Call it a homecoming.
When Toyota introduced Lexus to the U.S. market in 1989, the Georgetown, Ky., plant – its first stand-alone vehicle manufacturing facility in America – was just in its second year of producing the Camry.
Fast forward 26 years and that same plant is celebrating the start of U.S. Lexus production. Today at a ceremony fit for a luxury brand king, the first-ever U.S.-produced ES 350 was unveiled before several thousand proud team members in Georgetown. And, just like a newborn foal at the nearby horse farms in Central Kentucky, the newcomer was brought into the world with plenty of TLC and hope for a bright future.
“This is really a proud moment for us and brings us full circle,” said Wil James, president, Toyota Motor Manufacturing, Kentucky, Inc. “To be the first wholly owned plant, building the number one best-selling car in America, the Camry, for 13 years in a row, and then to be selected to build the first Lexus is truly a tribute to our team members.”
For the past two and a half years, the Kentucky plant – Toyota’s largest in North America – has been gearing up to make the ES 350, Lexus’ best-selling sedan in the U.S. In all, $360 million was invested toward a new dedicated assembly line, adding 750 new jobs. Total capacity for the new line will be 50,000 vehicles.
To view the multimedia release go to:
http://www.multivu.com/players/English/7655351-lexus-kentucky-plant-es-350/
A new kitchen ranks high on many homeowners' dream lists, and Ferguson Bath, Kitchen, and Lighting Gallery made those dreams come true today for one lucky Delaware family. William and Monica Snowden were selected from over 1.4 million total entries as the Grand Prize winner of the Ferguson Dream Kitchen Giveaway contest.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ferguson/44626/
A new advertising campaign for Esurance, the direct-to-consumer personal auto insurance company, debuts nationally today. It showcases an updated brand identity and introduces an ensemble cast representing the dedicated employees of Esurance. The campaign launch is the result of the company's partnership with Duncan/Channon. Esurance selected the creative agency last fall to update its brand positioning and advertising.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/esurance/38077/
Continuing the excitement of the Esurance Pass It On Sweepstakes, which kicked off on Feb. 4 and selected 16 winners of $50,000 throughout tonight’s game, Esurance released a new post-game television commercial announcing it is giving away a grand prize of $250,000 to one lucky winner. To win the final $250,000 giveaway, people can continue to Retweet messages from the Esurance Twitter handle tagged #EsuranceSweepstakes.
Esurance surprised viewers with a television commercial that aired immediately after tonight’s game featuring a special cameo from Deadpool catching a football made of money. The character is the titular anti-hero in 20th Century Fox’s DEADPOOL, which opens in theaters everywhere this Friday, and stars Ryan Reynolds. Throughout the ad, Deadpool and others continue to drop everything they are doing to catch the football and “pass it on,” much like how Esurance saves money and passes the savings on to its customers every day. As part of the Allstate family, Esurance has innovative technology and knowledgeable experts to take care of customers and help them make smart decisions about their insurance.
To view the multimedia release go to:
http://www.multivu.com/players/English/7750152-esurance-pass-it-on-post-game/
Katie Rousonelos of Madison, WI has been named Grand Champion in the first ever Duncan Hines Red Carpet Cupcake Challenge for the 62nd Primetime Emmy Awards. Selected from hundreds of recipe entries, Katie’s Red Carpet Glamour has earned the prestigious baking title.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/duncanhines/45446/
Throughout September, Dollar General will celebrate schools and honor teachers during its year-long “Every Day Heroes” campaign.
In celebration of schools everywhere, Dollar General will offer customers the opportunity to win money for their school through the Dollar General “Write to Win” promotion. Customers ages 21 and over may visit dollargeneral.com to submit a brief essay about why their school deserves to win. Three essays will be selected and the winning schools mentioned in those essays will win $10,000 each.
