In preparation for July 4th and the summer months when instances of food poisoning increase, the Ad Council and the U.S. Department of Agriculture’s Food Safety and Inspection Service, in partnership with the U.S. Food and Drug Administration (FDA) and the Centers for Disease Control and Prevention (CDC), are continuing their national Food Safe Families public service campaign, the first multimedia effort designed to raise awareness of the risks of foodborne illness (or food poisoning) in the home.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56338-ad-council-usda-hhs-food-safe-families-public-service-campaign
Creating a sustainable cocoa sector that can meet the chocolate industry’s long-term demand for cocoa, the essential raw material for chocolate, while providing economic opportunities to cocoa farmers will require billions of dollars in agricultural investments across research, third-party certification and technology transfer to farmers, according to Mars, Incorporated, one of the world’s leading chocolate manufacturers.
Although many groups and individual companies have made singular investments towards a more sustainable sector, to benefit a significant portion of the world’s five to six million cocoa farmers, Mars believes the industry must work together even more closely to scale up positive impacts for farmers and achieve higher yields without compromising limited natural resources.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58400-mars-chocolate-invests-in-creating-a-sustainable-cocoa-industry
General Mills and Häagen-Dazs today announced an initiative designed to foster greater economic vitality for smallholder vanilla farmers in Madagascar and ensure the availability of high quality vanilla for future generations.
Häagen-Dazs, the world’s leading brand of super-premium ice cream, with the General Mills Foundation, will invest $125,000 over two years to benefit villages in Madagascar’s Sava region, home of the world’s highest quality vanilla. The commitment builds upon General Mills century-long history of working closely with farmers around the world to promote sustainable agriculture.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60422-general-mills-haagen-dazs-vanilla-sourcing-small-farmers-madagascar
CHS is pleased to introduce the CHS Center for Cooperative Growth, an online platform that gathers and shares diverse viewpoints from agribusinesses, independent agricultural producers, academia and other leaders to foster greater success among America’s cooperatives.
The online platform launched in October 2012, features a primary cooperative topic addressed through four perspectives and invites audiences to participate through online polls and a blog.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58033-introducing-the-chs-center-for-cooperative-growth-online-platform
CHS Inc., the nation’s leading cooperative and a global energy, grains and foods company, is committed to continued growth that will drive economic value to its farmer owners and the rural communities in which they live, its leaders told attendees at its recent annual meeting.
“Our ultimate responsibility is to invent the CHS of the future by making the decisions, executing the investments and managing the financial health of this company in a manner that not only adds value for you today, but continues to pay off 10 and 20 years down the road,” CHS President and Chief Executive Officer Carl Casale told attendees. “Ultimately, it’s about taking actions today that will benefit tomorrow’s owner, the generations that are now playing in farm yards or buying their first blue FFA jackets.”
To view the Multimedia News Release, go to http://www.multivu.com/mnr/58034-chs-inc-putting-future-first-for-cooperative-farmer-owners
As part of the General Mills long term sustainable sourcing program, the company and its Foundation announced today a four-year joint commitment with supplier partner AgroMantaro to provide $1.1 million to help smallholder artichoke farmers in Peru increase yields and improve profitability.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63226-general-mills-agromantaro-sustainable-sourcing-program-in-peru
Feeding America, the nation’s largest domestic hunger-relief organization, today released “Map the Meal Gap 2013,” which provides estimates of food insecurity at the county and congressional district level. Food insecurity is the U.S. Department of Agriculture’s measure of the lack of access to enough food for an active, healthy life for all household members.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62036-feeding-america-map-meal-gap-documents-americans-living-at-risk-of-hunger
With ethanol we can enhance America's security, create a better fuel for our environment, and make sure agriculture plays a vital role in our economy. With ethanol as America's Growth Energy we can all win.
To learn more about what you can do to help America's homegrown energy source visit http://growthforce.org.
More than 46 million turkeys will be cooked this Thanksgiving holiday, according to the National Turkey Federation. In an effort to help protect Americans from foodborne illness during the Thanksgiving season, the Ad Council, the U.S. Department of Agriculture (USDA)’s Food Safety and Inspection Service, the U.S. Food and Drug Administration (FDA) and the Centers for Disease Control and Prevention (CDC), in partnership with Food Network Star’s Martie Duncan, are helping to dispel many of the common myths surrounding the preparation and serving of the holiday turkey meal.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59193-ad-council-usda-hhs-food-safe-families-public-service-thanksgiving
The United States Department of Agriculture (USDA) announced yesterday that nearly 16 million children in America face hunger. As a part of ongoing efforts to raise national awareness about childhood hunger and encourage the public to support their local food bank, today Feeding America—the nation’s leading domestic hunger-relief organization—and the Ad Council launch an original Child Hunger PSA campaign.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63152-feeding-america-and-ad-council-child-hunger-psa-with-savannah-guthrie
Nearly one in six Americans get foodborne illness every year. The U.S. Department of Agriculture reports that risk of foodborne illness increases during summer months as the weather warms (making food more susceptible to spoiling) and as more people cook and entertain outside. The USDA recommends four rules for summer food safety: clean, separate, cook and chill.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62222-foster-farms-cooking-channel-food-network-chef-aida-mollenkamp-grilling
A devastating invasive pest with no known natural predators threatens recreational areas, forests, and suburban and urban shade trees. Once a tree is infested, it must be removed, which is why the United States Department of Agriculture (USDA) has designated August as Tree Check Month to encourage the public to look for signs of a devastating invasive pest, the Asian longhorned beetle (ALB). The USDA is asking for help spreading the word about how the public can help save trees with a PSA TV spot, radio scripts, and print advertisements.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7277051-usda-august-tree-check-month-asian-longhorned-beetle-invasive-pest-psa/