In a recent Financial Times article, “PR and news boundaries are being redrawn,” media editor Andrew Edgecliffe-Johnson turns the spotlight on the PR industry using PR Newswire’s transformation as the indicator of the increasing importance of this earned media discipline.
A recent post on Beyond PR, Evolving Media … And Evolving PR, takes a closer look at Edgecliffe-Johnson’s analysis of the changing PR business as well as PR Newswire’s CEO, Ninan Chacko’s, perspective on the emergence of content marketing, its impact on communications and the future of the business.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58545-pr-newswire-ceo-ninan-chacko-on-conversation-with-financial-times
Potash Corporation of Saskatchewan Inc. (“PotashCorp”) today launched potashcorp-eKonomics.com, a new online resource that delivers easy-to-understand analyses of soil science data, agronomic information, research and best management practices to help farmers achieve greater financial success. As part of a larger campaign, the site aims to educate farmers about the benefits fertilizer – specifically potash – can deliver to their bottom line.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61611-potashcorp-launches-ekonomics-business-of-soil-fertility
The Polish Development Fund (PFR) will hold the CEE Innovators Summit on 28 March 2017. Other special guests include Professor Mariana Mazzucato, the author of The Entrepreneurial State, along with other innovators and entrepreneurs. Startups, innovative NGOs in the V4, heads of company R&D departments, and representatives of public administration from the region are invited to attend the two-day meeting in Warsaw.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8064951-pfr-cee-innovators-summit-poland/
The PNC Financial Services Group, Inc. (NYSE: PNC) today announced that it has surpassed 100 green-certified building projects with the grand opening of its Greater Washington regional headquarters, PNC Place.
PNC has 104 buildings LEED®-certified by the United States Green Building Council, including 84 certified as new construction, more than any company on Earth.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/pnc_place/42892/
PNC Bank, a member of The PNC Financial Services Group, Inc. (NYSE: PNC) today announced new checking accounts and credit cards along with other changes that emphasize more choices and rewards for customers.
The PNC Financial Services Group, Inc. (NYSE: PNC) announced today that it plans to construct the world’s most environmentally friendly skyscraper. The Tower at PNC Plaza will be located on the Southeast corner of Fifth Avenue and Wood Street, the same Pittsburgh intersection where PNC has been headquartered for more than 150 years. Once complete in 2015, the approximately 40 story building will serve as PNC’s executive offices.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/pnc/42893/
Struck by their deep connection, after three weeks of dating, Russell knew he and JennaBeth would be together forever. They married and children followed. Shortly after the birth of their third child, JennaBeth suddenly went into cardiac arrest. Numb with shock, Russell feared their forever wouldn’t be as long as he had anticipated.
This is their story.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53643-northwestern-mutual-client-story-fitch-family-planning-your-forever
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Some say that when China sneezes the rest of the world catches cold, but the biggest luxury brands are catching on in China, becoming the most exclusive and desirable ones in fashion according to the wealthiest Chinese women. Still, our ranking also reveals a stronger competition that is accentuated by the wealthy customers’ increasingly stronger maturity. This barometer Promise Consulting / BNP Exane classifies the 15 most exclusive and desirable brands in China in the universe of feminine Fashion. This Barometer is conducted amongst the wealthiest Chinese women, and is about the 30 luxury brands in ready-to-wear/handbags/shoes/accessories that have invested the most in communication (source: Industry Interviews, Exane Paribas). Promise and BNP Exane already conducted the same survey amongst French women in May 2015 (http://bit.ly/1ESTZGu).
”This barometer in association with BNP Exane reflects our determination to move closer to the marketing and cross-section financial analysis. Our Monitoring Brand Assets® approach itself features very complementary analyzes with those conducted by BNP Exane’s experts. Hence, the obtained results from our joined barometer are based on two different angles of expertise, marketing and financial, which brings a unique added value to the managers and decision-makers in the Luxury sector. More concretely, our measure of the exclusivity of a brand takes into account the upper and more constant quality of products, the strong and unique valuation of the customer, the brand’s prestige, but also a matchless “savoir-faire” that justifies a very high price premium associated with top luxury. Finally, our measure of desirability synthesizes the dimensions of attractiveness of an intimate, social and symbolic nature, which are the strengths of exclusive brands, and characterize the particular relation that they maintain with their customers. In this respect, our Barometer synthesizes, in two proven scales, the numerous criteria to establish a ranking between the high-end brands from their customer’s point of view", states Pr. Philippe Jourdan, Promise’s CEO.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7727851-exclusivity-desirability-luxury-brands/
In an unprecedented gesture of love and kindness coinciding with Valentine’s Day on February 14, 2012, the relationship matching services company, Valenti International, announced a pledge today by its Founder, Irene Valenti, to personally donate $5000 along with a commitment to raise an additional $25,000-$30,000 to recoup the losses suffered by the non-profit organization Empty Cradle, which recently fell victim to embezzlement. The fundraising campaign was launched by Valenti International which will collect and administer donations from private individuals, corporations and foundations, plus fund the remainder of the balance until the financial goal is reached.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54440-valenti-international-valentines-day-donation-empty-cradle
Despite signs of economic recovery, a new survey says Americans’ confidence in their ability to afford a comfortable retirement remains at historic lows as workers appear to be grasping the realities of what they need to save.
The 2013 annual Retirement Confidence Survey, released today by the nonpartisan Employee Benefit Research Institute (EBRI) in Washington, and co-sponsored by the Principal Financial Group®, finds overall confidence levels are essentially unchanged since the record lows set in 2011. Only 13 percent are very confident they will have enough money for a comfortable retirement. A full 28 percent1— the highest number recorded during the 23 years of the survey—are not at all confident.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60106-principal-financial-group-ebri-retirement-savings-confidence-survey
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