Sephora, the leader in global beauty retail, has launched Sephora Virtual Artist, a revolutionary new addition to the Sephora to Go mobile application that allows users to instantly try on thousands of lip colors, anywhere at any time. Available today for download on the Sephora to Go App on iTunes.com, it is the latest in a series of digital innovations pioneered by the Sephora Innovation Lab to customize the beauty retail experience.
Sephora Virtual Artist utilizes a smartphone’s camera to precisely map lip location and shape using technology developed by ModiFace, a leader in facial visualization and skin analysis. Clients can swipe through over 3,000 lip colors by brand, format or shade family, and instantly see how each one looks on their own lips, no matter if they are on the go, at home or in a Sephora location. Using a state-of-the-art 3D Live view that moves with them like a mirror, clients can virtually try on lip colors through an interactive digital overlay on their own lips. Sephora’s extensive color library is inclusive of all lipsticks and lipglosses available at SEPHORA, each individually color matched by hand by Sephora experts to ensure a true representation.
To view the multimedia release go to:
http://www.multivu.com/players/English/7749651-sephora-virtual-artist-to-go-app/
Today VTech® announces the availability of new Go! Go! Smart Wheels® playsets, driving excitement to the line with fun new themes to spark toddlers’ imaginations. The Go! Go! Smart Wheels line offers engaging play experiences while teaching first words, letters and more and features innovative SmartPoint® technology that truly brings the toys to life.
“Kids love our Go! Go! Smart Wheels line because it’s fun; parents love that it’s smart and engaging. With this new collection there’s even more to love, with exciting themes that will take kids on thrilling new adventures,” said Andy Keimach, President, VTech Electronics North America. “From a police tower that allows kids to chase a getaway car, to a multi-level, interactive garage, to an airport with a plane that ‘takes off,’ there are engaging play experiences for every child.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8327353-vtech-go-go-smart-wheels/
STOUFFER’S FIT KITCHEN, creator of protein-packed, premium-quality frozen meals, once again teamed up with baseball stars Kris Bryant of Chicago and Kansas City’s Mike Moustakas to host the Fit City Takeover, an interactive day of fun that celebrated all the ways people incorporate fitness into their everyday lives.
STOUFFER’S FIT KITCHEN took over Phoenix elevating one of America’s favorite pastimes, recreational softball, surprising Arizona State University students with guest coaches for the day – Kris Bryant and Mike Moustakas. Two intramural teams took their game a step closer to the big leagues as Bryant and Moustakas went head to head in a friendly rivalry, sharing advice with the collegiate teams and showing fans everyone has a different way of staying fit.
The Fit City takeover, also included a never-before-seen Fit City Course that was modeled after an actual city, featuring obstacles like a skyscraper climbing wall and stationary bike that lights up the Fit City course. After exhausting all of their energy during the softball game and taking on the Fit City Course, fans had the opportunity to try the different fit feats and fuel up on free STOUFFER’S FIT KITCHEN samples to get a taste of the meals Moustakas and Bryant have been enjoying this off-season.
To view the multimedia release go to:
http://www.multivu.com/players/English/7812251-stouffers-fit-kitchen-bryant-moustakas/
Imagine looking outside your home window and seeing a group of deer partying in your swimming pool or, in a twist on the Goldilocks children’s story, you found a bear has broken into your home and has been tasting the food left in your refrigerator? Scenarios similar to this are the basis of a new ad campaign launched by Farmers Insurance®, one of the nation’s largest insurer groups. The company’s new, We Know From Experience, advertising campaign kicks off today with two television spots and a new interactive website that humorously convey to consumers that Farmers, over its 87 year history, has helped customers recover from some of the most unique --- yet very real --- claims.
“The amazingly unlikely events we’ll be featuring in our new campaign are based on real claims experienced by our customers,” said Mike Linton, chief marketing officer for Farmers Insurance. “Through this new campaign we hope consumers realize that we know a thing or two about insurance and that our agents are ready to help consumers understand coverage options so consumers can select the coverages they want.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7585551-farmers-insurance-we-know-from-experience/
Potty Training the animals is a top quality interactive book app for toddlers and -kids from 1 to 4. It is perfect for potty training time with sweet and relaxing music and stunning 2D interactive illustration that will delight both parents and children. Potty Training the animals allows children to take an active role in taking them to potty thus getting them ready for their own potty time … Brilliant!
All around the farm the animals are interested to go to the potty, the animals make those funny potty dancing movements and even feel butterfly's in their stomach. But who takes them to the potty? Who Flushes? That is the task for small children. Watching all the animals go to the potty is a lovely way to set the mood for potty training.
set the mood for potty training:
You've conquered so many challenges in your parenting life, but there is still a bit of unfinished business that can bring you and your toddler to tears. Potty training the animals!! Luckily, there's an app for that—turn frustrating into fun with these potty training app.
turn frustration into fun:
You've conquered so many challenges in your parenting life, but there is still a bit of unfinished business that can bring you and your toddler to tears. Potty training the animals!! Luckily, there's an app for that—turn frustrating into fun with these potty training app.
