A decade ago, AXE revolutionized the American grooming industry with the launch of AXE and has since become the number one men’s grooming brand* in the U.S. Since the 2002 introduction, millions of guys and girls around the world have experienced the “AXE Effect,” and today, AXE is making history again with the launch of Anarchy –an irresistible fragrance For Him, and for the first time ever, a limited-edition matching fragrance For Her.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54082-axe-unleashes-anarchy-fragrance-for-girls
The Pop-Tarts® brand believes in sprinkling, frosting and filling the lives of families with everyday fun, and this summer Kellogg brings this mission to the hub of American fun with the opening of Pop-Tarts World™ in New York City. Pop-Tarts®’ first retail store and café offers an exciting peek behind the foil and an experience that truly shows off the spirit of all-American fun that has been associated with Pop-Tarts® since its introduction 46 years ago.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/poptarts/45198/
As the creator of the contact grill, the George Foreman brand has spent nearly two decades dedicated to providing practical solutions that help people Knock Out the Fat™. Today, the indoor grill category leader reveals just how much. Results of independent testing show that the George Foreman Grill removes up to 42 percent of fat from quarter-pound burgers made with 80/20 ground chuck beef, translating to a reduction of approximately 89 calories per burger.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/georgeforemancooking/50209/
Amway’s ARTISTRY® brand has licensed a leading anti-aging technology for its anti-wrinkle firming serum, the newest addition to the ARTISTRY intensive skincare line. This serum will be the first and only anti-aging product to utilize a breakthrough patented Targeting Complex technology that reduces the common side effects found in retinol treatments.
Using exclusive patented technology from the University of Michigan, ARTISTRYintensive skincare anti-wrinkle firming serum combats the visible effects of aging by boosting collagen while minimizing the level of sensitivity associated with retinol use.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54642-amway-artistry-intensive-skincare-line-anti-wrinkle-firming-serum
http://www.IvoryHomes.com It's that time
again! Time for the Utah Parade of Homes, which features hundreds of
brand new homes from the top builders along the entire Wasatch Front.
Ivory Homes will once again, be featuring several homes within the Salt
Lake, Northern Wasatch, Utah County and Park City parades in the
upcoming months.
To support its first-ever global creative platform, Bare Escentuals (www.BareEscentuals.com) takes an unprecedented approach and pursues a blind casting call to select the women that will appear in its ‘Be a Force of Beauty™’ campaign launching this September. Featuring five women—another first for the brand that has traditionally featured their award-winning bareMinerals foundation in its marketing efforts—Bare Escentuals recognizes the casting process was as fundamental to the campaign as the idea itself.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51918-bare-escentuals-be-a-force-of-beauty-blind-casting-call
Virgin America is bringing its stylish, low-fare service to Palm Springs International Airport (PSP) as of December 15, 2011: with tickets on sale now for its new nonstop seasonal flights from San Francisco International Airport (SFO) to PSP and same-plane through-flights from New York’s John F. Kennedy International Airport (JFK) to PSP. Known for its reputation as “Hollywood’s Playground,” an enviable desert climate, world-class resorts and golfing, shopping, special events and modern and mid-century architecture, PSP will be the sixteenth destination in the award-winning airline’s growing network. As the only California-based airline, Virgin America will bring its unique brand of low-fare competition to the PSP market with a seasonal daily flight schedule operating from December 15, 2011-April 30, 2012. Virgin America will offer daily nonstop intra-California flights from SFO to PSP and daily same-plane through-flights from New York to PSP. To mark its expansion to the ultimate winter getaway, today the carrier also launches a “Get Some Playtime” fare sale with SFO-PSP fares from $99* and JFK-SFO-PSP fares from $199.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52267-virgin-america-launches-new-flights-to-palm-springs
Launching this September, Bare Escentuals (www.BareEscentuals.com) unveils its first-ever global creative platform and marketing campaign. Rooted in the company’s 35-year history, ‘Be a Force of Beauty’ amplifies the core belief that beauty can change the world, both by inspiring positivity and activating women to put beauty into action.
Playing off the notion, Pretty is. Beauty does.™ Bare Escentuals celebrates and gives emphasis to the influential power of beauty as more than meets the eye. By going beyond the surface visage, Bare Escentuals builds upon its heritage as an unconventional beauty brand, recognizing the opportunity to give women a voice and to champion the individual stories that represent their own ‘force of beauty.’
To view Multimedia News Release, go to http://www.multivu.com/mnr/51796-bare-escentuals-be-a-force-of-beauty-campaign
For the second year in a row, Maytag brand has worked hand-in-hand with Boys & Girls Clubs of America (BGCA) to honor exemplary Clubs from across the country with the Maytag Dependable Club of the Year awards. Through a national partnership between Maytag and BGCA, 10 Clubs were awarded a grant for their demonstrated commitment to dependability and dedication to keeping youth on the path to achieve great futures. The Clubs were evaluated during a rigorous judging process and selected to receive this distinctive award and one-time grant from Maytag to help deepen their impact in the communities they serve.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53422-boys-and-girls-club-bgca-maytag-dependable-clubs-of-the-year-awards-grant
Tennis legend, philanthropist, and Longines ambassador of Elegance Andre Agassi teamed up with the Swiss watch brand Longines and fine jeweler Shreve & Co. on November 30, 2011 at the Stanford Shopping Center to host a fast serve contest followed by a Q&A with the USTA junior players to address the importance of education.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53171-andre-agassi-longines-shreve-palo-alto-usta
Baskin-Robbins, the world’s largest chain of ice cream specialty shops, invites guests to celebrate its fifth annual 31 Cent Scoop Night on Wednesday, April 27, 2011 from 5 p.m. – 10 p.m. at stores nationwide. During the event, Baskin-Robbins is thanking its guests by reducing prices of its 2.5 oz. ice cream scoops to 31 cents. The iconic brand is also “Scooping up Thanks for Our Firefighters” with a $100,000 donation to the National Fallen Firefighters Foundation (NFFF). During 31 Cent Scoop Night last year Baskin-Robbins scooped more than 4 million ice cream cups and cones!
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/baskinrobbins/49746/
Great Britain’s largest group of independent hotels, Best Western, has today announced a change to the structure of its 276 hotels.
Today Richard Lewis, newly appointed CEO of Best Western, launched three hotel tiers; Best Western, Best Western Plus and Best Western Premier, in a move that sees the company embark upon a nationwide brand enhancement strategy.
The move aims to give consumers more choice and clarity easing their decision making process, something that travel customers are increasingly searching for.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/bestwestern/52127/
