Toyota Motor Corporation (Toyota) has launched “Start Your Impossible” – a global corporate initiative that aims to inspire Toyota employees, partners, and customers and connect them with the company’s core beliefs. In an age of accelerating technological and environmental developments, “Start Your Impossible” marks Toyota’s commitment to support the creation of a more inclusive and sustainable society in which everyone can challenge their impossible.
Toyota believes that mobility goes beyond cars; it is about overcoming challenges and making dreams come true. The “Start Your Impossible” initiative reflects these values and highlights the company’s goal to provide freedom of mobility for all. “We want to share this thinking with all stakeholders, including consumers, so that we can approach this challenge together,” said Toyota President, Akio Toyoda.
To view the multimedia release go to:
https://www.multivu.com/players/English/8193651-toyota-global-campaign-for-olympic-paralympic-games/
Whole You, a Mitsui Chemicals Company dedicated to offering innovative healthcare solutions to help those with sensory and physical mobility challenges experience life more fully, launched its Whole Day campaign video today. The video follows acclaimed photographer Bruce Hall, who has been legally-blind since birth, as he captures a celebration of the senses and movement.
“At Whole You we want nothing less than to change how people understand what it means to be healthy – we develop solutions that enable people to move, see, smell, taste and experience the world more fully than ever before,” said Hiromi Inagaki, chief innovation officer, Whole You. “The video with Bruce is an expression of this vision, a place where sensory or physical mobility challenges don’t hold us back, where we celebrate the senses and freedom of movement to have a deeper appreciation of a life lived beyond limitations.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7704351-whole-you-bruce-hall-campaign/
Celebrity Chef Robert Irvine, host of Food Network’s Restaurant: Impossible, announced today that he is teaming up with Tropicana Las Vegas to open his first signature restaurant on the Las Vegas Strip. At the press conference, the exterior of the Tropicana Las Vegas came to life, where a high-energy video showed the crowd what they can expect to see from the newest chef in town. In true Robert Irvine fashion, the celebrity chef made his entrance by rappelling 22 stories (220 feet) down the exterior of the Tropicana hotel to the assembled press below.
In introducing Chef Irvine, Bob Sheldon, President of Las Vegas Operations for Tropicana’s parent company, Penn National Gaming, said, “Chef Robert Irvine has tackled some of the toughest culinary challenges around the world, and we’re excited to have him take on Las Vegas, right here at the Tropicana. We are thrilled to be the Las Vegas home to such an acclaimed world-class chef. With his unparalleled passion, energy and culinary skills, he is the perfect addition to our family.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7838851-robert-irvine-tropicana-las-vegas/
The sunny side of EGGS!
Master chef and National Geographic Explorer Barton Seaver gives kid-friendly tips
on cooking eggs from his new book, which is packed with scrumptious seasonal
recipes, fun food facts and challenges, tips on sustainability, and more. Find out more at http://www.NGKidsCookbook.com. Find other Cookbook segments at http://www.YouTube.com/natgeofan Food/Health/education
Potty Training the animals is a top quality interactive book app for toddlers and -kids from 1 to 4. It is perfect for potty training time with sweet and relaxing music and stunning 2D interactive illustration that will delight both parents and children. Potty Training the animals allows children to take an active role in taking them to potty thus getting them ready for their own potty time … Brilliant!
All around the farm the animals are interested to go to the potty, the animals make those funny potty dancing movements and even feel butterfly's in their stomach. But who takes them to the potty? Who Flushes? That is the task for small children. Watching all the animals go to the potty is a lovely way to set the mood for potty training.
set the mood for potty training:
You've conquered so many challenges in your parenting life, but there is still a bit of unfinished business that can bring you and your toddler to tears. Potty training the animals!! Luckily, there's an app for that—turn frustrating into fun with these potty training app.
turn frustration into fun:
You've conquered so many challenges in your parenting life, but there is still a bit of unfinished business that can bring you and your toddler to tears. Potty training the animals!! Luckily, there's an app for that—turn frustrating into fun with these potty training app.
Seeking to support men and their loved ones facing the challenges that come with a diagnosis of prostate cancer, USA Rugby, the Australian Rugby Union and Astellas Pharma have partnered to launch the #pass4prostate challenge, a social media campaign designed to generate awareness of prostate cancer and support a donation of up to $125,000 from Astellas to four research and advocacy organizations: Prostate Cancer Foundation, Australia Prostate Cancer Research, Prostate Cancer Foundation Australia and Prostate Cancer Canada.
