Following the successful integration of eyeshadow try-on earlier this spring, Sephora, the leader in global prestige beauty retail, continues to drive mobile engagement with the launch of even more augmented reality-based features to Sephora Virtual Artist on its award-winning iOS and Android apps. New today are Cheek Try On, which allows users to virtually try on over 1,000 shades of cheek color, an expanded library of Looks, and a Color Match for Virtual Try On feature, which uses Artificial Intelligence to detect and accurately estimate the shade in any photo and match it with a lip, eyeshadow or cheek products available at Sephora. Available in the Sephora app, these new features for Sephora Virtual Artist are the latest in a series of digital enhancements powered by the Sephora Innovation Lab to customize the retailer’s expanding beauty experiences.
To view the multimedia release go to:
https://www.multivu.com/players/English/7926154-sephora-virtual-artist-cheek-try-on-color-match/
Sephora, the leader in global beauty retail, has launched Sephora Virtual Artist, a revolutionary new addition to the Sephora to Go mobile application that allows users to instantly try on thousands of lip colors, anywhere at any time. Available today for download on the Sephora to Go App on iTunes.com, it is the latest in a series of digital innovations pioneered by the Sephora Innovation Lab to customize the beauty retail experience.
Sephora Virtual Artist utilizes a smartphone’s camera to precisely map lip location and shape using technology developed by ModiFace, a leader in facial visualization and skin analysis. Clients can swipe through over 3,000 lip colors by brand, format or shade family, and instantly see how each one looks on their own lips, no matter if they are on the go, at home or in a Sephora location. Using a state-of-the-art 3D Live view that moves with them like a mirror, clients can virtually try on lip colors through an interactive digital overlay on their own lips. Sephora’s extensive color library is inclusive of all lipsticks and lipglosses available at SEPHORA, each individually color matched by hand by Sephora experts to ensure a true representation.
To view the multimedia release go to:
http://www.multivu.com/players/English/7749651-sephora-virtual-artist-to-go-app/
Sephora, the leader in global prestige beauty retail, announced the launch of new exclusive features on its Sephora Virtual Artist application, adding a new false lash virtual try on to its immensely popular lip function, as well as a new way to teach beauty with step-by-step virtual tutorials using augmented reality technology. Available today for download on the Sephora App, it is the latest in a series of digital enhancements powered by the Sephora Innovation Lab to customize the retailer’s expanding beauty experiences.
“Sephora Virtual Artist has been an unprecedented success, with Sephora clients trying on over 70 million lip shades digitally since launching earlier this year,” said Bridget Dolan, VP of Innovation. “Live Tutorials are a revolutionary new way to learn new application techniques and trends, on your own face, one step at a time. The ability to leverage this exclusive augmented reality technology to mirror our Sephora store makeover experience on your own device is a game changer for our users.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7749652-sephora-virtual-artist-lip-lash/
On Friday, August 26th, Sephora brings its innovative BEAUTY TIP (Teach, Inspire, Play) WORKSHOP concept store to the Midwest with the opening of its new Michigan Avenue store. Chicago’s revolutionary new shopping experience will be the fourth Sephora BEAUTY TIP Workshop in the U.S., joining San Francisco’s Powell Street, Boston’s Prudential Center, and Toronto’s Yorkdale Shopping Centre locations which opened within the last year, and marks the global beauty retailer’s 400th free-standing SEPHORA store in North America.
Sephora Michigan Avenue’s BEAUTY TIP WORKSHOP, an all-new 10,040 square foot street-level store, is Sephora’s fourth largest and reflects the next-generation of the continuously evolving Sephora experience. The virtual paradise of endless beauty options includes an exciting footprint that’s both distinctive and intuitive, with over 13,000 products, and a pioneering store environment rooted in discovery and innovation. This includes a wide array of services and classes that will make a visit to the store a one-of-a-kind, individualized experience, every time.
To view the multimedia release go to:
http://www.multivu.com/players/English/7749653-sephora-chicago-400th-store-opening
Sephora delivers even more ways to Beauty Together with the launch of its new, native Sephora app for Android, available today on Google Play. The Sephora app for Android brings the same intuitive mobile shopping experience and groundbreaking digital innovation as its highly successful iPhone version. Simultaneously, the retailer will launch with the innovative new Pocket Hair Stylist, Sephora’s latest digital tool designed to inspire and teach while users learn to create different hair styles, based on their hair type.
The Sephora app for Android provides users the ultimate portable access to Sephora, wherever and whenever they want it. Sephora melds the ease and functionality of the unique features available through the mobile commerce site, with additional features, like product scanning and video. The Sephora app for Android is free on Google Play.
To view the multimedia release go to:
http://www.multivu.com/players/English/7926151-sephora-pocket-hair-stylist-android-app/
Most of us are living in a city. Actually we do not have much time to walk around the city. Even though when we are willing to walk especially on a beautifully sunny day, we often fail to find a good place for a walk.
