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It was January 2012, Isaac dribbled the ball; shot it through the hoop, swish! This was a simple moment the 15-year-old athlete who once participated in cross country, soccer and basketball, thought he’d never experience again. Ten months earlier, Isaac was diagnosed with a brain tumor. He became a patient at St. Jude Children’s Research Hospital® and through extensive treatment and care, his cancer is in remission and he is able to play the sports he loves.
Chili’s® Grill & Bar is helping St. Jude patients like Isaac enjoy their own special, everyday moments through the brand’s ninth annual Create-A-Pepper to Fight Childhood Cancer campaign. Participating Chili’s restaurants nationwide and in Puerto Rico are joining in the fight against childhood cancer and other life-threatening diseases. September is National Childhood Cancer Awareness month and through Sept. 26, Chili’s guests can help the cause by donating at their local restaurants and online.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57540-chili-s-create-a-pepper-for-st-jude
Have a passion for planning unforgettable Disney vacations? Know how to organize the ultimate team sports events at Walt Disney World Resort? Disney Parks today announced the 2013 Walt Disney World Moms Panel call for entries, featuring the search for its first-ever Sports Team Moms. The best draft picks for this position will have experience organizing team travel to sporting events at ESPN’s Wide World of Sports Complex while incorporating the magic of a Walt Disney World Resort vacation. Disney is also seeking bilingual panelists and international travelers to provide valuable expertise for its visitors. Visit disneymomspanelsearch2013.com through September 14 to apply.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57856-disney-parks-apply-for-the-6th-annual-walt-disney-world-moms-2013-panel
The 365-day countdown to the Sochi 2014 Olympic Winter Games officially began with the unveiling of new Countdown Clocks in eight cities across the Russian Federation. The excitement and anticipation for the next Olympic Winter Games grows as the days, hours, minutes and seconds tick away to 7 February, 2014 when the Opening Ceremony begins.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58690-sochi-OMEGA-olympic-winter-game-countdown
To celebrate Team GB’s first gold medal moment at London 2012, Royal Mail will produce a stamp in 24 hours to honour Helen and Heather’s gold medal triumph in the Women’s Pair Rowing.
The gold medal win makes Helen and Heather the first members of Team GB to appear on Royal Mail’s Gold Medal stamps and the first all-women sports team ever to appear on a Royal Mail stamp. They are also the first ever British gold medallists in women’s Olympic rowing.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/royal-mail-olympic-gold-medal-stamp/56577/
Lexus just added a new layer to its compelling 2013 ES marketing campaign with an advertisement that, like the entirely new ES, merges next-generation technologies with stunning visuals. The result is a never-before-seen convergence of print and digital advertising. Starting today, readers can bring an ES print ad (found in the Oct. 15 issue of Sports Illustrated magazine) to life by simply placing the ad over the screen of an iPad® while running the Lexus-created video found in this week’s iPad edition of Sports Illustrated or at Lexus.com/stunning. With a single touch, users will see a static Lexus ad take off for a stunning test drive.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58391-lexus-sports-illustrated-ad-style-technology-together-like-never-before
MGM Resorts International (NYSE: MGM) unveiled details today about the experience it is creating in Las Vegas surrounding the world-class 20,000-seat arena under development in partnership with renowned sports, entertainment and facilities organization AEG. Plans include new Stripside experiences at New York-New York and Monte Carlo resorts and a public park leading to the new state-of-the-art arena. The Company also announced details about the team who will bring this robust new experience to fruition.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61204-mgm-resorts-unveils-plans-for-las-vegas-entertainment-district-arena
Fall sports are gearing up, and kids and teens across the country are suiting up for football, soccer and other activities. This season, parents and coaches can help keep young athletes safe by recognizing the signs of a concussion and understanding what to do for a concussion, say experts featured in a new video on BeSmartBeWell.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50836-be-smart-be-well-keep-kids-safe-recognize-concussion-signs-young-athletes
Sports Illustrated Swimsuit 2013 takes an unprecedented journey to all seven continents, delivering fashion, beauty and earth’s most exotic destinations across print, tablet, mobile, web and television. Available on newsstands and on digital platforms now, the story of breathtaking SI Swimsuit models in equally beautiful locations around the world, including the red-hot cover shot of Kate Upton in Antarctica, provides fans access to over 650 high resolution images and more than two hours of high definition video.
To view Multimedia News Release, go to http://www.multivu.com/pages/60110-2013-sports-illustrated-si-swimsuit-issue
Oakley today launches a pan-European integrated brand campaign featuring motorsport icons Fernando Alonso, Valentino Rossi and Sebastien Loeb.
The “Change Perspective” campaign rolls out across brand, media and retail channels in the UK, Spain, France, Germany and Italy, and builds on the “Beyond Reason” campaign concept launched with great success prior to the London 2012 Olympic Games.
Oakley continue to explore the “Beyond Reason” mindset of their elite athletes and are now inviting consumers to share their unique vision and approach, with the central premise “In order to change the game, you need to look at the world differently”.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60635-oakley-european-campaign-change-perspective
