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Research shows that success in school and life starts with literacy. When children become good readers in the early grades, they are more likely to become better learners throughout their school years and beyond. In a nationwide effort to communicate to parents the importance of reading to their school-aged children, the Library of Congress and the Ad Council have teamed up with Reading is Fundamental (RIF) to launch a new national public service advertising (PSA) campaign, “Book People Unite.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/55363-ad-council-library-of-congress-book-people-unite-psa-to-encourage-reading
7 Second Movies - Inspired by Ghosts, Busting & Marshmallows in New York Watch these valiant spectral-busters take on their marshmallowy nemesis, created in the style of be kind rewind. Want to make your own sweded movie?
Windows is launching its search for Britain's creative talent with its nationwide Windows 7 Second Movies competition giving you the opportunity to have your film shown at this year's 54th BFI London Film Festival. If you want to get involved click here: http://www.windows.co.uk/7secondmovie
7 Second Movies - Inspired by Isolation, Disaster and a Deflated Football. Hold onto your seats its the third instalment of Windows 7 second movies. Get out the tissues and get ready for the quickest emotional roller-coaster of your life, see if you can guess which movie the guys have sweded this time.
Windows is launching its search for Britain's creative talent with its nationwide Windows 7 Second Movies competition giving you the opportunity to have your film shown at this year's 54th BFI London Film Festival. If you want your 7 second movie to be in with a chance click here: http://www.windows.co.uk/7secondmovie
In a nationwide effort to encourage all Americans to take steps to prepare for possible emergencies, the Federal Emergency Management Agency’s (FEMA) Ready Campaign and The Advertising Council have joined today with The Weather Channel® (TWC) to launch a new series of public service advertisements (PSAs). The PSAs are an extension of the national Ready PSA Campaign and will be distributed in advance of National Preparedness Month (NPM) in September.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/45754/
Warner Bros. Consumer Products (WBCP), on behalf of DC Comics, JCPenney and five-time Olympic Medalist and World Champion Nastia Liukin, joined forces in New York City this past Saturday to debut an all new collection of clothing for girls called Supergirl by Nastia. The event is part of a five-market tour, visiting JCPenney stores around the country. As part of the tour, Nastia is providing young girls motivational advice on achieving their goals, feeling confident and being smart, strong and empowered—being a Supergirl. Liukin also introduced the new fun, affordable lifestyle collection, which is available exclusively at JCPenney stores nationwide.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/supergirltour/45305/
As Hollywood prepares for a summer filled with 3-D blockbuster hopefuls and cable networks launch 3-D networks and programming for newly-released 3-D televisions, the trend towards this new technology is hard to miss—except for the millions of Americans who literally can’t see it.
Movies including “Avatar” and “Alice in Wonderland” have already left their impression on the 3-D screen and new movies using the technology are making their way into theaters across the country. Meanwhile, ESPN and the Discovery Channel are preparing to broadcast in 3-D. This new technology is catching the eyes of fans nationwide, but some people may not be able to enjoy the 3-D experience because of vision problems.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/aoa/43612/
After 6 months touring the UK conquering its four corners and everything in between, Liverpudian indie kids, The Steeples will release their second single Loosy Lucy on 23rd June. A combination of crafted songwriting, passionate performance and shear ‘blood, sweat and beers’ have seen them already convert unsuspecting gig goers to bona fide ‘Steeple People,’ throughout the land.
With a bouncy boyish playfulness, and heartfelt yearning, the Steeples ‘Loosy Lucy’ takes us to a familiar heartache of a past relationship when the grass seems greener. Their sincerity is balanced with a jovialness that results in an upbeat pop song, saving us from an unwanted adolescent angst or depressing dirge. There is a certain romantic charm to these boys as they sing of their despair that will leave Lucy’s everywhere flocking to their next gig.
With ‘Album of the Month’ in Maxim and ‘Single of the week at Xfm’ they have already created quite a buzz with their pretty boy looks, cheeky northern accents and great indie pop riffs. The Steeples offer us a fresh ‘Doherty-esque’ sound that remains tight and together, and possess a certain quirkiness that few bands can convincingly convey.
Earlier this year the band were invited to play Liverpool and Blackburn’s Oxjam events alongside The Bluetones, The Wedding Present, The Thrills and Rumblestrips. With the single out this June, closely followed by the much anticipated debut album, ‘Tea For Two’ in July The Steeples are sure to be a towering success. 2008 will see the band storm through the Indie scene as they embark on their first nationwide tour.
Nearly one out of every three American children is clinically overweight or obese. The health and well-being of future generations is undeniably at risk. And yet the fastest-growing fitness club chain in the world is about to launch a nationwide campaign featuring TV commercials and full-page ads in USA Today and People magazine which declare “There is no childhood obesity epidemic.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/anytimefitness/45925/
Today, Procter & Gamble’s [NYSE: PG] Charmin will be hosting the culminating event of a two-month nationwide search to find the Charmin Go Nation King or Queen of the Throne. To help Charmin choose between the five finalists, Jane Lynch will officiate over the competition and announce the winner of the $50,000 prize. The Charmin Go Nation King or Queen will preside over the Charmin Restrooms for the last few days of 2010, sharing their Charmin enthusiasm by greeting and welcoming visitors and their families to New York City.
To view Multimedia News Release, go to http://www.multivu.com/players/English/46832-Charmin-Enjoy-the-Go/
Merck Consumer Care, a subsidiary of Merck & Co., Inc., announces the nationwide availability of Dr. Scholl's® Custom Fit Orthotic Centers. To help people find customized solutions for their tired, achy feet, the kiosks use revolutionary FootMapping® Technology to measure arch type and the areas you put the most pressure on to recommend the most appropriate Custom Fit™ Orthotic.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/drscholls/45134/