Launching today, Save the Children and Ad Council’s Every Beat Matters™ campaign draws on the power of music inspired by children’s heartbeats to give Americans new ways to help millions more children survive.
Multimedia public service ads featuring the creation of OneRepublic’s new single “Feel Again” debut today and will be distributed to more than 33,000 media outlets nationwide. The ads—created pro bono by ad agency BBDO New York and filmed by Academy Award-nominated directors Sean and Andrea Fine—show how children’s heartbeats collected in remote villages of Malawi and Guatemala inspired a hit song that can help bring hope to children around the world.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58026-ad-council-save-the-children-every-beat-matters-onerepublic-feel-again
KCET, the nation’s largest independent public television station serving Southern and Central California, has launched Your Turn To Care (www.yourturntocare.org), a robust website designed to serve as a resource for families, caregivers and seniors across the country who are faced with the challenge of taking care of ailing or aging loved ones or dealing with aging-related issues.
Developed by KCET as a companion to its original television series Your Turn To Care, hosted by Holly Robinson Peete, the enhanced Your Turn to Care website encourages visitors to ‘Watch, Explore and Connect’ through more than 60 original videos featuring expert advice on topics ranging from caregiving and finance to health and wellness, dementia and Alzheimer’s disease.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57354-kcet-elder-care-your-turn-to-care-website
Have a passion for planning unforgettable Disney vacations? Know how to organize the ultimate team sports events at Walt Disney World Resort? Disney Parks today announced the 2013 Walt Disney World Moms Panel call for entries, featuring the search for its first-ever Sports Team Moms. The best draft picks for this position will have experience organizing team travel to sporting events at ESPN’s Wide World of Sports Complex while incorporating the magic of a Walt Disney World Resort vacation. Disney is also seeking bilingual panelists and international travelers to provide valuable expertise for its visitors. Visit disneymomspanelsearch2013.com through September 14 to apply.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57856-disney-parks-apply-for-the-6th-annual-walt-disney-world-moms-2013-panel
Today, the National Highway Traffic Safety Administration (NHTSA), the State Attorneys General and Consumer Protection Agencies and the Ad Council joined with Twentieth Century Fox Television and Twentieth Century Fox Home Entertainment to unveil new public service advertisements (PSAs) featuring scenes from season three of Fox’s award-winning television series “Glee” to educate young adult drivers (16-24) of the dangers of texting while driving.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57432-ad-council-nhtsa-and-glee-encourage-young-adults-to-not-text-and-drive
Grapevine, Texas has some new characters in town. The interesting thing is, you have to look upwards 75 feet toward Grapevine’s Glockenspiel Clock Tower to see them.
Grapevine recently dedicated its 127-foot-high Clock Tower featuring two larger-than-life, 9-foot tall Glockenspiel characters, known as the Would-Be Train Robbers, Nat Barrett and Willy Majors. Located 75 feet in the air within the Clock Tower, these figures emerge each day shortly before the stroke of noon and 6 p.m. to attempt the perfect heist. Just as Glockenspiels in Europe are rooted in history, Grapevine’s Clock Tower figures reflect the Western lore that many visitors from outside Texas find interesting and entertaining. The debut was featured as part of the dedication of the Grapevine Convention & Visitors Bureau’s Headquarters and Museum Complex during the City’s 28th Annual Main Street Days festival.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56257-grapevine-glockenspiel-clock-tower-debuts-28th-annual-main-street-days
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of the new Pure Radiance™ Crackling LumiWick™, featuring natural wood with our exclusive Lumiwick™ to create an extra-wide crackling flame with a soft, radiant glow. When lit, this new candle form creates a unique home experience for friends and family with an ambient crackling wood fire experience. The Crackling LumiWick™ with etched bark glass, will be available in three Pure Radiance™ fragrances this holiday season. Pure Radiance™, launched earlier this year, has a modern design, custom soy wax blend and innovative LumiWick™ technology for a wide flame and consistent burn. The new holiday fragrances are available for purchase now at Yankee Candle’s more than 550 retail stores, www.yankeecandle.com and select specialty retailers and gift shops.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56813-yankee-candle-pure-radiance-crackling-lumiwick
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Lexus is launching a compelling and progressive marketing campaign to introduce the 2013 Lexus ES, its top-selling sedan. The entirely new ES represents the latest step forward in Lexus design—including next-generation technologies in connectivity and safety, as well as the first-ever ES hybrid.
In the first general market spot, “Split World,” the 2013 ES makes its debut through mirrored images. Architecture, cyclists, trees and bridges create an eye-catching and intriguing world as the vehicle is gradually revealed, dynamically driving along and through this split world. The spot draws attention to the exterior, featuring the bold new styling and clean, sculpted lines of the car in a way that is fresh, unexpected and visually engaging.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57768-lexus-es-2013-marketing-campaign
Oakley today launches a pan-European integrated brand campaign featuring motorsport icons Fernando Alonso, Valentino Rossi and Sebastien Loeb.
The “Change Perspective” campaign rolls out across brand, media and retail channels in the UK, Spain, France, Germany and Italy, and builds on the “Beyond Reason” campaign concept launched with great success prior to the London 2012 Olympic Games.
Oakley continue to explore the “Beyond Reason” mindset of their elite athletes and are now inviting consumers to share their unique vision and approach, with the central premise “In order to change the game, you need to look at the world differently”.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60635-oakley-european-campaign-change-perspective
Order the new album, IN2ITION, at Amazon http://myplay.me/x87 and iTunes http://myplay.me/x88
Visit 2CELLOS on Facebook at http://www.facebook.com/2cellos
Music video by 2CELLOS featuring Naya Rivera performing Supermassive Black Hole. (C) 2012 Sony Music Entertainment
The Kiran Infertility Centre- KIC is a Super Specialty Facility dealing in Infertility Treatments & Surrogacy. An ISO 9001- 2008 Company, KIC with its cutting-edge technology, world-renowned experts and a patient-centric approach, has been a dominant player in the area of Fertility Treatments and is one of the oldest facilities in India offering Infertility Treatment. Dr Sekhar Samit