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Lexus is launching a compelling and progressive marketing campaign to introduce the 2013 Lexus ES, its top-selling sedan. The entirely new ES represents the latest step forward in Lexus design—including next-generation technologies in connectivity and safety, as well as the first-ever ES hybrid.
In the first general market spot, “Split World,” the 2013 ES makes its debut through mirrored images. Architecture, cyclists, trees and bridges create an eye-catching and intriguing world as the vehicle is gradually revealed, dynamically driving along and through this split world. The spot draws attention to the exterior, featuring the bold new styling and clean, sculpted lines of the car in a way that is fresh, unexpected and visually engaging.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57768-lexus-es-2013-marketing-campaign
The latest phase of Tourism Australia’s global marketing campaign, There’s nothing like Australia, has been launched today in China – Australia’s fastest growing and most valuable overseas tourism market.
In addition to a new broadcast ad and print executions the campaign boasts a strong digital and social media focus, and will leverage the advocacy of Tourism Australia’s three million Facebook fans. Other elements include a new, interactive tablet app and hub on www.australia.com, to take customers further into the stories played out in the ad and provide more information on the locations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56340-tourism-australia-global-marketing-campaign-there-s-nothing-like-australia
www.ClickTecs.com Hotel & Events Mobile Application for Hotel & Event Tracking by ClickTecs - Our Hotel and Events Mobile Application Platform will allow a Hotel to have a feature rich App of their own on the Apple App Store, at a small fraction of the cost. At the heart of this platform is an Events Module that allows the Hotel to provide a custom application for any Events to the organizers. The Events Module is the most feature rich Event Application on the Market. All this is controlled via an Easy-To-Use Web Portal that will be branded with the Hotels branding!
Kia Motors America (KMA) today unveiled a significantly redesigned version of its popular Sorento CUV at the Los Angeles International Auto Show. Just three years after U.S. production of the CUV began in West Point, Georgia, the 2014 Sorento comes to market as no mere refresh or facelift, boasting instead an all-new chassis, a new Gasoline Direct Injected (GDI) V6 engine, a substantially redesigned interior and a next-generation infotainment system. Expected to arrive in showrooms during the first quarter of 2013, the redesigned Sorento also adds a top-of-the-line trim level to its lineup – the SX Limited – which delivers an impressive roster of premium features and amenities.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59310-kia-motors-america-unveils-new-2014-sorento-cuv-at-laias
http://www.food-pedia.com FoodPedia Organics, an organic farm located in Shanghai, Anting spreads its roots throughout the city. Over the past 3 years the company has developed itself to one the premium labels on the Chinese market, serving some of the biggest chain stores such as Metro, BLT & luxury chain, Ole. FoodPedia Organics have developed their production base on 1200 Acres in a former agricultural demonstration park, the company grows a selected variety of organic veg, fruits & herbs. Initially the company formed out of a business that introduced organic fertilizers to China as a large scale distributor, this formed the idea to actually create an organic farm. At FoodPedia Organics you can find a bunch of real grassroot folks that all strive into the same direction of growing foods naturally. FoodPedia Organics loves Shanghai and Shanghai loves FoodPedia Organics.
Truvia®, the #1 natural zero calorie sweetener, announced the launch of a multimillion dollar integrated marketing campaign, “From Nature. For Sweetness.” The new creative campaign, kicked off on September 24th, will further drive consumer awareness, trial and adoption of Truvia® products in the U.S. Since opening the U.S. market for stevia-based sweeteners in 2008, the Truvia® brand has led the natural sweetener category and now holds a 61 percent market share.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58203-truvia-from-nature-for-sweetness-campaign-spotlights-stevia-sweetener
Audubon Aquarium of the Americas is excited to announce the opening of a new interactive exhibit that shines light on Louisiana’s fishing industry. GEAUX FISH! offers visitors a fun, hands-on opportunity to learn about Louisiana’s fishing industry, while educating guests about the importance of protecting these abundant aquatic resources.
Located in the Aquarium’s Changing Exhibits Gallery, guests can cast a virtual reel, identify local species, visit a seafood market, or hop on a fishing boat. GEAUX FISH! immerses visitors in Louisiana’s aquatic ecosystems through exhibitry fit for all ages.
To view Multimedia News Release, go to multivu.com/mnr/62500-audubon-aquarium-geaux-fish-gulf-coast-louisiana-fishing-industry-exhibit
Solta Medical, Inc. (Nasdaq: SLTM), the global market leader in aesthetic skin treatments, today announced the launch of the Simply Smart Rewards Program for Clear + Brilliant laser treatments, the first-ever patient loyalty program in aesthetic laser skin resurfacing.
Clear + Brilliant and Clear + Brilliant Perméa treatments have been shown to help improve skin tone, texture and other subtle signs of aging. The precise laser energy has allowed most consumers to experience immediate and progressive results that last for months, but vary by age, skin condition and how they protect their skin. The treatment takes about 20 minutes, is safe for all skin types and is suitable for men and women.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61178-solta-medical-launches-clear-brilliant-simply-smart-rewards-program
Environmentally-conscious cleaning product company Method is launching its latest innovation in sustainable packaging – bottles made from a blend of plastic recovered from the ocean and post-consumer recycled plastic. This limited edition packaging is for a new Method product, a two-in-one hand and dish soap, available exclusively at Whole Foods Market stores nationwide.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55601-whole-foods-market-method-sustainable-packaging-made-with-ocean-plastic
Nespresso, the worldwide reference for highest-quality portioned premium coffee, announced today the launch of the second phase of its television advertising campaign “The best café. Yours.” The U.S. and Canada campaign further increases brand awareness among coffee lovers amidst the recent growth of the single serve coffee market. Nespresso has enlisted Oscar-winning actress and coffee lover Penelope Cruz to star in the 30-second television spot as she epitomizes the sophistication, elegance and passion of the brand.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59154-nespresso-what-else-penelope-cruz