blu, the brand which pioneered electronic vaping, will launch a new global brand and marketing campaign, under the tagline “Just You & blu.”
The campaign celebrates the individualistic lifestyles of blu consumers – each representing an independent spirit, carving their own paths in life and enjoying blu along the way. The “Just You & blu” campaign will feature television and cinema commercials, print ads and billboards, as well as digital and social content. “Just You & blu” will premier April 4 in the United States, United Kingdom, Italy and France.
blu has been the innovator in electronic vaping since the brand was introduced in 2009, and continues to evolve as the ultimate consumer vaping experience.
“blu is the most iconic brand in the electronic vaping category,” said John Wardley, Chief Marketing Officer for Fontem Ventures, blu’s parent company. “This campaign will serve to solidify and grow the leadership position blu enjoys in the US and the UK, while introducing the brand to new consumers in our two launch markets, Italy and France.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7801651-just-you-and-blu/
Here in Middle-earth, everyday tasks can
reveal out of this world surprises and before you know it everything
can turn a bit Hobbit-shaped. Take a look for yourself. Watch and be in
to win tickets for two to the World-wide premiere of The Hobbit: The
Desolation of Smaug in LA, with Air New Zealand. Go to
http://theflyingsocialnetwork.com/site/article/watch-our-new-hobbit-video-and-win
You and a friend could be jetting off to LA aboard the Official Airline
of Middle-earth, to take your seats at the premiere of The Hobbit: The
Desolation of Smaug. Or you could be in to win a Middle-earth
experience. Click the web address above to enter.
Jewelry Television® (JTV), the only shopping network focused exclusively on the sale of fine jewelry and gemstones, announced the launch of its national Let It Glow holiday campaign. The promotion features JTV's 2015 holiday collection, gift giving ideas and the chance to win a romantic Alaskan cruise getaway for two.
JTV's Let It Glow campaign runs now through Dec. 25, with special event pricing on some of the season's hottest jewelry trends including negative space rings, gemstone brooches, statement necklaces and more. Check out more details in the gift guide.
To view the multimedia release go to:
http://www.multivu.com/players/English/7372631-jewelry-television/
Avon Products, Inc. today announced that Jon Bon Jovi will serve as the face of “Unplugged” fragrances for him and for her, two new scents that exude passion, soulfulness and intensity. The partnership unites a rock icon and a major force in beauty, both of whom are dedicated to charitable efforts.
“Avon, and the Avon Foundation for Women, have given support and a voice to those in need for decades,” says Jon Bon Jovi. “Their philosophy of empowerment sends a strong message and I’m pleased to partner with them,” says Jon Bon Jovi.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52896-avon-jon-bon-jovi-face-of-his-hers-unplugged-fragrances
Join the Sodexo fight against food waste. Stopping food waste is one of the quickest ways to curb climate change. Think about it. Americans throw out 25 percent of the food they prepare – that’s a quarter of your dinner plate or two slices from a whole pizza. Then what? The waste ends up in a landfill where it creates lots of damage. No, it doesn’t just biodegrade as you might think. Food waste creates methane gas, which is at least 21 times more potent than carbon dioxide. Methane wrecks the ozone layer and heats up the planet. You can stop it today.
To view more, go to http://www.multivu.com/players/English/45656-Sodexo-Food-Waste-Reduction/
“This Land Is Your Land,” the iconic song and rallying cry for American unification penned by Woodie Guthrie, is at the heart of Johnnie Walker’s new Keep Walking America campaign. For more than 200 years, Johnnie Walker has inspired the world with stories of personal progress and Keep Walking America is another powerful collection of stories reflecting the countless achievements, unwavering optimism and tireless progression of the great people who call America home.
The new 360 marketing campaign, which premiered nationally on November 7th with a :60 TV spot created by Anomaly and directed by Chris Sargent of Anonymous Content, celebrates the cultural progress and diversity that represents the fabric of America today. The lyrics of “This Land Is Your Land,” read in both English and Spanish, serve as the campaign’s anthem. The meaning behind the lyrics powerfully communicate the core message that America has always been and should always remain an inclusive nation, built on values that celebrate and reward people from all colors and creeds. The film was shot over two weeks and features real storylines of progress from Los Angeles, Santa Fe, Montana, New Orleans, Baltimore, New York and Washington DC.
To view the multimedia release go to:
http://www.multivu.com/players/English/7975051-johnnie-walker-keep-walking-america-celebrating-diversity/
“You’re so close to that first sip, I can taste it….and I don’t have a mouth.” This doesn’t sound like your average whisky tasting? That’s right, it’s not. Today, Johnnie Walker Blended Scotch Whisky announces the launch of a new digital mentorship program, leading a new era of whisky education that can be enjoyed from the comforts of home for those of legal drinking age.
