Though several months away until the next NSHMBA Conference & Career Expo, preparation for the 2011 Conference & Career Expo in Anaheim, California, October 13-15, 2011, began even as the last one was coming to a close.
And on February 17, this year’s theme, logo and lead sponsors: corporate co-leads, Sara Lee Corporation and United Technologies Corporation, and lead academic sponsor, the University of California MBA Programs, were revealed to conference-hopefuls, city officials and NSHMBA personages.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nshmba/48719/
Discovery Familia anunció que unirá fuerzas con el “Consejo Presidencial en Entrenamiento Físico, Deportes y Nutrición” (PCFSN) y el programa “El Desafío del Presidente” para motivar a la comunidad hispana a que participe en el “Premio Presidencial a la Vida Activa” (PALA). El “PALA Challenge”, inaugurado en septiembre del 2010 por el PCFSN y por el programa “¡A moverse!”, creado por la Primera Dama Michelle Obama, tiene como objetivo motivar al menos un millón de personas a que ganen el “Premio Presidencial a la Vida Activa” antes del próximo mes de septiembre.
Para mas, va a http://multivu.prnewswire.com/mnr/discoveryfamilia/49142/
MultiVu, PR Newswire's multimedia and broadcast public relations company, has launched its Multimedia Hispanic Broadcast Co-op Tour calendar for 2011.
Looking for a timely news hook to gain exposure for your product or brand? We have done the planning for you, from Cinco de Mayo through all major holidays and lifestyle events, we are sure to have a tour to fit your needs. Our tours are open to 4 non-competing brands and will help you get exposure on TV, Online and radio, delivering the highest ROI in the business.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/multivu/46230/
En un esfuerzo por motivar a las familias hispanas a pasar más tiempo al aire libre y reconectarse con la naturaleza, el Ad Council y el Servicio Forestal de los Estados Unidos han lanzado la campaña publicitaria de servicio público Descubre el Bosque, una extensión de su popular campaña en inglés Discover the Forest, creada en 2009.
El objetivo de la campaña es aumentar las visitas de la población hispana a los bosques, las praderas y los parques del país, además de contribuir a que desarrolle el amor por la naturaleza y comprenda su participación en la tarea de conservarla.
Para más, va a http://www.multivu.com/mnr/56336-us-forest-service-ad-council-encourage-hispanic-families-discover-nature?lang=es
In 2002 the PEW Hispanic Center released a report titled, “Latinos in Higher Education: Many Enroll, Too Few Graduate.” In the 10 years since the study was published, how much has changed?
Recognizing the importance of cultivating Latino leadership and promoting higher education in the community, Miller Lite is partnering with the Dallas Cowboys and the ¡Adelante! U.S. Education Leadership Fund to launch the “Scoring for Education” program for the second consecutive year. The Miller Lite “Scoring for Education” program runs September 1 through October 31 in Texas (excluding Houston) and Oklahoma, where a donation to ¡Adelante! will be made for every select cans of Miller Lite sold. Consumers 21 and older can enjoy Miller Time with their friends, knowing that they are making a contribution to a great cause.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56897-miller-lite-dallas-cowboys-adelante-support-education-hispanic-community
For the nation’s nearly 51 million Hispanics, every day is one of living the colors, flavors, and excitement of Latino culture. From September 15 through October 15, Americans of all ethnicities honor the contributions of American Latinos by celebrating Hispanic Heritage Month. Amway, one of the largest direct selling companies in the world, is joining in this celebration. It has partnered with broadcast networks Discovery en Español and Discovery Familia to create a campaign – “Momentos de Calidad” (“Quality Moments”) – to encourage Hispanics to share those special moments of growing up in Latin America.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55818-amway-celebrates-hispanic-heritage-month-momentos-de-calidad-campaign
HBO Latino, Home Box Office’s dedicated Spanish-language premium channel, will present a sensational slate of first-run entertainment through Fall 2012, certain to appeal to the today’s multigenerational and bilingual Hispanic households.
