this feature to send company-wide communication by SMS.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7414551-ramco-inclusive-computing-sms/
littleBits, the award-winning company that empowers kids to be inventors, today announced the launch of its Droid Inventor Kit, which enables kids to create their own Droid. An integral part of the global launch of Disney and Lucasfilm's Force Friday II, the Droid Inventor Kit brings Droids to life, inspiring imagination and invention for kids around the world. Kids can easily create and power up their own mechanical companion using littleBits electronic Bits--along with the free Droid Inventor app--to send their creation on more than 17 special Star Wars missions, complete with authentic Droid sounds from the Star Wars films. As they unlock new capabilities and level up their Droid Inventor skills, kids can also learn how to create their own custom R2 Units and experiences, combining play with real hands-on learning.
“Today we are continuing a global inventor movement that empowers young people to participate in a story that inspires them to be creators, not just consumers of technology,” said Ayah Bdeir, founder & CEO of littleBits. “We’ve created a gender-inclusive product that celebrates kids’ own self-expression and ingenuity, while showcasing the same characteristics of imagination, grit and invention that are embodied in the Star Wars franchise.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8170651-littlebits-droid-inventor-kit-star-wars-kids-toys-stem/
The European Report on Development (ERD) 2013 seeks to contribute to the global reflection on the post-2015 development agenda.
Based on an assessment of the Millennium Development Goals experience and on an analysis of the changing international context, and likely trends for the next 20-30 years, the ERD 2013 looks at key potential drivers of a post- 2015 global partnership, to tackle poverty in the poorest countries and promote structural transformation in an inclusive and sustainable manner.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60634-ec-post-2015-sustainable-future-plan
Summer rolls again, Sun has finally reared its head and it's time for celebrities make this summer vacation extraordinary and unforgettable trip. But what the hot spot they're looking for? Celebrities from around the world will always take some time out of their busy schedules to ensure themselves that they get a much needed all inclusive holiday to some exotic place on earth.
