THINK: Magnetic Appeal.
WHAT THEY ARE: Create a gorgeous 3D nail art effect in just seconds using these magnetic polishes. This unique formula has been specially developed with metallic particles to create a pattern on the nail using magnetic forces. As the magnet is held over the nail, the iron filings in the formula gravitate toward the magnet forming the pattern/design secretly hidden in the magnet for an astonishing finish!
To view Multimedia News Release, go to http://www.multivu.com/mnr/55430-sally-hansen-launches-the-magnetic-nail-color-collection
23andMe, working in collaboration with the Milken Institute and Lundbeck, today announced that they have commenced enrollment for a first-of-its kind genetic study designed to gain understanding of the underlying biology of major depressive and bipolar disorders. This study will combine cognitive assessments with genetic data and survey responses to assess how genes influence brain processes – such as attention, decision-making and visual perception – in individuals who live with these serious mental health conditions.
“We know genetics play a role in the development of depression and bipolar, however there is a long pathway from our genes to the manifestation of complex diseases like these,” said Emily Drabant Conley, PhD., Vice President of Business Development at 23andMe. “We need to look at these conditions in a more comprehensive way to advance our understanding. By studying cognitive function alongside genetics and other environmental variables on a massive scale, we hope to take a significant step forward in the study of depression and bipolar.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8150951-23andme-genetic-study-depression-bipolar-disorders/
Today, for the first time in the company’s 86-year history, Kelley Blue Book launches a national television advertising campaign in an effort to leverage the brand’s strength and recognition as a vehicle valuation pioneer and leader for new-car shopping and research. Following the introduction of radio ads that began airing in early 2012, Kelley Blue Book now expands its inaugural consumer marketing campaign to include national television advertising, while also unveiling the first official modernization of its widely recognized and trusted seal logo.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57257-kelley-blue-book-logo-redesign-national-television-advertising-campaign
The event that war history buffs across the world have been waiting for has finally arrived! Today is the day when the world leader in online publications-IMP Interactive will finally unveil their latest and much awaited product- the Weapons of War video magazine. Readers across the globe will now finally get to experience the first ever video magazine the planet has ever seen!
To view Multimedia News Release, go to http://www.multivu.com/mnr/56595-weapons-of-war-magazine-launch
Great things come in threes – particularly when it comes to the third SoBe® skinsuit and three new SoBe Lifewater® with Coconut Water flavors.
This year, SoBe celebrated its South Beach roots to set the stage for the newest SoBe skinsuit model – star of the TV series “Chuck” and upcoming feature films “My Mother’s Curse” and “I, Frankenstein,” actress Yvonne Strahovski. Yvonne traded her role as a not- so-secret agent on her hit TV show, for a turn as the latest SoBe skinsuit model. Body painted in palms and coconuts, Yvonne launches new SoBe Lifewater with Coconut Water, three new flavors infused with coconut water that taste as good as they look. The sizzling photo spread, the third installment of the popular SoBe skinsuit series, will appear exclusively in the iconic Sports Illustrated Swimsuit 2012 out on February 14.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53861-yvonne-strahovski-of-chuck-sobe-skinsuit-new-lifewater-flavors-coconut
This Valentine’s Day Kim Kardashian offers fans a brief glimpse into her fascinating world. Kim presents a short film to accompany her signature fragrance and showcase her magnetic beauty. Titled Naughty, the video reveals a never before seen side of the irresistible icon. Before Naughty launches, Kim will unveil behind the scenes footage of two other looks that were filmed, Sweet and Glam. To view Kim’s exclusive new videos, visit www.pickyourkim.com. Viewers will have the opportunity to enter for the chance to win a picture of themselves and their valentine posted on Kim's Facebook site and blog.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lighthousebeauty/48561/
Kings XI Punjab (KXIP) players, Kumar Sangakkara, Brett Lee and Sreesanth together with Bollywood actress and club co-owner, Preity Zinta, will connect with fans from around the world via a new service launched by mig33, the leading global mobile community. The new service, mig33s Cricket FanZone, enables KXIP fans to connect via their mobile phones with other fans and to cheer on their favorite team and players during the Indian Premier League in South Africa. At the launch event, which will be held in Nyanga Cricket Stadium in Cape Town, over forty local school children from an after schools cricket development programme will get the chance to meet and receive coaching and cricketing tips from the players, Celebrity chat and launch event to take place on Wednesday 15 April, 2009 16h30 in Nyanga Cricket Stadium, Cape Town
The adoption of apps for iPhone® continues to enhance the retail shopping experience for both consumers and business people alike. OfficeMax® Incorporated (NYSE: OMX), a leader in office products and services, today announced it is introducing a new free OfficeMax App for iPhone on the App Store. The OfficeMax App, available for iPhone and iPod touch, is designed to help customers shop smarter and access information and rewards on the go.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/officemax/45750/
Avon Products, Inc. launches Avon Voices, its first-ever global online singing talent search for women and songwriting competition for men and women in celebration of its 125th Anniversary. Avon invites people from more than 60 countries, along with its 6.2 million independent sales Representatives, to ignite a global movement through music. A renowned judging panel of music industry leaders from around the world includes: Fergie, six-time Grammy award winner; Diane Warren, legendary songwriter; Natasha Bedingfield, Grammy nominated singer/songwriter; Delta Goodrem, Australian Artist of the Decade; Lea Salonga, Filipina singer and actress; Russian sensation Valeriya; Ivete Sangalo, Brazil’s biggest pop star; Sheila E., breakthrough, Grammy-nominated female percussionist; David Pack, Grammy award-winning singer/composer and music producer; and Maia, Colombian singing star. Highlights of the year-long program will include travel to exciting destinations for nearly 200 global contenders to receive professional coaching and Avon makeovers, and record performance videos. The goal of the Talent Search is to find two talented singers – one an Avon Representative – who may have the opportunity to record a professionally produced album.
To view Multimedia News Release, go to http://www.multivu.com/players/English/45814-avon-voices/
HGTV and DIY Network know that homeowners love to explore ways to create their ideal home—and that they actively seek out ideas on how to achieve it. On Thursday, September 15, 2011, Scripps Networks Digital launches HGTVRemodels.com, a new online resource that makes the remodeling process—and its end result—better. The site is designed to inspire and guide users through the entire remodeling experience from the earliest learning and planning phases of a home improvement project to the finishing touches that tailor the design to fit the homeowner’s lifestyle.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52102-scripps-networks-digital-launches-hgtvremodels-com
Legacy®, through an unrestricted educational grant from Genentech, launches two new resources devoted to helping smokers understand their risks for lung cancer and reducing their risks for mortality.
Lung cancer is the nation's number one cancer killer of both men and women, accounting for 28 percent of all cancer deaths. More Americans are killed by lung cancer than by breast cancer, prostate cancer, or any other cancer. Up to 90 percent of lung cancer cases result from smoking and no current treatment can cure lung cancer. Early detection is the key to better quality and longevity of life.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/legacy/47244/
VISTAKON® Division of Johnson & Johnson Vision Care, Inc., and the makers of ACUVUE® Brand Contact Lenses, today revealed the 2012 celebrity ensemble for this year’s “ACUVUE® 1-DAYContest.” The roster of celebrity mentors includes inspirational pop star Demi Lovato, musician Joe Jonas, breakout television star Tyler Blackburn, all-American actress Meaghan Martin and world champion sprinter Allyson Felix. The contest, now in its second year, will give five winners the chance to meet and be mentored for a day by one of the five teen icons.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55568-acuvue-brand-contact-lenses-launches-the-2012-acuvue-1-day-contest