Making their U.S. television premieres exclusively on the service this fall are the first season of the HBO Latin America series Prófugos and sixteen Spanish-language films under the banner Estrenos Latinos. The HBO documentary film The Latino List: Volume Two, a follow-up to last year’s The Latino List, will also make its debut on the channel.
In addition, Hollywood’s biggest blockbusters and HBO’s award-winning and critically acclaimed originals, including new season premieres of Boardwalk Empire® and Treme® will be offered in Spanish.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57751-hbo-latino-presents-full-slate-first-run-entertainment-through-fall-2012
McDonald’s y Ronald McDonald House Charities (RMHC) honraron a la primera clase de graduados universitarios beneficiarios de la Beca Nacional HACER de la organización Ronald McDonald House Charities con una serie de eventos patrocinados por McDonald’s a lo largo de tres días, culminando con una ceremonia de graduación el jueves 16 de agosto en el histórico Centro Cultural de Chicago. La ceremonia fue conducida por la periodista hispana María Antonieta Collins. El Dr. Juan Andrade, Jr., presidente del United States Hispanic Leadership Institute (USHLI) y uno de los dos únicos latinos en la historia en recibir una Medalla Presidencial, dio el discurso principal para los graduados hispanos, ante una audiencia de beneficiarios de la Beca Nacional HACER de la organización Ronald McDonald House Charities de los años 2008-2012, familiares, representantes de la comunidad y ejecutivos de McDonald’s y de RMHC.
Para más, va a http://www.multivu.com/mnr/57206-rmhc-hacer-national-scholarship-recipients-2012-hispanic-college-graduates
Throughout September, Dollar General will celebrate schools and honor teachers during its year-long “Every Day Heroes” campaign.
In celebration of schools everywhere, Dollar General will offer customers the opportunity to win money for their school through the Dollar General “Write to Win” promotion. Customers ages 21 and over may visit dollargeneral.com to submit a brief essay about why their school deserves to win. Three essays will be selected and the winning schools mentioned in those essays will win $10,000 each.
In partnership with Procter & Gamble® (P&G), Dollar General is honoring schools across the country and is proud to be featuring AAMA-Sanchez Charter School in Houston. One of the school’s teachers, Melanie Flores, will represent the school on OWN: Oprah Winfrey Network in September as part of the “Every Day Heroes” campaign.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57450-dollar-general-schools-as-every-day-heroes-write-to-win-promotion
Years of dreaming and extensive planning go into celebrating a Hispanic teen’s 15th birthday with a fabulous Quince.
The Quinceañera is an important coming-of-age tradition in many Hispanic families. What began as a formal celebration that featured a church mass and a wedding-style reception has grown for many to include choreographed dances, outfit changes and much more.
To view Multimedia News Release, go to http://www.multivu.com/mnr/45076-verizon-wireless-my-fabulous-quince-essay-contest-scholarship-3ball-mty
Post Foods’ Honey Bunches of Oats® announced today a new brand anthem in collaboration with up-and-coming pop duo, Domino Saints. The exclusive “Smile While You Shake It” music video is the cornerstone of a multi-tiered entertainment program fueled by the positive power of music and is rolling out simultaneously to both general and Hispanic markets.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64320-post-foods-honey-bunches-of-oats-domino-saints-bunch-of-beats-sweepstakes
Casi tres cuartas partes de los estadounidenses reciben la primavera con una limpieza cada año, y este año no debe ser una excepción. Con la primavera a la vuelta de la esquina ¿qué mejor momento que ahora para arreglar su casa? Puede que le parezca una tarea desalentadora y costosa, pero no tiene que serlo.
Experto Diseñador del Hogar de la cadena HGTV Martin Amado le puede ayudar con todo lo necesario para obtener toda la casa reluciente con las mejores estrategias de limpieza y mantenimiento e ideas creativas y divertidas de decoración --Y sin romper su bolsillo!