Today’s superheroes don’t drive a Batmobile or fly through the air faster than the speed of light. Their capes are white lab coats and their superpower is the ability to cure. They are men and women researching cures for childhood cancer – the leading cause of death by disease in children under the age of 15 in the U.S.1- which is vastly underfunded.2
Starting today, Northwestern Mutual is giving consumers the chance to honor childhood cancer researchers and kids who are fighting cancer, by raising research funds through a new Facebook campaign, Heroes for a Cure. The Northwestern Mutual campaign aims to raise $50,000 – equal to 1,000 hours of research – in September, which is National Childhood Cancer Month.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59532-northwestern-mutual-launches-heroes-for-cure-campaign-fight-child-cancer
“You are a Playboy and you have extraordinary powers. You enter a rooftop party. Here’s what could happen…”
Playboy launches a super-sexy, super-charged advertising campaign for Super Playboy, its new blockbuster fragrance and body care collection. The tongue-in-cheek television, print and digital campaign plays out the epic exploits of super seducers as they take control of the night. Forget saving the world – they’re too busy seducing and having fun! Are you ready to play? PRESS TO PLAY!
To view Multimedia News Release, go to http://www.multivu.com/mnr/61946-super-playboy-new-fragrance-body-care
Ushering in a new era in home entertainment, the first “Ultra High Definition” flat-panel TV – with four times the resolution of today’s HDTVs – went on sale today to consumers in the United States.
LG Electronics USA chose Southern California, the epicenter of entertainment and innovation, as the consumer launchpad for this groundbreaking technology. Teaming up with high-end retailer Video & Audio Center, LG hosted hundreds of consumers eager to be among the first in the United States to have an opportunity to see and purchase LG’s new Ultra HD TV.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58805-lg-4k-ultra-high-definition-flat-panel-tv
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of its new Relaxing Rituals™ line. Each blend of three different essential oils creates a special fragrance combination designed to soothe the mind, body and soul and provide an easy relaxing ritual that fits busy lifestyles. The Relaxing Rituals™ line offers a variety of options for creating a fragrant relaxation experience that is uniquely customized for each consumer. The new line includes warmer oils, reed diffusers, votive candles and tumbler candles in four new soothing scents. Relaxing Rituals™ is available now at more than 557 Yankee Candle retail stores, www.yankeecandle.com and in select specialty retailers.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61624-yankee-candle-launches-new-relaxing-rituals-collection
Years of dreaming and extensive planning go into celebrating a Hispanic teen’s 15th birthday with a fabulous Quince.
The Quinceañera is an important coming-of-age tradition in many Hispanic families. What began as a formal celebration that featured a church mass and a wedding-style reception has grown for many to include choreographed dances, outfit changes and much more.
To view Multimedia News Release, go to http://www.multivu.com/mnr/45076-verizon-wireless-my-fabulous-quince-essay-contest-scholarship-3ball-mty
Shire plc (LSE: SHP, NASDAQ: SHPG) has recently launched a new educational resource for people with diabetes and their caregivers as part of its HealTogether national awareness program. HealTogether.com is an online community designed to increase awareness and education of diabetic foot ulcers (DFUs) and help patients better understand that DFUs should be treated immediately.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62794-shire-launches-educational-resource-for-diabetes-and-caregivers
OfficeMax® Incorporated (NYSE: OMX), a leading provider of office supplies, technology and services, today announced it has launched WorkPro™, a commercial-grade, limited lifetime warranty private brand seating line available in-store, on-line and to its business customers.
The new WorkPro private brand seating line is specially developed for extended use of more than eight hours a day, with ergonomically designed, industry-rated features – all at OfficeMax value prices.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55695-officemax-launches-new-workpro-seating-line
Reinforcing its long-standing commitment to furthering math and science education globally, Raytheon Company (NYSE: RTN) is bringing its MathMovesU® initiative to the Gulf Region. Raytheon will premiere the regional expansion of MathMovesU — which is well established in the United States, Australia and Europe — with two key launches.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63761-raytheon-mathmovesu-education-launches-in-gulf-region
Change is the name of the game at IGT’s (NYSE: IGT) booth at the Global Gaming Expo (G2E) this year in Las Vegas. The gaming technology pioneers are transforming the industry once again with the launch of Tournament Manager 3.0 and thrilling new titles in the ultra-configurable Game Changer series.
To view Multimedia News Release, go to http://www.multivu.com/players/English/62370-igt-at-global-gaming-expo/
From today, women can purchase the PANDORA ESSENCE COLLECTION at Concept Stores in select markets around the world. PANDORA's new collection of fine jewellery allows women to express their inner values.
Featuring a slender sterling silver bracelet with an accompanying assortment of charms, hand-finished from precious metals and semi-precious stones, the new and meaningful collection taps into current trends for personal expression and emotional connection.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63497-pandora-essence-collection-launches-today
Avon celebrated the brand’s latest innovation, ANEW Clinical Pro Line Eraser Treatment, with flash mobs coast to coast in five cities, including New York, Chicago, Atlanta, Dallas and Los Angeles. Professional ballroom dancer Karina Smirnoff led the moves and wowed the crowd in Los Angeles. Avon Representatives in all cities joined in on the flash mobs and distributed tens of thousands of samples of ANEW Clinical Pro Line Eraser Treatment, which launches this month across the country.
“I can never turn down an opportunity to dance—especially when it’s celebrating such an exciting new innovation like Pro Line Eraser Treatment,” says Smirnoff. “I’m so thrilled to be a part of this big moment for Avon and spending time with the Representatives and fans.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/52897-avon-anew-clinical-pro-line-eraser-treatment-skincare-dermatology
The ATP this week launches a new global promotional campaign as the 2013 ATP World Tour season begins with tournaments in Chennai, Doha and Brisbane. The campaign, which uses the tagline “BEAT THIS”, showcases the world-class entertainment and drama produced by the world’s finest athletes on the greatest stages across the ATP World Tour.
The multi-million dollar campaign features established global stars such as Novak Djokovic, Roger Federer, Andy Murray and Rafael Nadal, as well as the next generation, including the likes of Milos Raonic and Kei Nishikori.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58667-ATP-world-tour-global-promotional-campaign
