Ann Taylor partners with Vince Camuto to relaunch and expand its footwear collection, doubling its assortment in stores and online. Lisa Axelson, Head of Design, and her team designed the new collection to capture the chic, sophisticated aesthetic of the iconic brand.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62804-ann-taylor-relaunch-expand-footwear-collection-vince-camuto-kate-hudson
J.Crew brands has announced their continued participation in a fall denim drive in partnership with Cotton Incorporated’s Blue Jeans Go Green™ denim recycling program in J.Crew and Madewell retail stores. The drive first kicked off in 74 Madewell stores on August 12, while J.Crew's 269 participating stores started the program on August 21. Both brands have decided to extend their participation in the denim drive - J.Crew will host until December 31, 2014 and Madewell will host until January 31, 2015.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7209531-cotton-incorporated-blue-jeans-go-green-denim-recycling-program/
E FUN, the fifth largest tablet supplier in the U.S.*, announces its newest 8” tablet with Windows coming to Walmart stores for $99 on Black Friday. The 8” Nextbook is the second Windows tablet from E FUN that was built in collaboration with Microsoft Corp. and Intel to make the latest technology more affordable for families. It is an incredible value with a one-year subscription to Microsoft Office 365 Personal that includes 1TB of OneDrive cloud storage.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7368951-efun-announces-8-inch-nextbook-tablet-with-windows-available-at-walmart-on-black-friday-for-99-dollars/
Cricket Communications, Inc. today announced the launch of the ZTE Source, a multimedia powerhouse and the company’s latest 4G LTE smartphone. Featuring a 4.5-inch video graphic display and 5-megapixel (MP) camera, the ZTE Source is perfect for video, photography and music enthusiasts. The ZTE Source will be available at Cricket company-owned stores, dealers and at www.mycricket.com starting Sunday, October 20, 2013, for $219.99 (MSRP).
To view Multimedia News Release, go to http://www.multivu.com/mnr/56768-cricket-launches-4g-lte-zte-source-45-dollars-unlimited-talk
Hair2wear recently announced that Sally Beauty, the world’s largest beauty retailer, will be expanding its partnership with the Hair2wear Christie Brinkley Collection. The retailer will add three more Christie Brinkley styles to its shelves in stores in every state in the U.S., Puerto Rico, and Canada, increasing the total selection from two to five pieces. In addition, Sally Beauty will also carry all five looks on its website at sallybeauty.com/hair2wear.
“I’m absolutely thrilled at the success of our partnership with Sally Beauty so far, and I couldn’t be happier that they’ve decided to expand their offerings to include even more styles,” said Brinkley. “This has been such an incredible opportunity that’s allowed us to expand our reach to more women than ever.”
The new styles include the Fishtail Braid Headband, a headband in an on-trend fishtail pattern made to layer up or wear alone; the Full Sweeping Side Fringe, a clip-in piece that gives you all the flirty fun of bangs without the commitment; and the Natural Tone Hair Wrap, a casual yet elegant way to dress up an updo without looking overly formal. Each style is available in a wide variety of shades, ranging from Light Blonde to Almost Black.
To view the multimedia release go to:
http://www.multivu.com/players/English/7768751-hair2wear-sally-beauty-expands/
Estée Lauder announces the launch of The Estée Edit by Estée Lauder, a bold new collection of makeup and skincare created for the beauty-obsessed, social media generation. The collection launches today in 320 Sephora U.S. and Canada stores, and is also available on Sephora.com and Sephora.ca.
“Our founder, Estée Lauder, invented the beauty business as we know it,” said Jane Hertzmark Hudis, group president, The Estée Lauder Companies. “So we asked ourselves, ‘If Estée was re-inventing the beauty business for Sephora today, what would she do?’ The answer is The Estée Edit.”
“The Estée Edit is a win for both Estée Lauder and the Sephora client. We anticipate that The Estée Edit’s mix of covetable trend-based makeup, instant-gratification skincare products, approachable price point, and millennial muses will receive a very positive reaction from our young and socially-engaged consumers,” said Artemis Patrick, senior vice president of merchandising, Sephora.
The Estée Edit is inspired by Estée’s famous quote, “Beauty is an Attitude,” and features 82 products – 72 makeup, 10 skincare – that offer instantly, visibly gorgeous skin and covetable color. The packaging features signature elements originally created by Estée herself but with a twist, resulting in silver and white fluted packaging with cobalt blue paint splatter graphics.
To view the multimedia release go to:
http://www.multivu.com/players/English/7783751-the-estee-edit-by-estee-lauder/
Mighty, motorized micros! Playmates Toys announced today the launch of T-Sprints, an innovative new figure and wheels play pattern that goes beyond traditional vehicle play, available first at Toys“R”Us® stores nationwide for the month of December, and rolling out to additional retailers beginning in January. The highly stylized figures, which capture the personalities of the Teenage Mutant Ninja Turtles, each come with a different vehicle and feature a unique flywheel so kids can rev and send them sprinting into action.
