Beginning today, America can click and choose which Web search results it prefers by participating in the Bing It On Challenge, available at Bing.com. Based on research that indicates people prefer Bing Web search results over Google, Bing is inviting consumers to come and see for themselves with an online test designed to show that the quality of Bing’s Web search results has surpassed Google’s.
Although most people identify themselves as Google searchers, an independent study commissioned by Microsoft Corp. shows people chose Bing Web search results over Google nearly 2-to-1 in blind comparison tests. Given those findings, Bing decided it’s time to let people see for themselves that there is a better option in search.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57699-microsoft-bing-it-on-challenge-web-search-results
Kids are willing to do almost anything to get the toys they want for Christmas according to Walmart’s Talking Holiday Toys Survey, which found that 68 percent of kids said they would clean their rooms daily for a year, while 84 percent would work hard and give up playtime. But every child has limits; only 23 percent of kids would eat spinach for a year to get their holiday toys. The Walmart–commissioned survey also found that mom and dad favor educational toys and are focused on price.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59182-walmart-holiday-toys-survey
A large metal sculpture in honor of automotive pioneer Louis Chevrolet, co-founder of the Chevrolet brand, was unveiled and inaugurated in the Swiss city of La Chaux-de-Fonds, today.
The abstract work was commissioned on the occasion of the car brand’s 100 year jubilee in November 2011. Today, it was formally handed over to Louis Chevrolet’s native city by Dr. Thomas Sedran, President and Managing Director of Chevrolet Europe.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63466-louis-chevrolet-sculpture-unveiled
Today the state of Colorado is introducing Making Colorado, the most inclusive, collaborative and ambitious branding effort ever undertaken by a state. Commissioned by Gov. John Hickenlooper and led by Colorado’s Chief Marketing Officer Aaron Kennedy, founder of Noodles & Company, Making Colorado aims to uncover and showcase the best talent, ideas and creativity from every corner of Colorado.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60974-making-colorado-statewide-inclusive-tourism-travel-campaign
Rewards are the single most important factor when consumers are looking for a new credit card, consumer research commissioned by MBNA suggests.
The findings come as MBNA launches the new MBNA More Rewards Credit Card Account, offering new customers two cards on one account and huge reward earning potential on all of their spending. It comes with a market-leading representative rate for reward cards of 12.9 percent APR (variable) and is available now on MBNA’s website http://www.mbna.co.uk, as well as most comparison websites.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58700-mbna
GoGo squeeZ applesauce on-the-go, the leader in fruit-based pouches, announced today the results of a nationwide survey they commissioned to discover the state of playfulness in the USA, which revealed that U.S. families have trouble incorporating playfulness into their daily lives. GoGo squeeZ realizes that being playful is an important aspect of childhood development and is committed to providing parents with the tools they need to empower playfulness, not just in their children but also in themselves.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61992-gogo-squeez-teams-celeb-dad-jerry-o-connell
To text or not to text? As, Valentine’s Day approaches, that is the question for the Romeos and Juliets of today’s digital world. Cricket Wireless commissioned a national survey1 to determine how people are beginning and ending relationships via mobile phone and to uncover lethal communication behaviors. According to the survey, 30 percent of Americans would ask someone out via text. Wooers must learn the digital courting code or risk suffering a tragic ending.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/56773-cricket-wireless-relationship-communication-survey-for-valentine-s-day
Specialist travel company Black Tomato have crafted ‘Chic Weeks’, a collection of luxurious bespoke itineraries in collaboration with the Collection of Chic Outlet Shopping® Villages in Europe and PINCH magazine.
Chic Weeks; a series of specially commissioned films captures seven style-inspired journeys to some of Europe’s most fashionable shopping destinations, are available to view on the PINCH website. The films follow the footsteps of several style-savvy ambassadors as they enjoy their very own Chic Week. Enamoured of all things Italian, respected fashion journalist Kate Mulloy takes us on tour of Fidenza Village, near Milan, while London-based fashion photographers Chad & Paul travel to Barcelona to browse the boutiques of La Roca Village.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60662-chic-outlet-shopping-pinch-magazine
New research published in the September issue of the British Journal of Nutrition and featured in the just released Global Phytonutrient Report highlights a significant shortfall in fruit and vegetable consumption in people’s diets around the world. Commissioned by the Nutrilite Health Institute of Amway, the research finds the majority of adults worldwide would have to at least double their current consumption of fruits and vegetables to meet the World Health Organization’s minimum recommendation of five servings (400 grams) per day. Additionally, the vast majority of adults worldwide – 60 to 87 percent across 13 geographic diet regions – are falling short of this recommendation and missing out on crucial nutrition and health benefits.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7239454-nutrilite-health-institute-of-amway-research-reveals-adults-need-double-fruit-vegetable/
A new survey commissioned by Mucinex, the number one over-the-counter brand* in America, reveals that more than 158 million Americans (63 percent of the adult population) would try to hide being sick so they wouldn’t have FOMO (fear of missing out) on doing things they wanted to do. However, more than 206 million Americans (82 percent of those surveyed) would agree that when they see people out and about when they are sick, they wish those battling cold and flu symptoms stayed home instead. While this time of year is full of fun autumn activities and outings with family and friends, it’s also the beginning of cold and flu season, and the last thing people want to do is stay at home and battle a swarm of sick symptoms.
Ahead of World Mental Health Day, today sees the publication of the Mental Health Integration Index, a new research initiative commissioned by the Janssen Pharmaceutical Companies of Johnson & Johnson and undertaken by the Economist Intelligence Unit.1 The research explores the challenges of integrating Europeans with mental illness into society and employment, within the European Union’s 28 Member States, plus Norway and Switzerland. Countries have been ranked according to their degree of commitment to support those living with mental illness; the findings demonstrate that while there are many examples of good practice across Europe, the whole region has a long way to go before people with mental illness are adequately supported and truly integrated into their communities.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/72762557-janssen-europe-mental-health-index/
Here East, London’s home for making based at the former Press and Broadcast Centres on Queen Elizabeth Olympic Park, today launches a short promotional film to demonstrate its vision and reveal the spirit of invention and discovery that lies at the heart of Here East’s offer to the tech, creative and making communities.
Forty crew members, a six tonne, thirty foot technocrane, a 4K drone and one hand-crafted robot were commissioned specifically by Here East to launch its marketing strategy and to create the unique footage of this ground-breaking London 2012 legacy project. The film aims to capture the attention of those entrepreneurial, creative businesses looking to scale, as well as established companies seeking to become more entrepreneurial.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7422451-here-east-enlists-robots-drones/
