Children International, a leading humanitarian organization, is providing fuel-efficient Ecocina cookstoves that can save lives among poor families in rural Honduras. The stoves are also better for the environment because they reduce wood consumption and harmful pollutants – a great reason to celebrate on Earth Day. In stark contrast to modern kitchens where burners can be turned on and off at will, “kitchens” in rural areas of the developing world often consist of open flames inside highly flammable primitive homes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57996-children-international-provides-stoves-that-save-lives-in-latin-america
Today Safe Kids Worldwide released a new research report that found while the death rate among children from poisoning has been cut in half since the late 1970s, the percentage of all child poisoning deaths due to medications has nearly doubled, from 36 percent to 64 percent.
Safe Storage, Safe Dosing, Safe Kids: A Report to the Nation on Safe Medication examines trends in morbidity and mortality of medication poisoning among children ages 14 and under. The report underscores the challenge of medication-related poisoning among children and offers solutions that will reverse the trends. Safe Kids also proposes specific roles that parents and other caregivers, industry, governments, and the medical community can play in improving medication safety through safe storage and safe dosing.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55155-safe-kids-worldwide-medication-safety-campaign-research-report
New Jersey’s Six Flags Great Adventure and Safari today previews its massive, new themed attraction, Safari Off Road Adventure. The highly-anticipated and innovative experience will open to the general public May 25.
Boasting 1,200 animals from six continents including elephants, rhinos, tigers, giraffes and lions, Safari Off Road Adventure takes explorers on an exhilarating, interactive animal adventure.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61714-nj-six-flags-great-adventure-safari-off-road-adventure
Bellagio is proud to welcome Sadelle’s, SoHo’s popular vintage-style restaurant from Major Food Group and one of the most desired reservations in New York City, to the resort’s award-winning culinary portfolio.
In a coveted location overlooking the exquisite Bellagio Conservatory, Sadelle’s brings an elevated perspective to all-day dining in Las Vegas through culinary craftsmanship forging a new identity for approachable cuisine normally found in cafés and bakeries.
The restaurant’s stunning locale, Ken Fulk design, fun vibe and legendary menu – including bagels and smoked-fish platters, triple-decker sandwiches, burgers, salads and all-day caviar offerings to name a few – will make it a destination experience for tourists and locals. The 10,000-square foot space envelops guests in a timeless combination of colorful pastels and bespoke touches transporting diners back in time to a grand café along an old European boulevard.
To view the multimedia release go to:
https://www.multivu.com/players/English/8472851-sadelles-bellagio-las-vegas/
Sabra Dipping Company, maker of America’s best-selling hummus, has launched the most significant campaign in U.S. hummus history and along with it… a more mindful pre-dinner meal occasion for the American consumer. A national broadcast and digital campaign introduces the ‘Unofficial Meal,’ inviting consumers to foster a pre-dinner ritual that revolves around fresh, real food and human connections.
“We are on a mission to inspire consumers to start a tradition around the kitchen counter, creating a daily ritual of enjoying fresh food together,” said Eugenio Perrier, Sabra’s chief marketing officer. “Eating wholesome food should be easy as should finding fresh ways to create connections, embrace those you care about and enjoy a relaxed moment together. It is this sentiment we seek to bring to life through the Unofficial Meal.”
The campaign titled “Sabra. Welcome to the Unofficial Meal” debuts April 18th with 15 and 30 second spots that depict the Unofficial Meal as family and friends finally unwind, gather and graze after a long day. Fresh dips and vegetables are laid out on the countertop and it is clear that for this moment, it is perfectly fine to help yourself, open up, share a laugh and leave behind formalities. The creative includes filmed footage, animation and a charismatic voice to convey the enjoyment of this occasion. Fully integrated digital, PR, social and experiential activations will help deliver campaign messaging across platforms.
