The Ad Council and the Dollar General Literacy Foundation today launched new public service ads (PSAs) to support their national Finish Your Diploma campaign to provide adults with the information and encouragement needed to earn a high school equivalency diploma. The new PSAs celebrate adult learners in America and reinforce the idea that no one does it alone.
“As adults are considering finishing their diploma, often the greatest challenge is simply knowing where to go for support and having the courage to take the first step towards completing their diploma,” said Denine Torr of the Dollar General Literacy Foundation. “By coupling real stories with information about free local adult education classes and resources, we hope the new commercials will inspire and empower individuals to pursue their dreams through education.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7900051-ad-council-dollar-general-finish-your-diploma/
In honor of Fibromyalgia Awareness Day (May 12), this video illustrates the impact fibromyalgia pain has on various aspects of a person’s daily life – including relationships, work and other activities. It is based on a survey of more than 1,200 U.S. adults diagnosed with fibromyalgia. The survey was conducted in collaboration with the National Fibromyalgia & Chronic Pain Association (NFMCPA) and the American Association of Nurse Practitioners (AANP) and funded by Pfizer.
Results from a new national survey released today indicate that our lifestyle exacerbates the challenge of trying to lose weight, making it more difficult than ever for adults to do so. Findings further suggest that adults who are trying to lose weight need a new approach that’s compatible with how we live today.
Specifically, most healthcare professionals and a majority of U.S. adults say losing weight is harder today than it was for previous generations because of the busy, modern lifestyle of Americans (77% of primary care physicians or PCPs, 81% of pharmacists, 62% U.S. adults). In fact, approximately seven in 10 healthcare professionals say it’s harder for Americans today to lose weight compared to just 10 years ago (69% of PCPs, 73% of pharmacists), and the vast majority believe Americans need to take a new approach to weight loss that fits with today’s modern lifestyle (89% of PCPs, 95% of pharmacists).
To view the multimedia release go to:
https://www.multivu.com/players/English/8215151-the-truth-about-weight-loss-national-survey/
A new online resource is now available to help people recognize and find high quality care for alcohol use disorder, which affects more than 15 million adults in the United States. The Alcohol Treatment Navigator, designed by the National Institute on Alcohol Abuse and Alcoholism (NIAAA), part of the National Institutes of Health, is a comprehensive, yet easy-to-use tool to help individuals and their loved ones navigate the often-complicated process of choosing treatment for alcohol problems. With many treatment options available, the navigator makes the search easier by telling them what they need to know - and what they need to do – to find appropriate, quality care.
“We developed this tool to help address the alcohol ‘treatment gap,’” said NIAAA Director George F. Koob, Ph.D. “In any given year, less than 10 percent of individuals diagnosed with alcohol use disorder receive treatment, and many of them do not receive the type of care that best fits their needs. A big reason for that, we believe, is that people with alcohol use disorder often don’t know where to turn for help. The Alcohol Treatment Navigator offers a comprehensive strategy to help people search for professionally-led, evidence-based alcohol treatment, which should improve their chances for success.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8179051-niaaa-alcohol-treatment-navigator/
Blood cancers are the third leading cause of cancer deaths in the U.S. However, many Americans are unaware of the impact of these cancers, including leukemia, lymphoma and myeloma, which affect the bone marrow, the blood cells, the lymph nodes and other parts of the lymphatic system.
A new survey commissioned by The Leukemia & Lymphoma Society (LLS) reveals more than four in five adults (82%) are surprised that blood cancers are the third leading cancer killer of Americans. Further, nearly four in five adults (78%) are surprised that acute lymphocytic leukemia (ALL) is the most common cancer in children and young adults under age 20.
To view the multimedia release go to:
https://www.multivu.com/players/English/8128551-lls-blood-cancer-awareness-month/
Clayton, one of the largest home builders in America, is focused on providing affordable housing options that fit the needs and wants of millennials, who make up 35% of the company’s current customer base.
As a demographic, millennials also share different obstacles to obtaining homeownership than those who came before them. For instance, according to the Harvard Joint Center for Housing Studies (HJCHS), many first-time home buyers possess the household income to qualify for homeownership, but struggle to save money for a down payment due to lingering debts from student loans and other debts. This combined with a low supply of available, affordable houses and a high pool of active buyers is driving up prices and competition. As a result, more millennials are choosing to rent or live with their parents. According to the U.S. Census Bureau, the share of millennials in 2015, or adults born between 1982 and 2000, is over 25 percent of the population. At 87 million strong, millennials are the largest generation in history according to HJCHS.
