Going on the offensive against one of the most daunting challenges in cancer, The Leukemia & Lymphoma Society (LLS) today announced the launch of a groundbreaking, collaborative clinical trial for acute myeloid leukemia (AML), a deadly disease which has seen few improvements in treatments in more than 40 years.
Beat AML was announced yesterday by Vice President Biden, along with many new, Moonshot inspired initiatives across industry, non-profit and government.
AML is the most lethal of the blood cancers, which together are the third leading cause of cancer deaths in the U.S.; AML is responsible for more than 10,000 deaths each year. Despite advances in treating other blood cancers, the standard of treatment for AML – a combination of toxic chemotherapies – has remained the same for more than 40 years. Overall prognosis remains poor, with a five-year survival rate below 20 percent for patients over age 60.
To view the multimedia release go to:
http://www.multivu.com/players/English/7554854-lls-beat-aml-acute-myeloid-leukemia/
Honest Beauty, a comprehensive new collection of effective, safe and effortlessly modern makeup and skincare created by The Honest Company, introduces its first branding campaign, #LetsBeHonest, with a mission to celebrate the diversity of beauty today and inspire women to show how they use beauty to bring out their best. #LetsBeHonest kicks off online with a short day-in-the-life film that showcases the many real looks of Jessica Alba shot from the unique perspective of her must-have beauty products. The film is an invitation for women everywhere to capture and share their own looks.
“Honest Beauty isn’t about defining beauty for women. Instead, we’re asking women to tell us what makes them feel honestly beautiful. Our hope is that by Jessica revealing looks that are honest to her own life, women will be inspired to use Honest Beauty to create their own,” said The Honest Company CMO, Chris Thorne.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7679551-honest-beauty-letsbehonest/
Iceland, known for its welcoming spirit has today launched a unique internet service with a difference; Ask Guðmundur, the world’s first human search engine.
The decidedly Icelandic and truly personable service will see special representatives from each of Iceland’s seven regions offer their insider knowledge to the world via Inspired By Iceland’s social media platforms (Twitter, Facebook and YouTube). Each representative shares the name Guðmundur or Guðmunda, currently one of the most popular forenames in the country with over 4,000 men and women claiming it as their own.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7512351-ask-guomundur-human-search-engine/
Building on its collection of highly regarded craft and automatic coffee products, KitchenAid is introducing two new additions designed to satisfy even the most demanding coffee lovers. They include a Digital Scale Jar accessory for the KitchenAid® Burr Grinder and a 12-Cup Coffee Maker with One Touch Brewing that simplifies the ritual of preparing a proper cup of coffee.
“These new coffee products address several fundamentals of brewing superior coffee,” notes Derek Ernst, global director of marketing for KitchenAid® Small Appliances. “Namely, weighing beans precisely before grinding to the desired consistency and creating the ideal timing, temperature and conditions for exposing ground beans to pure, filtered water.”
“And because making coffee is generally a daily ritual for coffee lovers, we’ve incorporated timeless design elements inspired by our iconic stand mixer to ensure it’s worthy of a permanent place on the countertop,” he added.
To view the multimedia release go to:
http://www.multivu.com/players/English/7766753-kitchenaid-new-coffee-products/
Opening today, AVATAR fans in Taiwan will be the first to experience the new, interactive exhibition, AVATAR: Discover Pandora, inspired by James Cameron’s blockbuster film. Together with Lightstorm Entertainment and Twentieth Century Fox Location Based Entertainment, GES partnered with Beast Kingdom Co., Ltd. to bring AVATAR: Discover Pandora to Taiwan for its global premiere at Shin Kong Mitsukoshi, Xinyi Place A11 6F, Xinyi Theatre in Taipei for a three-month showcase.
“The premiere of the exhibition marks the culmination of more than two years of work to bring James Cameron’s vision of Pandora to audiences around the world and we are thrilled to make Taiwan the first stop of the exhibition’s five-year global tour,” said Eddie Newquist, chief creative officer and EVP at GES. “GES is proud to lead the creative efforts of the artists, engineers, designers and craftsmen who infused the entire exhibition with the artistry, innovation and quality of James Cameron’s AVATAR.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7893651-ges-avatar-discover-pandora-exhibition-taiwan/
The newest instalment in the Star Wars™ franchise has brought a positive female role model to the forefront for fans and families around the world. True to herself, Rey is uncompromising and represents strength and power without limitations or apologies. This season, we introduce a unique Star Wars™ | Clarks collaboration for women and girls, designed to celebrate the force of female power, just in time for the release of one of this year’s most anticipated films, Star Wars: The Last Jedi, on 14th December.
