Launched in January, Flatbed Cider Co. (www.flatbedcider.com) offers consumers an all-new craft cider made from the apples that made the Northwest famous around the world. The company’s two offerings, a Crisp Apple Cider and a Pear Cider are now available at restaurants and retailers throughout Washington State and Oregon.
While various hard ciders have been produced in the U.S. since the repeal of prohibition, the Northwest has recently become the epicenter of a craft cider revolution. Since 2012, cider’s popularity has grown more than 60 percent each year, with the strongest growth happening in Washington State and Oregon¹. Flatbed ferments its hard ciders from local, whole-pressed apples—rather than the apple juice concentrate used by many brands—and limits the time from branch to bottle to minimize oxidation and maximize Flatbed’s bright, rustic apple character.
Flatbed’s Crisp Apple Cider has a drier taste profile than most widely-available ciders in the U.S. Flatbed Crisp Apple Cider is all-natural, with no added sugar or artificial ingredients and is naturally gluten-free. Jonagold apples picked at their peak deliver the balance and acidity behind Flatbed’s exceptionally bright taste while Red Delicious apples provide tannin structure. Golden Delicious apples add a rustic apple character with a twist of subtle sweetness. And, heirloom varietals like Newtown Pippins and Gravensteins—which are hand-selected from batch-to-batch—add bucolic Northwest charm to the blend. Thanks to its bright acidity and drier flavor profile, Flatbed’s Crisp Apple Cider pairs with nearly anything that comes from the sea, farm or food cart. The Crisp Apple Cider is currently available in a 6-pack of 12-ounce bottles with an SRP of $10.99.
To view the multimedia release go to:
http://www.multivu.com/players/English/7409455-flatbed-cider-northwest-launch/
The Toyota Prius v is the only midsize car out of 31 evaluated to earn a good rating in the Insurance Institute for Highway Safety’s first-ever headlight ratings.
The best available headlights on 11 cars earn an acceptable rating, while nine only reach a marginal rating. Ten of the vehicles can’t be purchased with anything other than poor-rated headlights.
A vehicle’s price tag is no guarantee of decent headlights. Many of the poor-rated headlights belong to luxury vehicles.
The ability to see the road ahead, along with any pedestrians, bicyclists or obstacles, is an obvious essential for drivers. However, government standards for headlights, based on laboratory tests, allow huge variation in the amount of illumination that headlights provide in actual on-road driving. With about half of traffic deaths occurring either in the dark or in dawn or dusk conditions, improved headlights have the potential to bring about substantial reductions in fatalities.
Today, Church & Dwight, Co., Inc., the makers of First Response™ pregnancy and ovulation tests, announced the launch of First Response™ Pregnancy PRO Digital Pregnancy Test & App Access – their latest innovation and the first and only Bluetooth Smart-enabled pregnancy test on the market. First Response™ Pregnancy PRO connects to a woman’s smart device through a mobile application. Once synced, the app provides her with pregnancy-related content only available with Pregnancy PRO, and delivers a personalized user experience throughout her entire pregnancy journey.
“We are thrilled to be unveiling the next generation of in-home pregnancy testing on a stage like CES, where so many technological advancements have made their debut,” said Stacey Feldman, Vice President of Marketing, Church & Dwight. “With Pregnancy PRO, we’ve leveraged unique consumer insights to develop a product that not only revolutionizes the pregnancy test category, but more importantly, provides women with the information they need during their journey.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7725251-first-response-pregnancy-pro/
Not all heroes wear capes, and when it comes to fire and carbon monoxide safety, anyone can be a superhero. In honor of Fire Prevention Month this October, First Alert, the most trusted brand in home safety*,is encouraging everyone to be super prepared when it comes to whole home safety. First Alert has been helping protect homes and families since 1958.
