The Yankee Group reports that companies that incorporate rich media into their communications see increased interaction with their content, stronger competitive positioning, higher-quality leads and greater customer loyalty. This is supported by our recent multimedia survey which revealed that press releases with multimedia content were viewed on average 77% more than text only releases.
To view Multimedia News Release, go to http://www.multivu.com/players/English/49792-PRNewswire-Visual-PR/
PR Newswire today introduced ARC Latino, the ARC Engagement platform tailored for Hispanic audiences and designed to provide communications professionals with a tool for engaging and interacting with customers through any on-line location.
To view Multimedia News Release, go to http://www.multivu.com/players/English/49607-latino-arc-for-marketing/
LivePerson, Inc. (NASDAQ: LPSN), a provider of real-time chat, voice and content solutions that increase conversions and improve customer experience, today announced several new innovations in online engagement. These new capabilities enhance the intelligence, extend the reach, and improve the efficiency of online chat.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54324-liveperson-lp-chat-latest-innovations-in-online-engagement
New York Times bestselling author Mary B. Morrison’s emotionally charged new African American novel The Eternal Engagement chronicles the sacrifices, betrayals, and choices of three individuals who’ll do anything for true love. Each will learn how every heart has a secret. Learn more about this book here, http://bit.ly/lS8obR and its author here, http://www.marymorrison.com/ African American
The Estate of Michael Jackson and Cirque du Soleil are proud to present tonight the Las Vegas Premiere of Michael Jackson THE IMMORTAL World Tour™ at the Mandalay Bay Events Center. Proudly presented by Sun Life Financial, tonight’s performance is the kick-off of the limited Las Vegas engagement through December 27, 2011. The show was written and directed by Jamie King, the leading concert director in pop music today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53212-cirque-du-soleil-michael-jackson-us-tour-premiere
PR Newswire’s new white paper, Welcome to the Age of Video Engagement, explores the impact of video storytelling and how intelligently combining original video content with press releases amplifies the strengths and benefits of each medium. Based on the approach and expertise of early video adopters, the piece also offers seven key lessons to make the most advantageous use of online video, including how to produce authentic and relatable videos, advance a video campaign through social media and measure its success.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55132-pr-newswire-white-paper-7-lessons-for-wielding-influence-of-video-in-pr
An audience of public relations and communications professionals gathered at the Getty Images Gallery in Central London for an interactive discussion into the increasingly important role content plays in communications and the relationship between brand and user. The evening also offered the opportunity for networking and the chance to enjoy the gallery’s spectacular Marilyn Monroe clothing and photographic exhibition.
Hosted by Andy Bowman of PR Newswire, the panel featured Adrian Barrick, CEO of UBM Built Environment, Jonathan Fildes, Editor of BBC Future at BBC Worldwide, Matthew Whalley, Technology Content Director at Edelman and Paul Wooding, MD Technology at Red.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56562-prnewswire-meet-the-media
PR Consulting at http://www.endustryinsider.com/prconsulting - Get an inside look at Mynewsdesk, a PR consultant and brand engagement platform used by 30,000+ companies around the world. The power of great Public Relations and brand engagement is big for your marketing strategy, and by choosing Mynewsdesk it can become great! 30-Day Free Trial On Any Account. No strings attached. No credit card required. You will never be charged for your first 30 days. And unless you tell us not to, your trial account will automatically revert to the Free subscription level. http://www.endustryinsider.com/prconsulting YouTube: http://www.youtube.com/watch?v=OCaR7KAblig
LivePerson, Inc. (NASDAQ: LPSN), a provider of real-time engagement solutions that increase conversions and improve the customer experience, today announced the official launch of LP Marketer, a real-time data-driven targeting solution that intelligently delivers relevant, personalized content to website visitors at scale. LP Marketer supports a wide range of use cases that drive business results across the customer lifecycle.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53539-liveperson-revolutionize-real-time-data-driven-personalization-lp-marketer
With remarkable ease and precision, the uniquely skilled artists, aerialists and acrobats of Cirque Dreams take the Dolphin Harbor Theater stage in an all-new aquatic production that combines unbelievable feats of strength with the graceful leaps and bows of bottlenose dolphins. Cirque Dreams Splashtastic – the Most Amazing Show Above H2O, premiers today and officially opens to the public Saturday, May 25 in a limited run engagement, a first foray into this depth of entertainment by the park.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61691-six-flags-discovery-kingdom-cirque-dreams-splashtastic-world-premier
PR Newswire, the leading global provider of innovative marketing and communications solutions, today unveiled Agility, the first fully integrated communications and workflow platform to combine powerful media monitoring, media targeting and real-time engagement tools with industry-leading content distribution capabilities—all from a single dashboard.
Agility, which currently has more than 300 active early adopters, allows marketing and communications professionals to free themselves from the disparate platforms they currently use, and now seamlessly target, engage with and monitor traditional media and social influencers through one integrated dashboard with a single login. Agility helps these professionals glean actionable insights into who is saying what about their brand, how influential these people are, where these conversations are happening and to engage these influencers in real-time.
To view Multimedia News Release, go to http://www.multivu.com/players/English/56537-prnewswire-agility/