Rey’s strength became a deep source of inspiration for the collaboration and is a vital embodiment of the brand’s ethos – a platform for free thinking people who are true to themselves, comfortable in their own skin and inspired by authenticity.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8232251-clarks-star-wars-shoe-collection-women/
Sally Hansen continues to lead in innovation by introducing its new Color Therapy products: a nail polish, top coat, and nail & cuticle oil, inspired by women’s desire to wear beautiful color while simultaneously caring for their nails. Sally Hansen’s Color Therapy nail polish contains a patented micro-delivery system that delivers an argan oil-enriched formula, resulting in intensive nourishment and instant moisture for healthier-looking nails. The Color Therapy nail polish needs no base coat so the oil complex can directly contact the bare nail. 9 out of 10 women experienced a noticeable improvement in their natural nails after wearing the Color Therapy nail polish. Vibrant tones, available in three magnificent palettes, glide on for a radiant, shiny finish with up to 10 days of fade-proof, chip-resistant wear. The Color Therapy nail polish provides the ultimate color that cares while you wear, with everything needed to restore nails without sacrificing luminous color.
Complete your manicure with the Color Therapy top coat and nail & cuticle oil, both formulated with the same argan oil contained in the nail polish. The top coat provides an ultra-glossy finish for extended wear, and the nail & cuticle oil, the ultimate in nail therapy, instantly makes nails and cuticles look healthier, restored, and rejuvenated.
To view the multimedia release go to:
http://www.multivu.com/players/English/7957151-sally-hansen-color-therapy-nail-polish/
Co-inspired by the Royals and the vineyards, the Silver Vine Clutch is a royal artistic representation of you. This clutch is dedicated to the royal style statements and their preferences for things unique.
From bagels to sushi, the internet has been abuzz with the outrageous Cheetos-infused recipes going viral and popping up at restaurants around the country. Cheetos, one of the flagship brands from PepsiCo’s Frito-Lay division, is now bringing Cheetos-inspired dishes to life in New York City at The Spotted Cheetah, the first-ever restaurant devoted to all things Cheetos.
Located in the heart of New York City at 211 W. Broadway, The Spotted Cheetah will be open to the public by reservation only August 15 – August 17 and will provide guests the opportunity to enjoy the ultimate Cheetos dining experience. The menu combines the beloved cheese and crunch of Cheetos with chef Anne Burrell’s culinary talent. With her trademark spiky blonde hair and fun, pumped-up personality, Burrell has worked some of the top restaurants in New York, including her new restaurant, Phil & Anne's Good Time Lounge, studied culinary landscape and traditions of Italy, and authored two popular cookbooks, Cook Like A Rockstar and Own Your Kitchen. Now she's lending her culinary expertise at something completely different with the world's first Cheetos restaurant.
To view the multimedia release go to:
https://www.multivu.com/players/English/8152751-frito-lay-cheetos-restaurant-the-spotted-cheetah/
Inspired by Italy’s cultural heritage, SDA Bocconi School of Management shows its expertise in three highlights of Italian Excellence: arts, fashion and design and food and beverage.
“Italy’s rich cultural heritage deserves to be shared with new generations”. With these words Bruno Busacca, Dean of SDA Bocconi, underlines the commitment of the School to Italian Excellence. Having long been the hub of fashion & design, food &beverage and arts & culture, Milano is the ideal campus to discover the strengths that characterize Italy, allowing SDA Bocconi to bring together business and innovation with the unparalleled wealth of Italian cultural heritage
The support of Altagamma, an association of internationally renowned Italian companies operating in the high end of the market, broadens the professional growth of students: many business leaders from highly successful companies have taught classes alongside resident and visiting professors, Moreover, the alumni network constitutes a crossroads of professionals with whom you can talk and share your experience.
Leveraging on Italian excellence, three master programs will strengthen the cultural background and professional skills of participants.
To view the multimedia news release visit
http://www.multivu.com/players/English/7576251-sda-bocconi-master-programs/
Highlighting more than $100 million in renovations at its hotels across North America, Super 8®, the world’s largest economy hotel brand and trusted roadside companion, today rolled into the 2018 New York International Auto Show with ROADM8, the first-ever concept car inspired by a hotel brand’s guestroom redesign.
Pulling its style and amenities straight from Super 8’s newly refreshed and elevated rooms—think bedding turned upholstery, a nightstand turned dashboard accent—ROADM8 fully embodies the sleek, new, modern look and feel of Super 8 while bringing the best of the brand to the open road. Outside, the vehicle boasts the red and yellow of the iconic Super 8 sign while inside are innovative amenities like a built-in, on-demand coffee machine, custom center console mini-fridge, touch-screen entertainment, and more.
To view the multimedia release go to:
https://www.multivu.com/players/English/8289351-super-8-roadm8-new-york-international-auto-show/
Rivea and Skyfall Lounge, by Michelin-decorated chef Alain Ducasse, are now open atop Delano Las Vegas, the newest luxury hotel on The Strip. Rivea, the first location in the United States, and Skyfall Lounge bring together Riviera-inspired cuisine, celebrated libations, a chic casual atmosphere and the best views of Las Vegas.
“I am thrilled to introduce Rivea and Skyfall Lounge to Las Vegas,” said Chef Ducasse. “Upon entering the restaurant and lounge, every detail transports guests to those endless summer nights in the South of France. The seductive menu highlights simple, fresh Italian and French cooking, while the design is sophisticated and laid-back, complementing the best view of the Las Vegas Strip.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7655651-rivea-skyfall-lounge-delano-las-vegas/