To view the multimedia release go to:
https://www.multivu.com/players/English/8011659-clayton-affordable-housing-for-millennials/
It's Christmas Day performed by Marri
Nallos is a new Christmas Song with lyrics that is great for children
and adults alike. This alternative Chistmas song is a contemporary
christian Christmas song and Christmas ballad. Have a great 2013 Christmas! For more information on this Christmas Song please visit: http://www.itschristmasday.com
The St. Baldrick’s Foundation, a volunteer-powered charity dedicated to funding childhood cancer research, announces its Kids Are Special: Let’s Treat Them That Way national campaign. Focused on celebrating kids and giving them the happy childhoods they deserve, the campaign highlights the need for finding treatments that are specifically designed for kids with cancer.
With this bold new initiative, St. Baldrick’s looks to change the narrative around pediatric cancers, by showing kids as their truest selves – fun-loving, carefree, refreshingly honest, and always a little goofy. St. Baldrick’s puts the emphasis back on kids, while disempowering the label of “cancer.” All communication is strategically designed to remind us all that as adults we have the power to give kids happy childhoods free from cancer by helping to fund the best research worldwide. The campaign includes TV, print, radio, digital, and billboard placements featuring real kids doing kid-like things; from playing with their food to getting caught with paint on their faces, all with the message: Kids Are Special: Let’s Treat Them That Way.
To view the multimedia release go to:
http://www.multivu.com/players/English/7610752-st-baldricks-kids-are-special/
For decades, students with full-time jobs, families at home or several years between credit hours were considered outliers, or “non-traditional students.” Today, however, they constitute nearly 75 percent of America’s undergraduate student body, according to the National Center for Education Statistics. This “New Majority” consists of working adults who are managing the demands of school, work and family life, and are looking at higher education with a different set of expectations and priorities.
At schools like DeVry University, the New Majority students are finding the flexibility they need. Whether they’re looking for flexible course schedules, stackable certification programs or the ability to mix and match different modes of immersive learning, these students turn to DeVry University for degree programs and skill sets that can be immediately applied in the workplace.
To view the multimedia release go to:
http://www.multivu.com/players/English/7693951-devry-degree-programs-for-new-majority/
Four-time PGA TOUR winner Tim Herron is teaming up with Endo Pharmaceuticals Inc., a subsidiary of Endo International plc (NASDAQ: ENDP), Damon Adamany, MD, of The CORE Institute and the Facts on Hand campaign to educate adults about one of the more common hand conditions. The campaign is raising awareness of Dupuytren’s Contracture, a progressive, potentially disfiguring hand condition affecting a layer of tissue underneath the palms that can cause one or more fingers to move into a bent position so they cannot be straightened.
Dupuytren’s Contracture, sometimes referred to as “Viking Disease,” can make everyday tasks difficult, such as grabbing an object at home, or in Tim Herron’s case, a nine iron from his golf bag. Many people live with the disease without being diagnosed because they mistakenly assume they have arthritis or another hand condition. And because Dupuytren’s Contracture may progress slowly, people may not pay attention to it until they can no longer straighten their fingers, complicating everyday activities.
To view the multimedia release go to:
https://www.multivu.com/players/English/8153851-endo-facts-on-hand-dupuytrens-contracture/
In the noisy, contradictory health-help arena, Food & Fitness After 50 gives readers simple and straightforward tools to eat well, move well and be well after 50.
The new title from the Academy of Nutrition and Dietetics counters ever-changing nutrition and fitness advice by untangling myths, answering vexing questions and simplifying science and research so readers can chart a clear, personalized pathway to enhanced health.
“Many people fall into habits that seem hard to change, but with a bit of planning and the realization that health matters, anyone can make meaningful changes to eat well, move well and be well at any age,” according to Food & Fitness After 50 co-authors Christine Rosenbloom, PhD, RDN, FAND, and Bob Murray, PhD, FACSM.
Divided into three sections that focus on diet, exercise and overall wellness, Food & Fitness After 50 translates scientific research into simple, actionable steps to control food choices and fitness strategies for adults in their 50s, 60s, 70s and beyond.
To view the multimedia release go to:
https://www.multivu.com/players/English/8191551-academy-of-nutrition-and-dietetics-food-fitness-book/
Debt is a buzzword for politicians, a burden for students, a necessity for most homeowners and a reality for 70 percent of Americans.
But despite this fact, 30 percent of those in debt have no plan to pay it off, according to a recent survey conducted by Fifth Third Bank (NASDAQ: FITB).
Fifth Third commissioned the national survey to examine the financial beliefs and behaviors of American adults. The results provided a snapshot of our nation’s financial literacy, with 82 percent of respondents citing financial independence as a goal in their lives. The survey also revealed how the three largest generations in America differ in their understanding and management of savings, budgeting, retirement planning and credit.
“At Fifth Third, we were curious to discover how knowledgeable Americans are about their personal finances,” said Jada Grandy, senior vice president and Community Reinvestment Act strategies director, Fifth Third Bank. “The results of this survey give insight into financial literacy in America, as well as the needs of customers at different key stages of their lives. This knowledge arms Fifth Third with the tools to support our customers at every step on their journey to financial independence.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7723851-fifth-third-bank-life/
