Health and Human Services Secretary Kathleen Sebelius announced today that the Department of Health & Human Services is joining the Ad Council and Sesame Workshop, the non-profit educational organization behind Sesame Street, to launch a national public service advertisement (PSA) designed to encourage American families and children to take steps to protect themselves from the flu this season. Sesame Workshop produced the television PSA, which features Secretary Sebelius and Sesame Street’s Elmo explaining the importance of healthy habits such as sneezing into the bend of your arm and staying home when you’re sick.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/46717/
The new Big Dinner Box from Pizza Hut has to be seen to be believed. With pizza, wings and breadsticks packed inside one epic box for only $19.99, it’s an instant crowd pleaser this holiday season. America had never before seen such a pizza feat, so Pizza Hut decided to introduce the product with three extreme deliveries: by land, air and sea.
The launch of the fall television season is underway and with it, the influx of commercial interruptions. Lexus is offering an alternative to the traditional 30-minute sitcom with the debut of its fourth season of L Studio. The popular broadband channel, which has delivered such award-winning entertainment as “Web Therapy” and “Puppy Love,” is now partnering with Academy Award-winning screenwriter Diablo Cody (“Juno”) to debut her Web series “Red Band Trailer.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/52359-lexus-l-studio-diablo-cody-red-band-trailer-celebrity-interviews
One of the most anticipated toys of the holiday season is hitting retail shelves today as Fisher-Price – a subsidiary of Mattel, Inc. (NASDAQ:MAT) – and Disney Consumer Products launch the innovative Dance Star Mickey plush that walks, talks, and grooves to a beat all his own.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/dancestarmickey/46426/
The nation’s largest high school cyber defense challenge, CyberPatriot, is gearing up for its new season!
Registration for CyberPatriot IV is now open, inviting students from ALL U.S. high schools or accredited home school programs to participate in this exciting competition while space is still available. Registration ends October 8, 2011.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/afa/49361/
In the midst of wildfire season throughout much of the country, the U.S. Forest Service, National Fire Protection Association (NFPA) and the Ad Council announce the launch of a new public service advertising (PSAs) campaign, Fire Adapted Communities, which aims to help individuals prepare their homes and communities for the threat of wildfire. Created pro bono by advertising agency Draftfcb, this campaign addresses the issue of proactively mitigating wildfire damage in fire-prone communities.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56317-forest-service-fire-adapted-communities-urges-preparation-for-wildfire
This is Opera Australia's most ambitious project ever, costing $11.5m with over 130 performers, 240 Opera Australia staff and 60 volunteers. Staged under the night sky and against the spectacular backdrop of the Sydney skyline, performers and audiences alike will be lit up nightly by this sparkling opera production complete with fireworks on five barges. Featuring Mardi-Gras-inspired costumes, the world's largest Chesterfield and a live orchestra housed on the water line, Handa Opera on Sydney Harbour is more than opera, it's an event. Already called the 'world-wide number #1 opera event of 2012' by The Guardian, it's set to dazzle 3000 people nightly, over its 3 week season. Directed by renowned US director Francesca Zambello and starring Australian sopranos Emma Matthews and Rachelle Durkin alternating in the role of Violetta, with two of the world's leading tenors, Italian, Gianluca Terranova and Korean, Ji-Min Park alternating as Alfredo. Handa Opera on Sydney Harbour: La Traviata opens 24 March 2012 with tickets from $85. www.operaonsydneyharbour.com.au
To view Multimedia News Release, go to http://www.multivu.com/players/English/54816-opera-australia-on-sydney-harbour/
In recognition of Family Vaccination Day today, Families Fighting Flu (FFF) encourages everyone to take an active role in keeping their family healthy this season by getting vaccinated against the flu. To educate the public about the importance of influenza vaccination, FFF is partnering with the Centers for Disease Control and Prevention (CDC) for the fourth year during National Influenza Vaccination Week (NIVW), December 5-11, 2010 – an observance established to highlight the importance of continuing influenza vaccination after the holiday season and into January and beyond.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/familiesfightflu/47482/
With the famed Las Vegas pool season about to heat-up into full swing, Caesars Palace in Las Vegas is ready to take the summer crown with the inspired new Garden of the Gods pool oasis, which makes its grand debut on Friday, March 19.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/caesarspalace/42753/
4-hour preschool television channel Sprout is celebrating the season with everybody’s favorite furry red monster, Sesame Street ®’s Elmo, live on The Sunny Side Up Show on Tuesday, December 13 from 9:00 a.m. – noon ET.
Elmo will guest star, along with hosts Liz and Chica the Chicken, to sing holiday songs, read birthday cards, and share wishes from families all over the country. Emmy Award®-winning performer and producer Kevin Clash is Sesame Street’s Muppet Captain and force behind Elmo.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sprout/48463/
BlackRock, Inc. (NYSE: BLK) today announced that its iShares® Exchange Traded Funds (ETFs) business, the world’s largest manager of ETFs, has published a fact sheet on tax efficiency and created a video to drive awareness among U.S. investors about ETFs’ tax efficiency as the U.S. tax filing deadline approaches. Today, there are over 1,000 different ETFs available and iShares is emphasizing tax efficiency during the current tax season to foster understanding and to encourage investors to take a careful examination of products with tax consequences in mind.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/iShares/49669/
International treatment guidelines – from the Global Initiative for Chronic Obstructive Lung Disease (GOLD) – have advised that prevention of exacerbations should be a cornerstone of COPD management, placing equal emphasis on the management of future risk as it does on treatment of COPD symptoms.1 This is also confirmed in the latest data on the impact of season on the frequency of COPD exacerbations, showing an almost two-fold increase in the winter months. This is contributing to the increased morbidity seen during the festive season.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/nycomedtakeda/52782/