Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
A special double treat awaits China and Asia-bound travelers from New York on March 31, 2013 when Air China, China’s exclusive national flag carrier, upgrades its aircraft to the state-of-the-art Boeing 777-300ER and increase its frequency from 7 to 11 per week for its nonstop New York-Beijing flights.
“Adding new flights is a response to a consistently growing passenger demand for more convenient nonstop services between New York and Beijing. Business or leisure travelers bound for Beijing or onward to domestic Chinese cities and other destinations in Asia such as Hong Kong, Vietnam, India, the Philippines, Thailand and many others, stand to benefit the most from Air China’s increased capacity and convenient connecting flights,” Mr. Yuelong Zhou, Air China’s General Manager in New York, said.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60071-air-china-beijing-new-york-service-upgrade-to-boeing-777-300er
Air China’s “Smiling China” aircraft, which sports the livery of smiling faces, touched down at New York’s Kennedy International Airport at 10:40 on March 31, 2013. The B-2035, one of the aircraft in Air China’s B777-300ER fleet, is the prelude to a new endeavor to upgrade Beijing-New York operations.
Air China’s Beijing-New York route – the most important and busiest between China and the United States – increased from seven to 11 times a week starting March 31. The newly added flights are CA989/990. The airliner used on the route was upgraded to B777-300ER, a type popular with business travelers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61202-air-china-smiling-china-kick-starts-service-upgrade
Suning Commerce Group, a Fortune Global 500 company owned by Suning Holdings Group (“Suning” or “the Group”), has put its Automated Guided Vehicle (AGV) warehouse into service in Fengxian District, Shanghai, boosting its capabilities in the field of smart logistics.
Equipped with 200 robots that carry selected items and move smoothly through stocking shelves, Suning’s AGV warehouse in Shanghai has been first used to meet the substantially increasing needs of logistics during the 11/11 Shopping Festival. The warehouse performs the task more efficiently by providing a “goods-to-people” solution instead of the traditional "people-to-goods" model. The facility is expected to be the largest automated warehousing system in China when put to full-scale operation with total 1,000 robots in 2018.
To view the multimedia release go to:
https://www.multivu.com/players/English/8232151-suning-automated-guided-vehicle-warehouse/
The Heart Rhythm Society (HRS), through its efforts during Atrial Fibrillation Awareness Month in September and throughout the year, is working to raise awareness of the increased prevalence of the disease and the associated risk of stroke in patients living with atrial fibrillation (AFib). Today, HRS releases a new public service announcement (PSA) as part of its ongoing work to educate Americans about AFib, the most common heart arrhythmia, and how it increases one’s risk of stroke fivefold. The PSA can be viewed by clicking here.
AFib affects more than three million Americans and it is estimated that 12 to 16 million Americans will have AFib by 2050. AFib occurs when the upper chambers of the heart (the atria) fibrillate, or “quiver,” which causes a rapid, irregular heart rhythm. The normal heart rate for an adult is between 60 and 100 beats every minute. When the heart is experiencing AFib, the atria can beat over 300 times every minute.
To view the multimedia release go to:
http://www.multivu.com/players/English/7312151-heart-rhythm-society-afib-stroke-psa/
Young adults have made saving a priority this year – ahead of losing weight, living healthier and other typical New Year’s resolutions – as financial concerns take a toll on their friendships and personal lives, according to a new survey by the American Institute of Certified Public Accountants and the Ad Council.
The organizations released the results today to coincide with the launch of a new series of public service advertisements on behalf of their national Feed the Pig financial literacy campaign, which helps 25- to 34-year-olds take control of their finances and add saving to their daily lives.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53673-ad-council-aicpa-young-adult-financial-literacy-campaign
Today, the award-winning Adoption from Foster Care campaign from the U.S. Department of Health and Human Services, AdoptUSKids and the Ad Council unveiled a new series of public service advertisements (PSAs) that aim to encourage the adoption of older youth from foster care.