However, the cities are changing now. “Walkable Urbanism” has been emerging as a new global standard for urban development. There was a time when wide roads and fast traffic were regarded as key elements to determine a city’s competitiveness. But today, how much the city provides safe and comfortable walking environment is becoming more important. Urban planners from many cities including Copenhagen, London, Paris and Barcelona prioritize pedestrians, and develop diverse ideas about how to make a walkable city.
Seoul is also in line with these global efforts. As the capital of Korea, Seoul has developed and implemented policies to create more pedestrian roads and to make urban regeneration through this. Among others, Won-Soon Park, Mayor of Seoul, is in the lead to transform Seoul into a walkable city.
To view the multimedia release go to:
https://www.multivu.com/players/English/8189051-seoul-korea-seoullo-7017/
Silk and fragrance have long been entwined in Japanese culture. In earlier days, silk garments were imbued with aromatic blends, which would fuse with the warmth of the skin to release a sensual and inviting scent. Both men and women took pleasure in this intimate tradition, and silk and fragrance were inseparable for the creation of a truly personal scent.
SENSAI’s first fragrance, SENSAI THE SILK, is a modern day interpretation of this traditional olfactory wisdom. Like the words to a poem or the lyrics to a song, when SENSAI THE SILK embraces the skin it manifests into a poetic scent to tell the tale of the woman’s beautiful life.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7555051-sensai-awakens-the-scent-of-silk/
The Obama administration is holding the White House Summit on Nuclear Energy today discussing the role of nuclear energy in reducing carbon emissions linked to the threat of climate change. The event will be live streamed on WhiteHouse.gov and YouTube beginning at 1 p.m. ET.
“Nuclear energy has a really important role to play in the fight against climate change, and I think administrations in the past have recognized this but they’ve tended to be kind of quiet about it,” said Eileen Claussen, founder of the Pew Center on Global Climate Change.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7677651-nei-nuclear-energy-summit/
Toyo Tire U.S.A. Corp. has brought year-round versatility and winter-weather safety together in one with Toyo® Celsius®, the revolutionary new variable-conditions tire. Toyo Tires® created the new segment called “Variable-Conditions” in order to define the unique capabilities of this product.
Built for the varying road conditions that drivers may face, Celsius picks up where all-season tires fall short. It provides better ice and snow traction than a typical all-season tire, yet offers the convenience of year-round use and a 60,000-mile treadwear warranty*. For vehicle owners, this means year-round versatility plus winter-weather safety… all in one tire.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7569251-las-vegas-2015-sema-show-autotrader/
Today through November 7, 2017, The Prudential Spirit of Community Awards is looking for the top youth volunteers of the year in each U.S. state and the District of Columbia.
Students in grades 5-12 are invited to apply for 2018 Prudential Spirit of Community Awards if they have made meaningful contributions to their communities through volunteer service within the past 12 months. The application is available at http://spirit.prudential.com and www.nassp.org/spirit.
The Prudential Spirit of Community Awards, sponsored by Prudential Financial in partnership with the National Association of Secondary School Principals (NASSP), was created in 1995 to recognize the exemplary volunteer work of middle level and high school students. Over the past 22 years, Prudential Spirit of Community Awards have been given to more than 120,000 middle and high school students across the country at the local, state and national level.
To view the multimedia release go to:
https://www.multivu.com/players/English/8143951-prudential-spirit-of-community-awards-nassp/
Cochlear Limited (ASX: COH), the global leader in implantable hearing solutions, introduces today its latest innovation, the Cochlear™ Nucleus® 7 Sound Processor. Approved by the U.S. Food and Drug Administration (FDA) in June, the Nucleus 7 Sound Processor is the world’s first Made for iPhone cochlear implant sound processor and the smallest and lightest behind-the-ear cochlear implant sound processor available on the market.1-3
With the Nucleus 7 Sound Processor, people with a Cochlear Nucleus Implant can now stream sound directly from a compatible iPhone, iPad and iPod touch directly to their sound processor.4,5* They will also be able to control, monitor and customize their hearing on their iPhone or iPod touch through the Nucleus® Smart App available to download for free from the App Store®.
To view the multimedia release go to:
https://www.multivu.com/players/English/7987851-cochlear-nucleus-7-sound-processor/
DIY Network® heads north to New England and the shores of beautiful Lake Champlain for the first-ever Ultimate Retreat, which has been reimagined after ten successful years as DIY Network Blog Cabin. The new project invites viewers to follow the demolition and renovation process room by room as a home in a spectacular vacation destination is transformed into a show-stopping retreat. Beginning today, fans can take a virtual tour of this cozy wooded escape in Burlington, Vermont to see what authentic waterside living is all about.
From Monday, August 7, fans can enter the sweepstakes each day through 5 p.m. ET Wednesday, September 27 for a chance to win the DIY Network Ultimate Retreat™ Giveaway 2017, including the fully furnished and completely renovated residence plus $50,000 from national mortgage lender Quicken Loans®.
To view the multimedia release go to:
https://www.multivu.com/players/English/8041052-diy-network-ultimate-retreat-2017-vermont/
