On Oct. 14th at 5 O’clock in the evening Margaritaville broke the World Record for the largest margarita ever made as verified by Guinness World Records. The event was part of the Grand Opening festivities for the new Margaritaville Casino at Flamingo in Las Vegas.
Halfway through the ceremony celebrating the new World Record, Jimmy Buffett surprised fans by coming out and raising a glass of Lucky Rita with the Wounded Warrior Amputee Softball Team along with Flamingo’s Rick Mazer and Margaritaville’s Tamara Baldanza in front of more than 1,000 Parrotheads and onlookers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52599-margaritaville-las-vegas-flamingo-casino-world-record-margarita-lucky-rita
“I want my baby back, baby back, baby back, I want by baby back, baby back, baby back…Chiliii’s baby back ribs….” Yes, the jingle is back, but now it’s bigger than ribs to reflect Chili’s® Grill & Bar new “less is more” menu that focuses on core menu items that first made the brand famous – Bigger Big Mouth Burgers, Bigger Baby Back Ribs and Full-On Fajitas.
The iconic jingle, introduced to the world 31 years ago and awarded the number-one song “Most Likely to Get Stuck in Your Head” by Ad Age in 2004, has been turned upside down to let people know that ‘Chili’s Is Back, Baby’ and focused on one thing only – quality burgers, ribs and fajitas.
“We admit that as a brand, we lost our way a bit and needed to take a step back to successfully move forward, which for us, included going back to our roots and revisiting our iconic jingle that was once on everyone’s lips,” said Steve Provost, chief marketing and innovation officer of Chili’s. “But we didn’t just want to revive the original jingle, we wanted to break out of the casual dining ‘sea-of-sameness’ rut and let our Guests know that Chili’s Is Back, Baby and better at what we’ve always done best – serving quality burgers, ribs and fajitas, washed down with a cold margarita.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8187851-chilis-is-back-baby/
Bahama Breeze Island Grille is kicking off Viva la ‘Rita 2016 on National Margarita Day, February 22, introducing six new handcrafted margaritas that take tequila’s exotic flavor to daring new levels of sassy and spicy goodness.
Some say that margaritas are the most popular cocktail, with Americans consuming an average of 185,000 margaritas per hour (Brown-Forman, 2008). As if going out for margaritas wasn’t an adventure already, Bahama Breeze invites guests to escape to the Islands for a brand-new Caribbean-twist on the classic cocktail, featuring six authentic island flavors. This year, to add to the Viva la ‘Rita fun, Bahama Breeze has brought Margarita Mondays to the mix. Guests can make Mondays during Viva la ‘Rita the best day of the week with $20 pitchers of all of the new margaritas. Viva la ‘Rita kicks off its first Margarita Monday celebration on National Margarita Day on Monday, February 22 and the event runs through April 10.
To view the multimedia release go to:
http://www.multivu.com/players/English/7749051-bahama-breeze-viva-la-rita/
Happy, happy birthday from the Chili’s crew, we wish it was our birthday… wait, it is our birthday and we want to party with you! On March 13 (3/13), we, Chili’s® Grill & Bar, are celebrating our birthday externally for the first time and want our Guests to join in on the fun with Presidente Margaritas™ for only $3.13 all day long at participating locations. See what we did there? Gave you a reason to remember 3/13 with $3.13 Presidente Margaritas ☺.
We know that our Guests deserve the very best. So, to commemorate the big day, it only made sense to offer our best-selling drink that is shaken precisely 25 times on the way to the table and has been perfected to what many call “the best margarita.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8246352-chilis-birthday-march-13-presidente-margaritas/
