This holiday season, “Sons of Anarchy” star Kim Coates is teaming up with the USO to tell Americans how they can give a gift that gives twice through the USO Wishbook, the alternative giving catalog designed to support our deployed troops, military families, wounded warriors and their families and families of the fallen.
A USO tour veteran, Coates learned first-hand on his 2010 USO tour, with fellow cast members Theo Rossi, Mark Boone Junior and Dayton Callie, how tough deployments can be for our troops and their families. His experience is one of the reasons he’s once again decided to partner with the USO and help spread the word about USO Wishbook.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59381-uso-wishbook-adds-new-wounded-warrior-gifts
Brain Resource, Inc., a developer of innovative tools to improve brain health, announced today at Health 2.0 the launch of MyBrainSolutions for Parents and its companion site for children, PoweringUp –an attention deficit hyperactivity disorder (ADHD) management tool for the home.
MyBrainSolutions for Parents empowers families to work together to improve skills needed for the classroom, the playground, at home and in life. A key feature of the site is a scientifically validated assessment and report that provides a better understanding of their child’s unique pattern of strengths and relative limitations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58473-brain-resource-mybrainsolutions-for-parents-poweringup-online-tool-adhd
Children International, a leading humanitarian organization, is providing fuel-efficient Ecocina cookstoves that can save lives among poor families in rural Honduras. The stoves are also better for the environment because they reduce wood consumption and harmful pollutants – a great reason to celebrate on Earth Day. In stark contrast to modern kitchens where burners can be turned on and off at will, “kitchens” in rural areas of the developing world often consist of open flames inside highly flammable primitive homes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57996-children-international-provides-stoves-that-save-lives-in-latin-america
For an audience of 300 at the New York Stock Exchange, including members of the New York Cosmos and New York Red Bulls, the America SCORES 7th Annual National Poetry SLAM! featured poetry performances by 27 elementary school children from 14 cities. Also in attendance were guests of honor football legend Shep Messing and soccer visionary, Joseph Tacopina. The event, a benefit for America SCORES, reached its $150,000 fundraising goal thanks largely to these honorees and their friends, including international soccer icon Pelé, who collectively matched the evening’s donations with $10,000. Funds will be used to continue delivering high-quality afterschool programs for 8,000 youth at no cost to their families. Donations can be made at: www.americascores.org/slamweek.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61485-america-scores-7th-annual-national-poetry-slam-nyse-youth-afterschool
The Ad Council is joining forces with BAM! Body and Mind and KIDZ BOP to premiere The Greatest Action Movie Ever (G.A.M.E), a kid-targeted film offering fun ways to channel the inner action hero and take steps towards a more active and nutritionally-balanced lifestyle. Starring Ryan Ochoa of the hit Disney XD series Pair of Kings, the first half of the six-minute long G.A.M.E. film will premiere on Sunday, April 14 on Disney XD as part of Disney’s Magic of Healthy Living, an initiative that inspires kids and families to lead healthier lifestyles. Audiences will then be directed to Centers for Disease Control and Prevention’s BAM! Body and Mind website, BAM.gov, to see the second part of the film and access additional health-related resources. The full-length film will also be featured on KIDZBOP.com and Disney.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61182-ad-council-mccann-bam-kidz-bop-help-fight-childhood-obesity
When Kayla Dehnert tells friends and family in Northern California about life as a St. Jude Children’s Research Hospital patient, she pulls out a string of beads taller than she is.
