Nine West, the go-to destination for fashionistas, has teamed up with Kelly Cutrone, newly appointed brand Ambassador of Culture and Noise, CEO and Founder of public relations firm People’s Revolution, New York Times Best Selling author, judge on America’s Next Top Model and widely recognized TV personality, and Elizabeth Arden Red Door Spa to support young women through the power of transformation.
Taking into consideration the current economic environment and using the formidable social media platform of Facebook, Nine West created the You’ve Been Prom’d program as a way to give back to the community and offer one lucky high school a prom experience of a lifetime. Contestants entered to win a full prom makeover from Kelly Cutrone with some surprises along the way.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56326-nine-west-kelly-cutrone-elizabeth-arden-red-door-spa-prom-makeover-hs-girl
Furthering its status as the leader in cat gaming, the Friskies brand ignites speculation about which species reigns supreme with the introduction of the first duel-species tablet game, “You vs. Cat,” available for iPad and iPad2 tablet devices.
“You vs. Cat” is the first tablet game designed for two players – one human and one cat – to bring big-time competition to playtime. Download the free game for you and your cat at YouvsCat.com and iTunes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55151-friskies-launches-you-vs-cat-tablet-game-buddy-challenges-college-mascots
Millennium Systems International, creators of Millennium and Meevo salon & spa software, have been busy working on a new initiative to showcase the deep connections consumers have with their hairstylists. “It’s so important to bring to light and recognize the deep connections that we have with our hairstylist,” said Millennium’s Marketing Director, Jen Martinelli. “I personally have been through proms, a wedding day, my daughter and son’s first haircut; all with my hair stylist by my side.”
The campaign starts with a grassroots effort by interviewing real people and real experiences in salons. Its purpose is to bring awareness to everyone, everywhere that beauty professionals play a very significant role in all of our lives. Happy moments, sad moments, and even in moments of feeling lost or confused, hairstylists are the consistent rock making us look and feel beautiful, confident, ready to take on the world. “Confidence is everything. It can mean landing a job, or picking up the pieces after a tragedy, or fighting through an illness,” continues Jen Martinelli. “You can’t buy confidence. Beauty professionals everywhere are making our lives more beautiful… in every sense of that word.”
Millennium Systems International has released its first video of the campaign today and it’s promising to be a tearjerker for everyone. One interviewee talks about the comfort she received from her hair stylist, “when my grandson passed away, when he was seven…. and I called her.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7753551-millennium-systems-dearhairstylist-campaign/
FAIR Health has launched a groundbreaking website, YouCanPlanForThis.org, aimed at transforming how people in New York State engage in healthcare planning. A next-generation transparency tool, the free site gives New Yorkers unprecedented access to accurate medical and dental costs and comprehensive educational resources, so they can plan financially for a procedure or episode of care. A national, independent, nonprofit organization dedicated to bringing transparency to healthcare costs and health insurance information, FAIR Health developed YouCanPlanForThis.org by building on its existing, award-winning consumer website and mobile app, with the support of the New York State Health Foundation (NYSHealth).
