As Americans gather at bars and in living rooms to watch the hugely popular college basketball tournament– often with a drink in hand– the Ad Council is launching a new series of public service advertisements (PSAs) for their ongoing “Buzzed Driving is Drunk Driving” campaign. Impaired driving remains a persistent problem in the U.S., with over 10,000 people killed in alcohol-impaired driving crashes in 2016, according to the Department of Transportation. That’s approximately one person every fifty minutes.
The new PSAs, which were produced pro bono by media agency OMD, encourage young men to examine their own behavior by amplifying social warning signs many already know and associate with impairment. Whether texting too many emojis or taking one too many selfies, these subtle “warning signs” are recognizable to the target audience and serve as cues not to drive home.
To view the multimedia release go to:
https://www.multivu.com/players/English/8288151-ad-council-buzzed-driving-warning-signs/
Mit alternativen Antrieben erweitert Volkswagen, der größte europäische Automobilhersteller, konsequent sein Modellportfolio und zeigt auf der Tokyo Motor Show, der wichtigsten asiatischen Automobilmesse, die Studie twin up! - eine Plug-In-Hybrid-Version des erfolgreichen Cityspezialisten up!. Teile des Antriebssystems - Dieselmotor, e-Maschine und Doppelkupplungsgetriebe (DSG) - teilt sich der Viersitzer mit dem sparsamsten Auto der Welt, dem XL1. Vorn im twin up! befindet sich die Antriebseinheit mit einer Systemleistung von 55 kW. Sie besteht aus einem 0.8-Liter-TDI (35 kW), der e-Maschine (35 kW), einem 7-Gang-DSG und der Leistungselektronik.
While car thefts are declining across the country, the thefts of some parts and accessories are proving to be a lucrative business for professional thieves.
In the Detroit area, it’s become a huge problem that’s costing consumers, insurance companies, car dealers and car rental companies.
“We hear all this good news about auto theft being down in Michigan, but unfortunately, what’s replaced that is component theft,” said Terri Miller, executive director of Help Eliminate Auto Thefts (HEAT). “Because it’s harder to steal an entire vehicle these days, they’re stealing the parts. The tires and rims are not marked and they are very, very marketable.”
To view the Multimedia News Release, go http://www.multivu.com/players/English/7523153-nicb-detroit-wheel-tire-theft/
Today at the North American International Auto Show, Michelin introduced the MICHELIN® Premier® A/S tire with revolutionary new EverGrip™ technology, which provides drivers with exceptional levels of safety even as their tires wear down. Even when worn, the MICHELIN Premier A/S with EverGrip™ technology stops shorter on wet roads than the leading competitors’ brand new tires.
To view Multimedia News Release, go to http://www.multivu.com/mnr/65143-michelin-sets-standard-automotive-safety-michelin-evergrip-premier-tire
Kia Motors America (KMA) transforms dreams into reality at the 2017 Specialty Equipment Market Association (SEMA) Show with custom vehicle builds and opportunities to experience the all-new Stinger GT. Attendees will have the opportunity to ride alongside professional Formula Drift drivers who will provide thrilling drifting demonstrations as well as experience the vehicle’s athletic performance first hand from behind the wheel on a challenging autocross course2. In advance of the Stinger going on sale this December,3 KMA invited West Coast Customs to modify and feature two highly customized works of art, one based on the Stinger GT and the other on the current Cadenza premium sedan. KMA also revealed a uniquely modified Stinger equipped with a host of parts and accessories from leading aftermarket suppliers.
“We are so thrilled to show off what Kia has become at SEMA because 2017 is a momentous year for our Kia brand,” said Justin Sohn, President and CEO of Kia Motors America. “We ranked #1 in quality for the second year in a row in JD Power’s Initial Quality Study, we are top three in Consumer Reports reliability and we are now introducing the all-new 2018 four-door Stinger Sports Fastback, Kia’s fastest ever and our first performance vehicle.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8016956-kia-motors-2017-sema-show/
The Lincoln Continental, the Mercedes-Benz E-Class and the Toyota Avalon come out at the top of a group of six large cars recently evaluated by the Insurance Institute for Highway Safety.
The three cars qualify for TOP SAFETY PICK+, the Institute’s highest award. The Tesla Model S, the Chevrolet Impala and the Ford Taurus fall short of any award because they each earn only an acceptable rating in the small overlap front test.
Vehicles qualify for either the TOP SAFETY PICK or TOP SAFETY PICK+ award if they have good ratings from IIHS in five crashworthiness tests — small overlap front, moderate overlap front, side, roof strength and head restraints — and an available front crash prevention system that earns a superior or advanced rating. To qualify for TOP SAFETY PICK+, a vehicle also must come with good or acceptable headlights
Volvo Cars, the premium car maker best known for its leadership in safety, has teamed up with three-time Pulitzer Prize-winning photographer and artist Barbara Davidson for a world-first - using the on-board safety cameras of the new Volvo XC60 to create a special collection of photographs.
This is the first time ever that a car is used as a camera by a photographer. Davidson’s collection of around 30 photographs, taken through the lenses of the XC60’s on-board safety cameras, captures life on the streets of the Danish capital Copenhagen from a completely fresh perspective.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8129151-volvo-cars-exhibition-life-city-xc60/
http://bar-jock.com/ Bar Jock is the cutting edge automated DJ software for bars and clubs. This
tool is used to assist the Bar and DJ in the marketing efforts for the
bar or club. The cost of this auto DJ software is nothing compared to
other in house marketing costs. Please share this cool video with your friends: http://www.youtube.com/watch?v=XzLMrysE8Y4
Volvo Cars, the premium car maker, today revealed the long-awaited new XC60 premium SUV at the Geneva Motor Show.
The new car replaces Volvo’s highly-successful original XC60, which in the nine years since its launch became the bestselling premium mid-sized SUV in Europe with nearly a million units sold globally. The XC60 today represents around 30 per cent of Volvo’s total global sales.
“We have a strong heritage in designing stylish and dynamic SUVs that offer the latest in technology. The new XC60 will be no exception. It’s the perfect car for an active lifestyle, and it represents the next step in our transformation plan,” said Håkan Samuelsson, President and Chief Executive, Volvo Car Group.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8054851-volvo-cars-reveals-new-xc60-premium-suv/
