Today, the Television Bureau of Advertising (TVB), the not-for-profit trade association of America’s commercial broadcast television industry, the National Highway Traffic Safety Administration (NHTSA), and the Ad Council launched their 11th year of “Project Roadblock: Local TV Puts the Brakes on Drunk Driving.” Launched in December 2003, Project Roadblock is the local broadcast television industry’s extension of NHTSA and the Ad Council’s ‘Buzzed Driving is Drunk Driving’ PSA campaign. Since then, the multi-media campaign has served as an opportunity for local television stations to combat drunk driving by donating on-air, online and mobile advertising time and space for the PSAs. To date, broadcast TV stations across the nation have donated more than $34 million in media to support this effort.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7391951-ad-council-tvb-nhtsa-partner-to-prevent-drunk-driving-fatalities-during-holidays/
The trademark protected "SHATTERED HEART™" is a custom-made work of art that symbolizes the real and tragic effects of our current, ineffective gun policies. CEO and founder, Mr. Elliot Fineman, who lost his son to a senseless act of gun violence, announced the release of this symbol today. It is his hope that all Americans affected by, or who are concerned about, the epidemic of unchecked gun violence in this country could have something to express their loss, and their commitment to change.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/65360-ngvac-national-gun-victims-tell-and-compel-we-re-done-asking/
When you take good care of the land, the land takes good care of you. The better we are growing our own fuel today, the better off our kids will be tomorrow. That's why ethanol is America's Growth Energy.
To learn more about what you can do to help America's homegrown energy source visit http://growthforce.org.
Today, Valvoline™, a brand of Ashland Inc., announced the wide-scale availability of NextGen™ motor oil. The new formula is made from 50 percent recycled oil and delivers 100 percent Valvoline engine protection. NextGen motor oil is great for engines and better for the environment, exceeding industry specifications with reduced environmental impact compared to non-recycled motor oil.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/valvoline-nextgen/49478/
Honeywell (NYSE:HON) today announced the next generation of smart building technology, Command and Control Suite, which turns complex facility data into recommendations and easy-to-implement changes that help boost business outcomes — lowering costs, minimizing risk and reducing downtime.
By combining intelligent automation, advanced analytics and visualization with the simplified user experience of today‘s home and mobile electronics, Command and Control Suite links building automation and the enterprise. It can provide a holistic view of a connected building‘s video feeds, access control and fire alarms, for example, and pull in relevant information from human resource applications. Integrating data from these disparate systems could help security personnel track occupants and make sure they exit the facility in the event of an evacuation, improving employee safety.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7525451-honeywell-command-and-control-suite/
ORBIS is excited to announce the return of its Flying Eye Hospital (FEH) to EAA AirVenture at Wittman Regional Airport in Oshkosh, Wisconsin. This is the first time since 2003 that the aircraft has been featured at the airshow – the largest gathering of aviation enthusiasts in the United States. ORBIS will be opening the aircraft’s doors at this year’s airshow, giving visitors the opportunity to tour the world’s only airborne ophthalmic training facility in the world. Today, ORBIS will announce details of its new FEH – a MD-10 aircraft that is currently undergoing transformation from a cargo plane into the next generation Flying Eye Hospital.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51620-orbis-flying-eye-hospital-airventure-oshkosh-airshow
Citing new evidence that many parents lack the information to prevent obesity in their children, Shape Up America! and National Turkey Federation (NTF) today announced a national mobilization to help First Lady Michelle Obama fight childhood obesity by arming parents with the facts and tools to make simple changes – or “upgrades” – in favorite meals and physical activity levels so everyone can reap the benefits of taking in less calories.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/shapeup/49869/
Newcastle Brown Ale today announced ‘No Bollocks 2013,’ a new integrated national marketing campaign.
At the heart of the ‘No Bollocks 2013’ campaign is a series of TV spots comprised entirely of still photo images intended to cut through the clutter of expensive, elaborate, overly produced advertisements typical of the beer category. Instead of using the professional actors or beautiful models normally featured in beer ads, the spots feature ordinary people drinking at real parties having a real good time (or a real bad time in some cases). The creative takes on traditional beer advertising gimmicks that imply that hand crafted workmanship and hand selected ingredients are unique to certain beers and that parties are made abundantly more fun with those same beers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60803-newcastle-brown-ale-no-bollocks-2013-campaign
MSC Cruises, the largest privately-owned cruise company in the world, announced today that the first of its next generation “Seaside” class of ships – set to debut in November 2017 – will be named MSC Seaside and sail year-round from Miami to the Caribbean.
In addition, MSC Cruises announced that its Miami-based cruise operations will benefit from a newly renovated and expanded dedicated berth and terminal at PortMiami – a testament to the company’s growing ambitions in the North American market and to providing guests with the best service possible.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7473951-msc-cruises-seaside-class-ship/
Everyday Health, Inc. (NYSE: EVDY), today announced the launch of the What to Expect Pregnancy Clock Apple Watch™ app. Everyday Health, Inc. is a leading digital health and wellness company that operates the digital assets of What to Expect, Heidi Murkoff’s world-renowned pregnancy and parenting brand.
Designed specifically for the Apple Watch, the What to Expect Pregnancy Clock delivers a pregnancy countdown (to the second) – with weekly updates and visual growth milestones to track progress, actionable tips and notifications synchronized to the baby’s growth and development, and other relevant pregnancy information on demand. All of this gives expectant parents-to-be convenient, personalized, and discreet access to essential information about their baby’s development.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7221451-pregnancy-clock-apple-watch-app/
WebMD Health Corp. (Nasdaq: WBMD), the leading source of health information, announced today the launch of the WebMD Pregnancy app, a free iPhone® app offering expectant moms WebMD’s physician-reviewed pregnancy information that is customizable to fit a woman’s unique pregnancy. The WebMD Pregnancy App is WebMD’s latest addition to its multi-screen platform approach which provides actionable health information when consumers want it most, enabling them to better manage their health. WebMD is the leader in mobile for health information, with WebMD’s mobile apps for consumers having been downloaded over 16 million times.1
To view Multimedia News Release, go to http://www.multivu.com/mnr/60045-webmd-launches-new-pregnancy-app-for-iphone
1appFigures data through December 26, 2012; includes WebMD App, WebMD Baby App, WebMD Pain Coach App
WebMD Health Corp. (Nasdaq: WBMD), the leading source of health information, announced today its new WebMD Allergy app for the iPhone, an innovative new mobile resource that empowers consumers to take control of their allergies. It is the first free app to provide allergy sufferers with personalized location-based allergy condition forecasts in combination with WebMD’s trusted information and insights. WebMD Allergy is further personalized with optional mobile push notifications that warn when allergen levels are high, enabling app users to proactively manage their allergy conditions.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60044-webmd-introduces-new-allergy-app-for-iphone