As the number one blended Scotch whisky in the world, Johnnie Walker continues to innovate in new and exciting ways. The launch of this cutting-edge digital mentorship program brings to life product credentials and over two centuries of heritage and blending expertise through a variety of unique experiences, developed in collaboration with Vayner Media, across Amazon Alexa, Facebook Messenger and a series of digital videos featuring award-winning mixologist Jeff Bell.
To view the multimedia release go to:
http://www.multivu.com/players/English/7935451-johnnie-walker-digital-mentorship-program/
Teaming up with the American Diabetes Association® and the multi-talented performer and caretaker Joey Fatone @RealJoeyFatone, Colgate Total® is using the power of laughter to help raise awareness of the potential link between oral health and diabetes with the new “30 Days of Laughter” campaign (#30DaysofLOL), beginning today. The 30 days from November 12 to December 11, 2015 will be filled with laugh-out-loud videos, funny social media posts, engaging apps and more to make the diabetes community laugh, all while building awareness of the importance of maintaining the health of the teeth and gums behinds those smiles.
According to the Centers for Disease Control and Prevention, people with diabetes are two times more likely to develop gum disease1. Colgate Total® toothpaste can help prevent and even reverse gingivitis, the most common form of gum disease. It is the only FDA-approved and American Dental Association-accepted2 toothpaste to help prevent gingivitis. With regular twice daily brushing, you can help improve your gum health in as little as four weeks3 with Colgate Total®.
Understanding how challenging managing diabetes can sometimes be, the funny and talented performer Joey Fatone is leading the “30 Days of Laughter” campaign to remind people that sometimes laughter can feel like the best medicine. “When my father was diagnosed with Type 2 diabetes, our family was shocked. But we’re a big, loving group and we all help him together every day. I know that humor in the face of challenges is vital and I’m excited to share that with other families touched by diabetes.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7654951-colgate-30-days-of-laughter/
Celebrating its fifth anniversary next year, the JNA Awards, the jewellery and gemstone industry's premier platform for recognising innovative and high-achieving individuals and enterprises, announces changes to its award categories.
The organiser of the event, JNA (Jewellery News Asia), has made adjustments to a few award categories to encourage greater participation from more regions and, at the same time, consolidate some categories that are judged against a similar set of criteria. In 2016, the JNA Awards will have 11 categories, including the Lifetime Achievement Award -- the recipient of which will be selected by the organiser.
Of the above-mentioned list, the two Manufacturer of the Year categories have been broadened to encourage wider stakeholder involvement from the manufacturing sector. The scope of the Outstanding Enterprise of the Year categories has also been expanded to inspire companies from regions outside of the ASEAN and Mainland China to join the awards.
To view the multimedia release go to:
http://www.multivu.com/players/English/7705051-jna-awards-2016/
You are invited to watch "Heroes' Tribute (Thank You)", a song by Jierra Clark. Video directed by Krys Fehervari.
For centuries, men and women have given and sacrificed much for this country, their convictions of patriotism and our freedom. Now there is a song that simply thanks them for their service and sacrifice, "Heroes' Tribute (Thank You)".
Jierra and Krys felt that a tribute should be made to say thank you simply for their heroic gift of service; a video that highlights the heart and humanity of the military.
Jierra Clark is a phenomenal vocal talent. The strength and passion in her voice are the perfect choice for a tribute song for the military. Krys Fehervari is an amazing artist that simply "makes things happen." The two have teamed up to create the music and video tribute that has been on the hearts of many civilians, who want to simply say, "Thank You! - for the benefits of our freedom".
9 year old guitarist Jeremy Yong playing an improvised rock medley, comprising:1. Eruption (Eddie van Halen) - 0:202. Paranoid (Black Sabbath) - 0:573. The Final Countdown (Europe) - 2:20Jeremy is a guitarist, singer/songwriter, and multi-instrumentalist.At 7 years of age, Jeremy was the youngest ever semi-finalist on Australia's Got Talent.He has also made special guest appearances on Star King (Korea), Saturday Disney, and SBS Pop Asia.Jeremy
has artist endorsements with Gibson guitars, Mesa Boogie amplifiers,
Xotic and E.W.S. effects, Two Notes audio products, RME audio products,
and Mogami cables.Official Website: http://www.JeremyYong.com.auFacebook: http://www.facebook.com/JeremyYongMusicTwitter: http://twitter.com/Jeremy_YongInstagram: http://instagram.com//JeremyYongMusicSoundCloud: http://www.soundcloud.com/JeremyYongSupport Music | Support Young Talent | Keep Rock Alive m/
