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On November 10, 2011, Heineken brought the unexpected to the Latin GRAMMY’s by taking over the Mandalay Bay Resort and Casino in Las Vegas with a one of a kind flash mob experience celebrating Latin music. Taking the audience by surprise, the flash mob unfolded just minutes prior to the LIVE telecast of the 12th Annual Latin GRAMMY Awards. The crowd was amazed and delighted with a legendary flash mob dance. The video was inspired by Heineken’s latest TV ad titled “The Date,” but this version fuses different genre of Latin music in a fun-filled celebration. For the past 12 years, Heineken has celebrated the best Latin Music has to offer through its support of the Latin GRAMMYs.
Heineken®, la cerveza de primera calidad líder en el mundo, lanzó una emocionante campaña de TV y digital en anticipación al estreno de SKYFALL™, la 23ra aventura de James Bond, que muestra a Daniel Craig llevar su interpretación explosiva de James Bond a un anuncio de Heineken por primera vez. Retando a los consumidores a desafiar a sus enemigos y “Crack the Case”, los espectadores serán llevados en una jornada épica por tren junto con Bérénice Marlohe, la despampanante actriz recién llegada al mundo Bond.
Para más, va a http://www.multivu.com/mnr/58205-heineken-bond-campaign