In partnership with Procter & Gamble® (P&G), Dollar General is honoring schools across the country and is proud to be featuring AAMA-Sanchez Charter School in Houston. One of the school’s teachers, Melanie Flores, will represent the school on OWN: Oprah Winfrey Network in September as part of the “Every Day Heroes” campaign.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57450-dollar-general-schools-as-every-day-heroes-write-to-win-promotion
DHX Media announces the launch of three dedicated paid YouTube family entertainment channels. DHX Media expands its digital footprint with the launch of DHX Kids, DHX Junior and DHX Retro, and joins an elite group of premier content partners selected to be part of Google-owned YouTube’s first paid channels. DHX Media digital channels will be offered in multiple countries, including Australia (dhxkids.com.au, dhxjunior.com.au, dhxretro.com.au); Brazil (dhxkids.com.br, dhxjunior.com.br, dhxretro.com.br); Canada (dhxkids.ca, dhxjunior.ca, dhxencore.ca); France (dhxkids.fr, dhxjunior.fr, dhxretro.fr); Japan (dhxkids.jp); Korea (dhxkids.co.kr); Spain (dhxkids.es, dhxjunior.es, dhxretro.es); Russia (dhxkids.ru); the U.K. (dhxkids.co.uk, dhxjunior.co.uk, dhxretro.co.uk) and the U.S. (dhxkids.com, dhxjunior.com, dhxretro.com), and in multiple languages, including English, French, Japanese, Korean, Portuguese, Russian and Spanish. DHX Media digital channels content is available now for free sampling for two week free trials with a subscription price of $2.99 (U.S.)/month. Discounted yearly subscriptions are also available. DHX Media is a leading international creator, producer, distributor and licensor boasting the world’s most extensive independent library of globally recognized children’s entertainment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61630-dhx-kids-dhx-junior-dhx-retro-paid-youtube-family-entertainment-channels
For the second year in a row, Maytag brand has worked hand-in-hand with Boys & Girls Clubs of America (BGCA) to honor exemplary Clubs from across the country with the Maytag Dependable Club of the Year awards. Through a national partnership between Maytag and BGCA, 10 Clubs were awarded a grant for their demonstrated commitment to dependability and dedication to keeping youth on the path to achieve great futures. The Clubs were evaluated during a rigorous judging process and selected to receive this distinctive award and one-time grant from Maytag to help deepen their impact in the communities they serve.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53422-boys-and-girls-club-bgca-maytag-dependable-clubs-of-the-year-awards-grant
After six days touring Tuscany in July, DaVinci is proud to debut the final works of four Storytellers who were selected to join the Italian wine brand in Italy for a look at the authentic people and place behind its wine. The art, recipes, narrative and video have been unveiled at Facebook.com/DaVinciWine.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52528-davinci-wine-2011-storyteller-experience
Luxembourg – The world’s greatest living illusionist selected the Luxembourg-based real estate website PROPERTY4EAST.com to let his luxurious private resort in the Bahamas, Musha Cay.
The island of David Copperfield, Musha Cay, is world famous; not only for its extraordinary luxurious look and feel, but also because it has been the setting of numerous celebrity holidays and events. Stars such as Oprah Winfrey and John Travolta relaxed in one of the five guest houses in between filming, and Google co-founder Sergey Brin even said ‘I will’ on these sandy beaches.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/propertyforeast/44187/
Danica Patrick will take to the track with a new primary sponsor as the blue-and-white No. 10 Aspen Dental Chevrolet SS makes its debut at the Kobalt 400 NASCAR Sprint Cup Series race at Las Vegas Motor Speedway this weekend. And she’ll do it sporting a blue firesuit selected by fans who voted in the Danica's New Suit Sweepstakes.
Patrick first teamed up with Aspen Dental, one of the largest and fastest-growing networks of dental care providers in the U.S. with more than 430 locations in communities across 27 states, last fall. Since that time, she has helped to shine a spotlight on an often overlooked healthcare issue – oral health – by championing the launch of Aspen Dental's Healthy Mouth Movement, a community-giving initiative designed to deliver free dental care to thousands of people in need in communities across the U.S., and oral health education to millions more.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66081-aspen-dental-danica-patrick-new-primary-sponsor-las-vegas-motor-speedway
Subaru of America, Inc. and Center for Pet Safety (CPS), a registered 501(c)(3) non-profit research and consumer advocacy organization, announced today the results of the 2015 Crate and Carrier Crashworthiness Studies - a collaborative initiative to examine the effectiveness and safety of pet crates and carriers in the event of a crash. After several eye-opening and informative tests - including instances of complete failure - three top products emerged; CPS has selected the Gunner Kennels G1 Intermediate with 8’ Tie Down Straps as the 2015 Top Performing Crate and both the PetEgo Forma Frame Jet Set Carrier with ISOFIX-Latch Connection and Sleepypod Mobile Pet Bed with PPRS Handilock as the 2015 Top Performing Carriers.
To view the multimedia news release, go to http://www.multivu.com/players/English/7074157-subaru-pet-safety/