To view the multimedia release go to:
https://www.multivu.com/players/English/8087151-fair-health-youcanplanforthis-healthcare-planning/
YoCrunch, the fastest-growing, full-line yogurt brand, known and loved for its creative flavors and delicious toppings, proudly announces today the launch of Yopa!, a new line of authentic, strained Greek yogurt. Yopa!, a contraction of Yo’ (short for yogurt) and Opa! (the Greek cheer for joy), will be available immediately nationwide for around $1.39/cup and $3.49/4-pack. Yopa! is the first to provide an authentic, convenient and great-tasting Greek yogurt experience that boasts a perfectly creamy, thick texture, with a slightly tart taste, and a variety of scrumptious toppings, including nine whole grain granola, toasted almonds or dark chocolate pieces.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60198-yocrunch-launches-yopa-new-line-of-authentic-greek-yogurt-gabby-douglas
When it comes to tire development and technology, the road generally goes from the racetrack to the cul de sac. A great example is Yokohama Tire Corporation’s new passenger tire, the AVID Ascend®, which features orange oil, a special technology born on the track, and which can be seen discussed in the following video: http://youtu.be/TtrgVa7DHYQ
To view Multimedia News Release, go to http://www.multivu.com/mnr/59183-yokohama-tire-corporation-passenger-tire-avid-ascend-features-orange-oil
Kia Motors America (KMA) caused quite a stir with its first-ever Super Bowl ad, which featured a colorful cast of life-size children’s characters in the 2011 Kia Sorento CUV, including Muno from YO GABBA GABBA!, the award-winning children’s television series and live tour. Building on the momentum and increased brand awareness generated by the 60-second spot, KMA plans to extend its relationship with YO GABBA GABBA!, as the presenting sponsor of the upcoming YO GABBA GABBA! THERE’S A PARTY IN MY CITY! tour.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/kia/41953/
DHX Media, a key player internationally in the creation of content for families and children, announced today that Yo Gabba Gabba! will take the stage this Fall with Yo Gabba Gabba! LIVE! Music is Awesome!. The new live stage show marks the 5th anniversary of the live tour. Yo Gabba Gabba! LIVE! Music is Awesome! will be directed by Yo Gabba Gabba! creators Christian Jacobs (The Aquabats) and Scott Schultz (Majestic). DJ Lance Rock, (Lance Robertson, St. Louis native and founding member of psychedelic electronic pop band The Ray Makers), the colorful cast of Yo Gabba Gabba! characters, fan favorite Leslie Hall and beat boxing legend Biz Markie will return to the road together to perform for more than 200,000 enthusiastic fans on a 30–city tour that will begin on Tuesday, October 14 and will run through Sunday, December 7. The Yo Gabba Gabba! LIVE! Music is Awesome! tour is produced by S2BN Entertainment in association with DHX Media.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7314751-dhx-media-yo-gabba-gabba-live-music-is-awesome-tour-coming-to-30-cities-this-fall/
Attention Yo Gabba Gabba! fans! Weeks before the highly anticipated upcoming Yo Gabba Gabba! LIVE! tour dates are announced, W!LDBRAIN Entertainment, one of the world’s foremost producers of animation and family entertainment and producers of the hit series and live stage show Yo Gabba Gabba!, has teamed with Habitat for Humanity of Greater Los Angeles and D-I-Y designer Holly Westhoff in an unprecedented collaboration to create the ultimate dream-come-true Yo Gabba Gabba! Kid’s Bedroom Makeover that will razzle-dazzle preschoolers and parents alike. The Yo Gabba Gabba! Kid’s Bedroom Makeover is timed with Yo Gabba Gabba! toddler bedding hitting shelves nationwide at Walmart stores, and “The Great Yo Gabba Gabba! Goodnight” bedtime promotion and giveaway at Facebook.com/yogabbagabba.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56684-wildbrain-holly-westhoff-yo-gabba-gabba-kid-s-bedroom-makeover
Fresh off a triumphant sold-out tour debut, a headlining performance at The White House, a critically-acclaimed, chart-topping album, and an appearance at Coachella that garnered rave reviews from spectators and media alike, DJ Lance Rock and the cast of YO GABBA GABBA! are heading back on the road with YO GABBA GABBA! LIVE!: THERE’S A PARTY IN MY CITY! to play to enthusiastic fans on a 60-city tour across North America. Today’s hottest live show for families will make stops at top theaters, arenas and amphitheaters throughout North America, starting August 27 in Bethel, NY and ending in Dallas, TX on December 12. YO GABBA GABBA! LIVE!: THERE’S A PARTY IN MY CITY! is produced by S2BN Entertainment in association with Wildbrain Entertainment and The Magic Store.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wildbrain/44243/
Four leading green fashion designers made news today – “yesterday’s news’’ that is – by turning recycled newspaper into eco-friendly fashions. The unique, trend-setting designs were unveiled at the Yesterday’s News® Green Catwalk Event and Workshop in New York City. Made with recycled newspaper, Yesterday’s News® brand cat litter served as inspiration for eco-friendly designers Anthony Lilore of RESTORE CLOTHING™, Bahar Shahpar, Lara Miller and Samantha Pleet, who debuted their original fashions made from newspaper at the New York City event. The designs will all be auctioned off for charity from Sept. 22-29, 2010 (www.DoGooderChallenge.com), with proceeds going to each designer’s green charity of choice.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/yesterdaysnews/45957/