Summer is the hottest season of the year for vehicle theft, with July and August ranking as the highest auto theft months of the year, and July 4th in particular ranking #3 (latest FBI data) on the list of holidays with the highest incidents of vehicle theft. Vehicle theft protection experts warn that consumers are growing increasingly complacent about auto theft and are not using even common sense measures to protect their vehicles from theft.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lojack/50795/
A growing number of U.S. consumers are taking to their kitchens to cook more frequently, and trying new and more nutritious foods, in an effort to reduce food bills and perhaps their waistlines. These findings are among the results of a recent DuPont™ Teflon® brand Be Cook Aware consumer survey, conducted to understand how the past year’s trends have impacted America’s cooking and eating behaviors at home.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55967-dupont-teflon-be-cook-aware-national-survey
To meet consumers\' highly diverse needs with regards to the beauty of their hair, L\'Oreal announced today the inauguration of its Global Hair Research Centre located in Paris Saint-Ouen. The Centre\'s Research & Innovation programmes (R&I) is exclusively dedicated to the haircare profession which includes hair colouring, hair care (shampoos, conditioners), styling, (sprays, gels, waxes) and perms, smoothing or straightening.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/lorealhairresearch/53789
A garage door is the largest moving appliance in a home; and yet, most folks don’t realize that there are some simple steps they can take to maintain their garage door.
International Door Association (IDA), the world’s largest trade association of professional garage door and access system dealers and installers, is launching its Garage Door Care YouTube channel, to show consumers how to properly maintain and assess their garage door system. This channel is an extension of IDA’s consumer website, GarageDoorCare.com, which helps consumers understand garage door operation and safety.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/garagedoorcare/50154/
U.S. insurance companies continue to face an uncertain future. Evolving regulatory requirements and a still-shaky economy coupled with more demanding consumers, combine to present a new set of challenges to insurers today. While weaker companies continue to shake out, remaining contenders must realize that survival and success will depend largely on their willingness to innovate.
Frost & Sullivan recently published a whitepaper, Using Mobile Solutions to Improve Insurance Sector Performance, which examines how mobile technology can help control cost, manage risk and create new revenue.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/frostsullivan/53280/
The list of winners of the Institute's TOP SAFETY PICK award is longer than ever this year, with vehicles in nearly every size category the Institute evaluates earning accolades. From minicars to sedans to pickups, consumers have a record number of choices among 2012 models.
In all, 69 cars, 38 SUVs, 5 minivans, and 3 pickups earn TOP SAFETY PICK. The award recognizes vehicles that do the best job of protecting people in front, side, rollover, and rear crashes based on ratings in Institute evaluations. The ratings, which cover all 4 of the most common kinds of crashes, help shoppers pick vehicles that offer the highest levels of crash protection. Because the federal government now requires all 2012 and later passenger vehicles to have electronic stability control to help drivers avoid loss-of-control crashes, ESC no longer is a requirement to win as it was in prior years.
The winners’ circle includes 18 new recipients for 2012, while 97 models that previously qualified for the 2011 award carry over to 2012.
Hybrids have a safety edge over their conventional twins when it comes to shielding their occupants from injuries in crashes, new research by the Highway Loss Data Institute (HLDI), an affiliate of the Insurance Institute for Highway Safety, shows. On average, the odds of being injured in a crash are 25 percent lower for people in hybrids than people traveling in nonhybrid models.
The new finding is more good news for green-minded drivers who don’t want to trade safety for fuel economy. Not so long ago, car buyers had to choose between the two because fuel-efficient cars tended to be smaller and lighter. Now, consumers have more options than ever when it comes to picking an environmentally friendly — and crashworthy — vehicle.
For more information, go to: www.iihs.org
In its 150th anniversary year, Bacardi celebrates another historic milestone with consumers around the world. The legendary original Cuba Libre, more commonly called a “BACARDÍ and Coke®,” turns 112 years old this month. Since its inspiration and creation in Havana, Cuba, in 1900, this classic cocktail has become the most ordered cocktail in the world with seventy BACARDÍ Cuba Libre drinks enjoyed every second, every day around the world.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53410-bacardi-rum-150-anniversary-cuba-libre-cocktail-gold-coke-112-cola
Royal Caribbean International today launched a new brand campaign that embodies the most inspirational element at the very core of the global cruise line’s offering … the sea. The campaign is aimed at reawakening consumers to the sights and sounds of the sea and conveys the relaxation, romance and adventure that only can be had on the open waters aboard a Royal Caribbean cruise vacation. The campaign will kick off with playful imagery of a conch shell as a phone – dubbed the “Shellphone” – and communicates the campaign’s decree: “The Sea is Calling. Answer it Royally.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/royalcaribbean/46666/
U.S. Department of Energy (DOE) and the Ad Council today launched a national consumer education campaign to help consumers save money on utility bills. Created pro bono by Texas-based advertising agency GSD&M, the public service advertisements (PSAs) aim to help consumers save money on their energy bills by doing things such as sealing leaks in their homes and using energy efficient products.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50779-ad-council-energy-efficiency
In conjunction with the launch of its new super-capacity Door-in-Door™ French-door refrigerator, LG Electronics USA announced consumer survey results that show Americans have a short list of “go-to” foods and beverages that are consistently used on a daily basis. Catering to consumers’ “on-the-go” lifestyle, LG’s convenient Door-in-Door™ feature consists of a compartment within one of the refrigerator doors allowing consumers easier access to everyday foods.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56408-lg-electronics-introduces-innovative-door-in-door-french-door-refrigerator
Alcatel-Lucent (Euronext Paris and NYSE: ALU) has today launched an extended portfolio of software and services designed to improve the experience that consumers have with their smartphones, tablets and other connected devices.
When consumers buy a new device or service they expect everything will work right from the start and any glitch will be quickly resolved. The expectation is that the focus is on the customer – not just the network.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54399-alcatel-lucent-motive-customer-experience-support-solution