DIY Network’s Blog Cabin, the first-ever interactive home-building television series, is returning for its seventh season this Monday, July 29 at 9:30 p.m. ET. The popular primetime program, hosted by Chris Grundy, invites viewers and fans to design the 2013 Blog Cabin in hopes of winning the finished product, an exclusively-designed vacation home situated on the “Crystal Coast” of North Carolina. Viewers can enter the sweepstakes for a chance to win this beachfront cottage on DIYNetwork.com/BlogCabin from Monday, July 29 to Friday, Sept. 13.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/60772-diy-blog-cabin
Nubia Z9, a flagship device released earlier this month in Beijing by the high-end Android smartphone manufacturer nubia, is opening up a new era of smartphone interaction with its patented Frame interactive Technology (FiT).
FiT is a revolutionary smartphone interactive technology that represents the latest innovation of a user-centric brand. This innovative technology redefines user interaction and allows them to reimagine the way they control mobile devices, bringing endless interactive freedom.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7531851-fit-nubia-z9-smartphone/
Spring is around the corner, and it won’t be long before it’s prom and graduation seasons for many high schoolers. Rites of passage for many, these are times for teens to celebrate, but can also be times of poor decision-making, especially when vehicles are involved. The National Highway Traffic Safety Administration (NHTSA) reports that 2,524 teen drivers and passengers were killed and 177,000 were injured in 2013. Twenty-seven percent of these fatalities occurred between April and June, according to the Insurance Institute for Highway Safety (IIHS).
“The statistics are staggering, especially when you consider that most of these accidents and fatalities are preventable,” said Randy Petro, Mercury Insurance’s chief claims officer. “We don’t want any families to suffer through the loss of a child, so Mercury is taking action with the launch of the ‘Mercury Insurance Drive Safe Challenge.’”
The Mercury Insurance Drive Safe Challenge kicked off with a free defensive driving program, which included hands-on driving skills training and classroom material. An interactive website provides teens with detailed instruction, as well as gives parents the tools to shape responsible driving behavior.
To view the multimedia release go to:
http://www.multivu.com/players/English/7772251-mercury-teen-drive-safe-challenge/
Eisai Inc. today announced the launch of My Healthy™, an interactive and motivational campaign that shifts the focus of the obesity conversation away from just pounds lost to health gained. Almost 70 percent of Americans are affected by obesity or overweight. This movement emphasizes that those affected by obesity or overweight with a related health condition can benefit from small positive changes, including modest weight loss.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7131331-eisai-inc-my-healthy-promise-liberate-your-closet/
The LINQ Hotel & Casino, Las Vegas’ newest resort, has now completed its full resort renovation. Designed with the millennial traveler in mind, the resort offers 2,253 newly renovated guest rooms, the result of a close partnership between Caesars Entertainment Corporation and Elkus Manfredi Architects, including 244 suites, two unique urban loft-style penthouses and 25 first-of-its-kind poolside cabana guest rooms. Guests are also offered a chance to be social, playful and interactive through a completely renovated welcome experience built around a signature lobby bar, new retail and spa amenities and a dynamic pool deck.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7570151-the-linq-hotel-casino-reopening/
Epoch Everlasting Play (EEP) kicked off the holiday shopping season with a special pop-up experience to celebrate the retail launch of the globally popular Calico Critters new Town series. The series, first introduced in 1985, features beautiful, richly detailed animal figures that live like humans with a focus on “Nature, Family and Love.” The collection is now available at specialty stores nationwide and online at Amazon.
The world of Calico Critters came to life at Stella’s Exclusive Town Tea at Lady Mendl’s Tea Salon in New York City. The dazzling interactive day of play featured life-size replicas of the playset fun including a chance to step inside Stella’s Designer Studio, taste testing at the Chocolate Lounge and Gelato stands and a first-ever look at the new Calico Critters animated series debuting on Netflix on November 1st in the U.S., Canada, the U.K., Australia, New Zealand, and Japan. Other countries in Europe and Asia will launch in their respective languages on December 1, 2018.
To view the multimedia release go to:
https://www.multivu.com/players/English/8421351-calico-critters-interactive-new-town-series/
A new online survey shows just how difficult life insurance conversations can be. Parents would rather talk to their children about drugs/alcohol, religion and politics before life insurance, which is a topic only slightly more comfortable than sex/puberty. The survey also shows parents are the primary source for initial conversations about life insurance. This topic avoidance might be one reason that 22 percent of Americans feel they are not at all knowledgeable about life insurance. The State Farm survey, conducted by Harris Interactive among over 2,000 U.S. adults also revealed a gap in Americans’ knowledge of life insurance and general misconceptions about the benefits life insurance provides to those who are insured.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56798-state-farm-survey-life-insurance-benefits-policy-family-bucket-list-liam