Of the 415,000 children in the U.S. foster care system, 108,000 children under the age of 18 are currently waiting for adoptive families, according to the Adoption and Foster Care Analysis and Reporting System (AFCARS). Since the AdoptUSKids project began in 2002, 25,000 children who were once photo listed on adoptuskids.org are now with their adoptive families and nearly 38,000 families have registered to adopt through AdoptUSKids. 41 percent of the approximately 5,360 youth listed on the website are aged between 15 and 18 years old.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7673451-ad-council-national-adoption-campaign/
Schockierende Ergebnisse beim aktuellen ADAC Werkstatt-Test: 78 Prozent der getesteten freien Werkstätten sind glatt durchgefallen - 28 von 36 untersuchten Betrieben haben die Bewertung „mangelhaft“ erhalten. Bei den Werkstatt-Ketten (A.T.U, Bosch, Meisterhaft und 1a Autoservice) sieht das Bild nur unwesentlich besser aus – hier fielen 17 von 36 Betrieben durch (47 Prozent). Des Weiteren zeigt der Test deutlich, dass die Freien bei der Inspektion nicht günstiger sind als die Ketten. Insgesamt enttäuschend bei dieser Stichprobe des ADAC: Von allen getesteten 72 Betrieben (Freie und Werkstatt-Ketten) erhielten gerade einmal sechs die Wertung „sehr gut“ (8 Prozent). Testgewinner bei den Ketten ist ein A.T.U-Betrieb in Hamburg (Heidhorst 3). Positiv: Keine einzige A.T.U-Werkstatt erhielt die Note mangelhaft. Den Testern des ADAC fiel bei A.T.U zudem auf, dass bei der Inspektionsannahme offen und realistisch über die voraussichtlichen Kosten gesprochen wird. Sechs der neun getesteten A.T.U-Service-Unternehmen fanden alle vom ADAC vorbereiteten Mängel. Bei den Bosch-Werkstätten fielen drei Betriebe durch, bei „1a“ sechs und bei Meisterhaft acht. Von allen freien Werkstätten hat Riegelhof Karosseriebau in Frankfurt/Main am besten abgeschnitten.Der Club hat die Werkstätten mit Fahrzeugen der Modelle Audi A3, Renault Megane und VW Golf 5 getestet. Vor der Prüfung wurden die Autos mit Mängeln präpariert: Ein verstelltes Scheinwerferlicht, eine defekte Kofferraumleuchte, ein ausgehängtes ABS-Kabel, ein zu niedriger Kühlmittelstand sowie ein Ersatzrad mit zu wenig Reifendruck, fehlendes oder abgelaufenes Pannenset. Die Arbeitsleistung wurde mit höchstens 60 Punkten, der Service mit maximal 40 Punkten bewertet. Punktabzug gab es, wenn wesentliche Serviceleistungen fehlten oder Zusatzarbeiten ohne vorherigen Auftrag ausgeführt wurden. Fazit des ADAC: Auch im Werkstatt-Test 2013 arbeiteten viele Betriebe die Inspektionsliste nicht sorgfältig ab, da nicht alle versteckten Fehler gefunden wurden. Nachholbedarf gibt es auch beim Kundenservice. Deshalb rät der Club den Verbrauchern, den Wagen zusammen mit dem Serviceberater anzuschauen und den Wartungsauftrag schriftlich zu erteilen. So werden Missverständnisse weitgehend ausgeschlossen.
Natural disasters that have devastated the nation this year have reminded Americans about the importance of preparedness. That was the focus of the Ad Council and FEMA’s Ready campaign created pro bono by Chicago-based advertising agency Leo Burnett. The innovative campaign earned Leo Burnett the Ad Council’s top creative award of the year – the Gold Bell for Creative Excellence. Marc Pritchard, Global Branding Officer of The Proctor and Gamble Company and Ad Council Chairman of the Board, presented the award last night at the Ad Council’s 59th Annual Public Service Award Dinner. Silver and Bronze Bells were also awarded to Havas Worldwide New York and Grey New York for their work on the Unplanned Pregnancy Prevention and Stroke Awareness campaigns, respectively.
To view Multimedia News Release, go http://www.multivu.com/mnr/59153-ad-council-public-service-award-dinner-gold-bell-for-creative-excellence
In preparation for July 4th and the summer months when instances of food poisoning increase, the Ad Council and the U.S. Department of Agriculture’s Food Safety and Inspection Service, in partnership with the U.S. Food and Drug Administration (FDA) and the Centers for Disease Control and Prevention (CDC), are continuing their national Food Safe Families public service campaign, the first multimedia effort designed to raise awareness of the risks of foodborne illness (or food poisoning) in the home.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56338-ad-council-usda-hhs-food-safe-families-public-service-campaign
Como preparación para el 4 julio y los meses veraniegos, período en el cual aumentan los casos de intoxicación alimentaria, el Ad Council y el Servicio de Inocuidad e Inspección de los Alimentos del Departamento de Agricultura de los Estados Unidos, en asociación con la Administración de Alimentos y Medicinas de los Estados Unidos (FDA) y los Centros para el Control y la Prevención de Enfermedades (CDC), prosiguen con su campaña de servicio público Familias Preparando Alimentos Adecuadamente a nivel nacional, el primer esfuerzo en multimedios diseñado para aumentar el grado de conciencia sobre los riesgos de las enfermedades transmitidas por los alimentos (o intoxicación alimentaria) en el hogar. Nuevos anuncios de servicio público (PSA), colocados en vallas, marquesinas de autobuses y otras localidades en exteriores a lo largo y ancho del país, están siendo distribuidos a medios informativos de todo el país y el spot televisivo “Chill” (Refrigere) se transmitirá a través de la cadena Checkout TV Network en 600 en tiendas de Walmart a nivel nacional.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56942-ad-council-usda-hhs-food-safe-families-public-service-campaign
This February 18th marks The Advertising Council’s seventieth anniversary. Since 1942, the non-profit organization has been creating memorable campaigns aimed at improving the lives of the American people. Ad Council icons and slogans are woven into the very fabric of American culture. With campaigns ranging from