“Three of every five home fire deaths result from fires in homes without smoke alarms or no working smoke alarms**,” said Tarsila Wey, director of marketing for First Alert, a leader in residential fire and carbon monoxide (CO) detection devices. “Many of these tragedies could be prevented with proper placement and maintenance of working smoke alarms, as well as prior emergency and escape planning. Through a highly educational and fun campaign with our Super Prepared Family, we aim to help people understand the importance of practicing fire safety and involving their whole families when discussing the topic.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8192351-first-alert-fire-prevention-super-prepared-family/
Carol Platt was caught in the middle of the economic downturn with no backup plan. Searching for a stable job in an unstable economy proved to be difficult without a college degree. Her work history and past successes were overlooked. It had always been a dream of hers to complete her degree; after a failed first attempt, she was unsure of her ability to follow through. She began researching online education options and felt that Kaplan University stood out; she decided to complete her college degree online. Carol enrolled in Kaplan University’s School of Business and Management and earned her bachelor’s degree online, focusing on business with an emphasis in human resources.
The adult continuing education program at Kaplan University is designed for working professionals who seek to further their career or, like Carol, want to earn their university degree online.* Students can complete assignments on a schedule that fits their lives. It’s this type of flexibility that helps prepare Kaplan University online students for success. Even if you already have an established career, it’s never too late to consider online business school to further your knowledge and update your skills. Increase your marketability with one of Kaplan University’s online bachelor degree programs without taking time off of work to attend class.
* Kaplan University's programs are designed to prepare graduates to pursue employment in their field of study, or in related fields. However, the University does not guarantee that graduates will be placed in any particular job, eligible for job advancement opportunities, or employed at all. Additional training or certification may be required.
“I grew up in Graham, North Carolina. My parents both worked for the textile mills, both had fourth grade educations and my mom always wanted me to get an education. When I graduated from high school it was my dream to go to college. I failed the first class of my life which was my chemistry class. I was just overwhelmed so I left after about a year and half, got a job and kept trying to go back to school. For me it was personally devastating. It really bothered me. I felt like I was failing. I had one shot and I blew it.
When Jenna left for boarding school I couldn’t even open the door and go in the room and I was almost 52. All of that coincided with the downturn of the market. I had almost $6 million dollars in contracts waiting to close and they all fell through—every single one of them. I thought, ‘now what? I don’t have a degree, there are no jobs.’ It doesn’t matter what I had done or how much success I had, the requirements are to have a degree. Not only that, I had to walk back in the door competing with people half my age and many of them had MBAs.
It was just a matter of figuring out how to do it—so that’s when I started to check into what were the institutions, what was the cost, how were they respected. Kaplan [University] had a degree in business with a specialty in human resources. As I started narrowing the options down, it made it into about the final three. I took those three finalists to my traditional education friends and I said, ‘I want to know what the most respected online degree would be if someone was coming into your office looking for a job.’
The IT Dean, the Computer Science Dean, felt like Kaplan [University] had the best online delivery program that was out there. The Academic Dean’s advice was that this is a respected degree that you’re not going to have people questioning whether you were competent when you came out. Everything that you take there will be accepted if you go on to a master’s [program] anywhere so that was a very good recommendation. When I sat down at graduation, 31 years later, and I’m looking up at the podium and it says, ‘Kaplan University: a Different School of Thought’ that was probably more me because I do think a little differently. I’m willing to work on things that innovate and I think that’s more of an opportunity for me and many students like me.~N
Many women don't realize aging makes heart disease likelier. To combat this problem, teams from Brookdale senior living communities nationwide are fanning out to personally alert women 65 and over to their increased risk and provide resources to fight it. The company hopes to reach 10,000 older women through “10,000 Heart to Hearts,” beginning Feb. 1.
“Cardiac disease kills more women than all cancers combined,” said Brookdale chief medical officer Kevin O'Neil, M.D., F.A.C.P. “On average, women develop heart disease 10 years later than men, with their first heart attack occurring at age 70.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7087732-brookdale-senior-living/
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According to a new survey from the American Institute of Certified Public Accountants (AICPA) and the Ad Council, one in three millennials (34 percent) ranked saving as their number one goal for the year – ahead of living a healthy lifestyle (20 percent), paying off debt (19 percent), and losing weight (14 percent). But while saving was a top priority, a majority of millennials attributed their lack of saving to impulse buying (65 percent).