From August 5 through the end of September – Prostate Cancer Awareness Month – social media users are encouraged to record a video of themselves catching an inanimate object, mentioning why prostate cancer awareness is important to them, and then passing that object, rugby-style, symbolically to a friend or family member. Astellas will donate $5 to prostate cancer advocacy organizations for every qualifying submission with the #pass4prostate hashtag posted to Facebook, Twitter or Instagram, up to a maximum contribution of $125,000.
To view the multimedia release visit:
http://www.multivu.com/players/English/7579051-pass4prostate-challenge-rugby-astellas/
At the end of February 2015, a lantern donation and lighting ceremony was held in the village of Sone, in Indonesia's West Timor, as part of a related project. The “Cut Out the Darkness” project, a part of Panasonic Corporation's “100 Thousand Solar Lanterns Project”, delivers solar lanterns with lantern shades designed by people from around the world, in the hope of learning about the challenges of living in areas that have no electricity.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526251-panasonic-lantern-zoo/
Merck (NYSE: MRK), known as MSD outside the United States and Canada, and the American Diabetes Association today issued a new challenge to the millions of Americans affected by type 2 diabetes as part of the program America’s Diabetes Challenge: Get to Your Goals. In 2015, award-winning artist Tim McGraw, celebrated actress S. Epatha Merkerson and chef Leticia Moreinos Schwartz each shared their personal connection to type 2 diabetes. This year, they’re calling on people to share their stories.
Living with diabetes isn’t easy, and that’s why America’s Diabetes Challenge encourages people with type 2 diabetes to work with their doctor to set and reach their A1C goal. The program will aim to identify the most common challenges patients submit and will offer tips to help address them. The program is also designed to help people learn if they’re at risk of low blood glucose, known as hypoglycemia, and how to help reduce that risk.
To view the multimedia release go to:
http://www.multivu.com/players/English/7785551-merck-americas-diabetes-challenge/
INRIX®, Inc., a global leader for transportation analytics, today released its 2015 Traffic Scorecard, a benchmark for governments and agencies in the U.S. and Europe to measure progress in improving urban mobility.
The report reveals the U.S. faces large challenges to solve congestion issues, fueled by continued economic and population growth, higher employment rates and declining gas prices. Cities that have experienced the most economic improvement during the past year are at highest risk for consequences related to worsened traffic conditions, including reduced productivity, higher emissions and increased stress levels. For example, Washington D.C., San Francisco, New York, Seattle and Boston all saw reduced unemployment rates bringing them below the national average of 5.3 percent for 2015.1 However, according to the INRIX Traffic Scorecard, congestion in those cities alone combined to waste 1.5 billion hours for daily car commuters last year. Nationwide, commuters spent a total of more than eight billion extra hours stuck in traffic, representing almost 50 hours per driver.
To view the multimedia release go to:
http://www.multivu.com/players/English/7775551-inrix-2015-traffic-scorecard/
UWC International Patron, Shelby M.C. Davis and Anand Mahindra, Governor of UWC Mahindra College and Chairman of India’s Mahindra Group, today announced that together they will provide major new support for the UWC movement. Jointly, they are committing a total of US$12.5 million scholarship funding over the next five years.
Shelby Davis and Anand Mahindra said: “The world needs extraordinary leadership to navigate today’s complex challenges, tensions and conflicts, as well as to make the most of new opportunities. The UWC movement is ideally suited to provide such leaders and we are privileged to support it.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762531-Davis-Mahindra-scholarship/
Take the #PepsiChallenge and step out of your routine to do something different.
Beginning today and continuing throughout 2015, this will become the hallmark of the Pepsi® Challenge™ as Pepsi unleashes its biggest socially-led, content driven initiative ever with a variety of global and local challenges designed to galvanize consumers around the world to defy convention, make every moment – big or small – epic, and truly “Live for Now.” Issued on Pepsi social and digital channels and via renowned ambassadors from around the world, #PepsiChallenge will incite consumers to take on different challenges for amazing life experiences and rewards.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7465451-2015-pepsi-challenge/
Are balding babies a growing epidemic? Toppik challenges the online world to this question in their new video, “Are Babies Going Bald?”
The answer, of course, is no, but by masquerading hair loss on the cutest of subjects, the one minute video campaign demonstrates the efficacy of the favorite cult solution, Toppik Hair Building Fibers, for filling in the finest of fine hair in an undetectable and instant way. Baby hair is notoriously thin with sporadic growth patterns, making it the perfect base for natural Toppik to showcase its proven, inconspicuous results in the series of before and after footage.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/63124-toppik-video-are-babies-going-bald