“As the company behind the popular Teenage Mutant Ninja Turtles toy line for decades, Playmates Toys continually strives to develop innovative new play patterns which allow fans to experience their favorite characters in unique and entertaining ways,” said Karl Aaronian, Senior Vice President of Marketing, Playmates Toys. “The T-Sprints collection offers fans a humorous, unique new experience, bringing the personalities of each Turtle to life in whole new way.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7404458-playmates-toys-t-sprints-toys-r-us-tmnt/
Goodwill Industries International is teaming up with Sony Pictures Entertainment for the release of the animated film, Hotel Transylvania 2, to encourage people across the United States and Canada to do their Halloween shopping at Goodwill’s more than 3,000 stores or online at shopgoodwill.com®. Goodwill and Sony Pictures unite with the message, “Be Your Own Monster,” urging consumers to make Goodwill their Halloween Headquarters for creating unique, affordable costumes -- even costumes based on one of the movie’s characters, such as Dracula, Mavis or Frank. When costume seekers shop at Goodwill, they help people in their communities get job training, earn jobs and access other community-based services. Sony Pictures Animation’s “Hotel Transylvania 2” will be released in theaters nationwide on Friday, September 25, 2015.
The partnership includes a radio and television campaign, which will join the Goodwill brand with the world of “Hotel Transylvania 2.” Characters from the film are featured in the ads, encouraging people to shop at Goodwill for Halloween. There will also be partnership events in up to 50 markets across the nation. Shoppers can support Goodwill by making it their go-to Halloween destination, and the revenues from their purchases will help fund employment services in their local communities. Visit goodwill.org/Halloween to learn more about local partnership events, to generate costume ideas and more.
To view the multimedia release go to:
http://www.multivu.com/players/English/7057251-goodwill-sony-pictures-unemployment/
CVS Caremark Corporation (NYSE: CVS) announced today that it is changing its corporate name to CVS Health to reflect its broader health care commitment and its expertise in driving the innovations needed to shape the future of health.
As a further demonstration of its commitment to health, CVS Health also announced the end of tobacco sales at CVS/pharmacy as of September 3, nearly a month ahead of the previously targeted date of October 1. In February, the company announced that it would end the sale of cigarettes and tobacco products at its CVS/pharmacy stores, making CVS/pharmacy the first and only national pharmacy chain to take this step in support of the health and well-being of its patients and customers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7308951-cvs-caremark-announces-corporate-name-change-to-cvs-health/
Cats, start your engines. Kitties can now enjoy their favorite gravy year-round with Friskies’ new line of gravy products available at Kroger stores nationwide.
To launch Friskies® Gravy Swirlers™, Friskies® Extra Gravy Chunky and Friskies® Party Mix™ Gravy-licious treats, Friskies teamed up with Kroger to debut its “Lap It Up” digital video starring the famous frowning Grumpy Cat and Kroger stock car driver A.J. Allmendinger’s furry friend, Mr. Tickles.
To view the multimedia release go to:
https://www.multivu.com/players/English/8146151-friskies-kroger-grumpy-cat-mr-tickles-racing/
In an effort to support the health and wellness of its guests nationwide, Dickey’s Barbecue Pit has announced that all meats sold in every location will contain “No B.S.” (Bad Stuff) by sourcing only responsibly raised, quality meats. Starting August 15, all chicken sold will now be raised without antibiotics. This breakthrough in sustainability not only comprises the brand’s traditional slow smoked chicken breast, but also will include whole smoked chickens and chicken nuggets served in kids’ meals at select stores. To learn more, click here.
The chicken is 100% vegetarian fed and humanely raised. It is also completely hormone-free and cage-free, ensuring that Dickey’s guests are served only the highest quality poultry with no additives. This announcement accompanies other advances in sustainability by the barbecue brand including humanely handled and sustainably raised brisket as well as locally-made sausage with no nitrates, nitrites* or artificial coloring or flavors. Additionally, all of Dickey’s pork products are free from added hormones**, nitrates, nitrites* and artificial coloring and flavors.
To view the multimedia release go to:
http://www.multivu.com/players/English/7717951-dickeys-barbecue-pit-no-bad-stuff-initiative/
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of two new fragrances and the return of three favorites in its popular limited edition Man Candles collection. Just in time for Father’s Day, Camouflage and On Tap™ join last year’s introduction MMM, Bacon!™ and original Man Candles Man Town™ and Riding Mower™. The Man Candles collection, which was an instant hit when it debuted in 2012, was created uniquely for men to enjoy in their “man town,” wherever that may be in the house. These limited edition fragrances are available now at Yankee Candle’s over 500 retail stores, at www.yankeecandle.com and select specialty retailers and gift shops. Yankee Candle is launching a series of social media contests offering consumers the chance to win samples of the Man Candles III collection!
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7221651-yankee-candle-heads-outdoors-new-man-candles-fragrances
