Many Americans can still recall the DieHard TV ad from the mid-70s: a visual of a car parked on a frozen lake. The announcer’s voice over: “International Falls, Minn. A car sits on a frozen lake through January, February and March. Then in April – it started. Thanks to a DieHard.”
Today, more than 35 years later, the DieHard® brand unveiled an updated version of the iconic ad. The new TV spot will debut as the first-ever television commercial for DieHard alkaline batteries. Celebrating 45 years as America’s most trusted auto battery brand,DieHard batteries now deliver the power and superior performance customers expect from the brand with a full line of alkaline batteries for household devices.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55412-sears-diehard-remakes-frozen-lake-commercial-alkaline-batteries
Drive for Innovation is an initiative presented by UBM Electronics in partnership with Avnet Express, the e-Commerce engine for Avnet Electronics Marketing, an operating group of Avnet, Inc. The first-of-its kind media project is designed to showcase electronics innovation and automotive system design with a cross-country journey in a Chevrolet Volt. The 12-month initiative will celebrate innovative people, products and places in electronics and technology.
EE Times Editorial Director Brian Fuller will visit innovation hubs across America, interviewing engineers, entrepreneurs, innovators, students and “mad scientists” – all while blogging and posting video about his experiences. Fuller will highlight inspiring stories and detail electronics innovation behind the Volt and the future of plug-in electric cars.
To view Multimedia News Release, go to http://www.multivu.com/players/English/51004-drive-for-innovation/
Join CIA operative Jonathan Keene in a battle against America’s greatest enemy. Although initially investigating the disappearance of border agents along the US and Mexico border, Keene soon discovers another enemy waiting right at America’s doorstep. This enemy is swift with sights set on something more precious than gold. As the US is pushed into a situation it hasn’t seen since its inceptions, Keene is forced to face a past he’d rather leave buried. Can Keen and America survive? Find out more at http://bit.ly/The13Fall. The 13 Fall Book Trailer. Christian, Thriller
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Students, families and staff from Manor View Elementary located in Fort Meade, along with Target® (NYSE:TGT), The Heart of America Foundation® and Sabrina Soto, HGTV Designer and Target Home Style Expert, will celebrate the unveiling of the school’s newly renovated library and Teachers’ Resource Room. The transformation is part of the Target School Library Makeovers program and includes 2,000 new books, new design elements, technology upgrades – including 50 audio books donated by Playaway – and customized wall art. In addition, each student and his or her sibling/s will receive seven new books to take home and add to their at-home collection. In honor of Veterans Day, a celebration will be shared on Nov. 11 with the military families from the post, as well as deployed military parents overseas via live video chat.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/target/46875/
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Sephora North America is proud to announce the Sephora App for iPad is now available on the App Store. The Sephora App offers a fully integrated digital beauty experience that brings diverse social feeds into one fun, magazine-like format.
The Sephora App includes up-to-the-minute beauty news and information from Sephora’s Facebook and Twitter feeds, its BeautyTalk community, Beauty And The Blog website and Sephora’s newly revamped YouTube Channel, providing the latest beauty trends and advice. The sophisticated and information-rich layout updates each time the app is accessed and can be tailored to only show the content individual users want for a truly personal experience.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51195-sephora-app-for-ipad
Fresh off a triumphant sold-out tour debut, a headlining performance at The White House, a critically-acclaimed, chart-topping album, and an appearance at Coachella that garnered rave reviews from spectators and media alike, DJ Lance Rock and the cast of YO GABBA GABBA! are heading back on the road with YO GABBA GABBA! LIVE!: THERE’S A PARTY IN MY CITY! to play to enthusiastic fans on a 60-city tour across North America. Today’s hottest live show for families will make stops at top theaters, arenas and amphitheaters throughout North America, starting August 27 in Bethel, NY and ending in Dallas, TX on December 12. YO GABBA GABBA! LIVE!: THERE’S A PARTY IN MY CITY! is produced by S2BN Entertainment in association with Wildbrain Entertainment and The Magic Store.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wildbrain/44243/
The new Big Dinner Box from Pizza Hut has to be seen to be believed. With pizza, wings and breadsticks packed inside one epic box for only $19.99, it’s an instant crowd pleaser this holiday season. America had never before seen such a pizza feat, so Pizza Hut decided to introduce the product with three extreme deliveries: by land, air and sea.
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Epson America, Inc. today expanded its portfolio of business-class products offered through the ImageWaySM Partner Program with high performance, professional quality printing solutions for small- to medium-sized businesses that increase productivity and offer a low total cost of ownership. Epson’s WorkForce® Pro C Series single function and multifunction Workgroup Color Printers deliver up to 50 percent lower printing costs when compared to color laser printers1, increased reliability with a best-in-class three-year warranty, professional quality prints, and robust duty cycles for durability.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54489-epson-imageway-partner-program-workgroup-single-and-multifunction-printers