Energy efficiency is at the heart of Europe’s growth and transition to a resource efficient economy. The European Union aims to save 20% of its primary energy consumption by 2020 (compared to what has been forecast). Everyone’s contribution is crucial in meeting this goal. By better insulating buildings we can reduce energy consumption by 28% by 2020. By choosing modern energy-efficient refrigerators, freezers, dishwashers etc. we can use significantly less energy than with older appliances. By buying lighter vehicles or using low fuel consumption tyres we can double the fuel efficiency of an average car.
This video clip provides an overview of the European Union’s energy efficiency objectives and shows how each of us can make the difference, be it in our professional or private life. This video clip was disseminated in France, Belgium, Netherlands, Ireland, Poland, Spain, Italy, Germany, Austria and United Kingdom.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53791-european-commission
The Smithsonian's National Museum of American History will open a unique hands-on learning space, the Patrick F. Taylor Foundation Object Project, July 1. Made possible by philanthropist Phyllis Taylor, the 4,000-square-foot space in the museum's new Innovation Wing will focus on “everyday things that changed everything.”
Anchored by an array of individual cases–some overhead, others with visitor-activated sound, light and motion effects–“Object Project” will invite visitors to interact with approximately 250 objects within the 9-by-40-foot sculpture that forms the learning space. The space is divided into four sections: Bicycles, Refrigerators, Ready-to-Wear Clothes and Household Hits, which includes a customized interactive version of “The Price Is Right” game show format licensed from FremantleMedia North America Inc.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7433931-national-museum-of-american-history/
Beginning a new chapter in its celebrated history as an American product design innovator, KitchenAid is unveiling a dramatically designed major appliance collection available in stainless steel, black, white and black stainless steel, an industry first.
Reflecting visual cues from its best known product, the iconic stand mixer, the new collection is wholly original yet uniquely identifiable as the KitchenAid brand. It will be the brand's first collection to launch globally, with U.S. availability starting in April of 2015.
“Our goal with the new line was to amplify the design and craftsmanship that separate KitchenAid from its increasingly non-differentiated competitors,” said Cynthia Soledad, Senior Director of KitchenAid. “In doing so, we're reaffirming our leadership in creating products that are valued equally for how they work and look.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7414131-kitchenaid-new-major-appliances/
In an appliance industry first, LG Electronics transformed its LG InstaView™ refrigerators into musical instruments as part of a series of surprise musical performances for thousands of consumers at Westfield World Trade Center in the Oculus – one of the nation’s busiest transit and shopping destinations. The performance kicked off with two knocks on the LG InstaView refrigerator’s unique glass panel, which triggered musical renditions of pop songs featuring choreographed routines from performers dressed as everyday passersby, entertaining commuters and shoppers.
Highlighting LG InstaView technology – a one-of-a-kind innovation that allows users to knock twice to illuminate the refrigerator’s glass panel and see inside without opening the door – the experience featured renditions of today’s chart-topping songs by Andrew Huang, a music producer known for creating rhythmic beats with non-traditional instruments, now including LG home appliance innovations.
To view the multimedia release go to:
https://www.multivu.com/players/English/8056651-lg-electronics-instaview-refrigerators-musical-launch/
KitchenAid is expanding its popular line of black stainless major appliances to include a number of new built-in and freestanding ranges and refrigerators. Originally launched in 2015 as the industry’s first appliances with a black stainless steel finish, the collection will feature a total of 54 appliance models by the end of the summer, including refrigerators, wall ovens, ventilation hoods, dishwashers, under counter beverage centers and more. With the upcoming additions, KitchenAid will have one of the most complete offerings of black stainless appliances in the industry.
“The feedback we’ve received on our black stainless finish from consumers, the design community and even professional chefs when we first introduced it has been overwhelmingly positive,” says Beth Robinson, senior manager of brand experience for KitchenAid. “We’ve made it a top priority to expand our black stainless appliance portfolio to include even more options so that virtually any consumer can have a black stainless suite, regardless of their kitchen layout.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8013853-kitchenaid-expands-black-stainless-appliances-collection/