For older millennials, those born between the early 1980’s and early 1990’s, saving is crucial as they work towards major milestones in their lives. When asked what they were saving money towards, respondents sought to secure their future by saving for an emergency fund (40 percent), saving for retirement (22 percent) or starting a family (15 percent). They also reported saving for larger purchases like a vacation (36 percent), a new house (27 percent), a car (26 percent), home improvements (20 percent), or a wedding (8 percent). To provide Americans aged 25 to 34 with the tips and tools to take control of their personal finances, AICPA and the Ad Council’s national advertising campaign, Feed the Pig, is continuing to collaborate with new partners to deliver this critical content in a relevant and engaging way.
“Many young adults think saving is impossible,” said Gregory Anton, CPA, CGMA, chair of the AICPA’s National CPA Financial Literacy Commission. “While low salaries and high debt levels can certainly be barriers to saving, the key is to create a budget and stick to it. Establishing a disciplined saving strategy early in life and avoiding missteps will reap substantial long-term dividends.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7790851-ad-council-feed-the-pig/
The Arthritis Foundation is joining a global effort on Oct. 12, World Arthritis Day, to increase awareness of the many forms of arthritis and to call on individuals and policymakers to take action to reduce the burden of arthritis around the world.
Arthritis affects several hundred million people worldwide. In the United States, it’s the nation’s leading cause of disability, affecting one in five adults (50 million). The disease exacts a hefty financial toll, costing the U.S. economy $128 billion annually. As the staggering prevalence of arthritis continues to rise, the Arthritis Foundation is calling on the nation and individuals to “Move to Improve” to reduce the severe health and economic effects of this disease.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52066-ad-council-world-arthritis-day-move-to-improve-october-12
Fifi O’Neill, the single-most accomplished editor, photo stylist, blogger and best-selling author renowned for prairie style, attracts an impressive fan base to chez Fifi, her blog that reaches in upwards of 2 million. She holds added international reputation devoting many years to writing and styling elaborate home decorating, food, gardening and interior design editorial for hundreds of lifestyle and special interest publications. She has published three books including a best-seller and now, her latest, Prairie Style Weddings (Chronicle Books, December 2014).
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7375431-fifi-o-neill/
Fifi O’Neill has established a novel international reputation for her particular sense of style. Her name has become synonymous as the single-most editor, photo stylist, blogger and best-selling author known for perpetuating prairie style.
Born and raised in Paris, Fifi has based from Europe, Canada and now the U.S., devoting many years to writing and styling elaborate home decorating, food, gardening and interior design editorial for hundreds of lifestyle and special interest publications including several of her own design magazines. With two impressive and beautifully illustrated books, Fifi now announces release of her third, PRAIRIE-STYLE WEDDINGS: Rustic and Romantic Farm, Woodland, and Garden Celebrations (Chronicle Books, December 2014, $30 USD/Hardbound).
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7375431-fifi-o-neill/
This song and video will probably be most appreciated by fellow musicians. Especially those who do programming. This was one of my first experimental songs that I tried out on FL 5 out back in 2005. It was my 3rd composition. This dates back farther than anything that I've previously uploaded to Youtube. This baby was my prototype that laid down the ground work for the simpler projects that I perform now. I wasn't even singing at that time yet. At least not solo. I did however lay down 100 vocal tracks of "Ahs" and mixed them down to 1 track on this 400 track project.
My first goal was to compose an original European style song and learn how to do so on this new program. I decided to use my imagination and give it a live concert sound. For this, I uploaded a lot of various audience sound effects from Limewire. I added my own whistling which I'm sure that my neighbors appreciated. What I amazed myself with was how I was able to take the stock FL hand claps which are usually dry for rap music and transform them into a concert sounding audience clapping, most notably on the drum solo which was another adventure in itself. I cloned as many hand clap that I needed to emulate the sound and altered their pitch and offset their timing for a more human sounding crowd effect.
Knowing that I would want to be very versatile with my percussion work, I figured that a drum solo would be the best way for me to test my potential. I've personally have never heard anything like this on a program like FL or any other virtual program. Normally if I intend to upload an older project, I'll upgrade and replace the older sounds with the better sounds that I use now but I've decided to leave this one exactly the way I had left it...Cobwebs and all. Besides, I have no idea as to how I actually came up with this stuff. It looks like an endless maze of tracks. As far as the video goes....I took out my camera and snapped a few back yard shots. My back yard is beautiful at this time of year.