To view the multimedia release go to:
http://www.multivu.com/players/English/7754651-sabra-campaign-unofficial-meal/
Sabra® Dipping Company (www.sabra.com), makers of the country’s best-selling hummus and a wide variety of fresh dips and spreads, is kicking off the new year by inviting Americans to include hummus in their daily dipping activities - from casual weekday snacking to game-day dunking. While hummus has gained incredible popularity over the past decade, leading the country’s fastest growing dip category, there are still many Americans who have yet to taste it. Sabra’s new campaign, starring a hummus-obsessed Jeffrey Tambor, aims to introduce the delicious, unpretentious dip to future fans. The first ad in the national television campaign will debut in January to coincide with Super Bowl XLVIII, as Sabra continues its role as the Official Dips Sponsor of the NFL.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65417-sabra-dipping-company-jeffrey-tambor-game-day-dipping-hummus-football
Sleek, innovative and exceptionally efficient: the Saab PhoeniX concept car showcases design features and technologies which will shape the next generation of cars from Saab.
Based on new architecture which will empower the next Saab 9-3 model, the PhoeniX introduces ‘aeromotional’ design: a visual evocation of the aerodynamic design principles and passion for innovation that inspired the creators of Saab’s first car, the iconic Ursaab.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/saab/49582/
Unilever’s Stacie Bright, a veteran marketing and communications leader, will deliver the keynote presentation about how brands connect with audiences through content marketing. The conference will be held on April 17, 2013 at the Graduate Center of The City University of New York and is produced by Business Development Institute and PR Newswire.
“I am looking forward to the BDI Summit on April 17th, where I will share the unique Dove Men+Care approach to hyper-relevant yet relatable storytelling, and leveraging well-known sports notables to create content that connects with men on a surprisingly personal level.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/60902-stacie-bright-unilever-keynote-bdi-pr-newswire-content-marketing-summit
S&T Bank (S&T) (NASDAQ: STBA), a full-service financial institution with assets of $5.8 billion, branch locations in 12 Pennsylvania counties and loan production offices in northeast and central Ohio, announced today a rebranding initiative that elevates the company’s corporate identity, while maintaining its century-long heritage…one customer at a time. To support the new look and feel, S&T will launch a brand campaign that plays on the ampersand (&) in its name. The campaign connects the major moments in customers’ lives with S&T Bank and will include television, radio, outdoor, and online components.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7288351-s-t-bank-rebranding/
The Tourism Authority of Thailand (TAT) announced that Ryo Ishikawa, a young Japanese player who is a rising star in world golf, has accepted its invitation to be the Golf Ambassador of Thailand for the 2nd year. Mr. Ishikawa, known as the “Bashful Prince,” will help promote Thailand as a tourist destination with a focus on promoting golf tourism to Japanese visitors.
http://www.imdb.com/name/nm5360404
Sacred Mountains with Ryan Pyle is a television series that will follow adventure traveler and award winning photographer Ryan Pyle to the far corners of the planet in the name of natural and cultural exploration, and of course some brilliant photography.
Through his career, 14-time World Swimming Champion and 11-time Olympic Medalist, Ryan Lochte would spend hours shaving his body before his most important swim meets. Typically, competitive swimmers shave to reduce drag in the pool, a drag that translates to added seconds, meaning the difference between placing in a heat and medaling in a competitive meet. But this year, things are different. Ryan has put down the razor to become global brand ambassador for Syneron Candela’s Gentle Laser Hair Removal system, the #1 professional Laser that permanently reduces unwanted hair.
Syneron Medical Ltd. a global leader in aesthetic medical devices, today announced Ryan Lochte, World Champion Swimmer, will serve as brand ambassador for Syneron Candela’s award-winning, Gentle Laser Hair Removal systems in a series of international print and digital advertisements. Creative assets for the campaign, developed by McCann Erickson, will appear across print, digital and social channels. Lois Paul and Partners, working in tandem with Fleishman Hillard, will lead public relations and content creation for the campaign.
To view the multimedia release go to:
http://www.multivu.com/players/English/7781151-ryan-lochte-ambassador-syneron-candela/