Kayla, 8, of Novato, Calif., is one of hundreds of St. Jude patients who have participated in the hospital’s Legacy Bead program since its launch in 2009. The program offers patients and their families a tangible way to illustrate their journeys using 55 glass beads as unique as the children who collect them. Patients receive vivid green cylindrical beads for blood transfusions; sapphire round beads for lumbar punctures; tear-drop beads in assorted colors for homesickness; and blue, triangle-shaped beads for clinic visits. Other beads mark triumphs such as the completion of radiation or chemotherapy or challenges ranging from cancer’s return to the death of a friend.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58137-st-jude-legacy-bead-program-treatment-milestones-for-children
In Texas, football and those Friday night lights are true to people’s hearts – but the importance of hydration may not always be top of mind. Representatives from Nestlé® Pure Life® recently visited a local Texas youth and football cheer practice to help inspire the coaches and parents to make healthy choices for their families and join the Nestlé Pure Life Hydration Movement. To encourage the kids to drink water and stay hydrated during practice, Nestlé Pure Life donated more than 12,000 bottles of water to the League.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59066-nestle-pure-life-donates-water-to-encourage-healthy-hydration
Continuing its long history of supporting the men and women of the U.S. Armed Forces, The Goodyear Tire & Rubber Company, exclusive tire supplier of NASCAR’s three major national series, is waving the green flag on the fourth annual “Goodyear Gives Back” charitable program benefitting the Support Our Troops® organization.
To launch this year’s program, Goodyear transformed its race tires by replacing the “Eagle” sidewall design with desert camouflage lettering that read “Support Our Troops” on all NASCAR tires used during Memorial Day Weekend at Charlotte Motor Speedway. The commemorative tires are one of a number of initiatives planned as part of this year’s program, which includes a charity auction featuring autographed NASCAR memorabilia and VIP experiences, along with at-track activities and multiple opportunities for racing fans to participate. All proceeds from the program benefit Support Our Troops®, a nonprofit nationwide organization that works to bolster the morale and well-being of America’s troops and their families.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57861-goodyear-gives-back-charity-auction-nascar-tires-support-our-troops
Six months after Superstorm Sandy submerged the City by the Sea, Long Beach-based Powder Pouch LLC today announced Get Sandy Relief, Give Sandy Relief, a charitable program to support friends and neighbors as they work to rebuild their homes.
Powder Pouch, the ingenious product that makes it a breeze to brush off beach sand, was created by a fifth-generation beach family in Long Beach, NY, who are committed to helping their community rebuild and get back to the business of enjoying the beach. As part of Get Sandy Relief, Give Sandy Relief, every Powder Pouch order in 2013 will trigger a donation to support families who are still struggling to overcome the devastation of Superstorm Sandy.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61375-powder-pouch-donates-to-families-get-sandy-relief-give-sandy-relief-2013
On the eve of Memorial Day, the 24th annual NATIONAL MEMORIAL DAY CONCERT will bring to life the moving stories of America’s servicemen and women who have given so much to preserve America’s freedoms. The inspiring television event will pay tribute to the profound heroism of all who served during World War II, salute the valor of our Korean War veterans, and honor the sacrifices of our National Guard heroes and their families.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58830-pbs-national-memorial-day-concert-a-special-night-of-remembrance-may-25
While more than 245 million Americans live within 100 miles of a national forest or grassland, research shows that a majority of children in some segments of the population are not spending active time outdoors. Research shows that only 37% of African American children ages 6-12 participate in outdoor recreation, compared to 67% of Caucasian children in the same age range. In an effort to motivate African American families to get outside more often and reconnect with nature, the Ad Council and the U.S. Forest Service have launched a new series of public service advertisements (PSAs) in advance of the 6th annual National Get Outdoors Day on Saturday, June 8th, 2013.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62047-us-forest-service-ad-council-psa-african-american-families-discover-nature
Years of dreaming and extensive planning go into celebrating a Hispanic teen’s 15th birthday with a fabulous Quince.
The Quinceañera is an important coming-of-age tradition in many Hispanic families. What began as a formal celebration that featured a church mass and a wedding-style reception has grown for many to include choreographed dances, outfit changes and much more.
To view Multimedia News Release, go to http://www.multivu.com/mnr/45076-verizon-wireless-my-fabulous-quince-essay-contest-scholarship-3ball-mty
