Vehicles are doing a better job of protecting people in crashes, but a new crop of advanced technology aims to prevent many crashes from happening altogether. A new study by the Highway Loss Data Institute (HLDI) finds that one kind of advanced forward collision avoidance system is working to prevent about a quarter of the common low-speed crashes that happen in everyday commuter traffic.
The study of insurance claims found that Volvo XC60 midsize SUVs outfitted with a standard collision avoidance feature called City Safety are far less likely to be involved in low-speed crashes than comparable vehicles without the system. City Safety is designed to help a driver avoid rear-ending another vehicle in slow-moving, heavy traffic. Claims under property damage liability coverage — the insurance that pays for damage to vehicles that an at-fault driver hits — were filed 27 percent less often for the XC60 than other midsize luxury SUVs.
For more information: www.iihs.org
According to a survey released by the Ad Council today less than half (44%) of parents in the U.S. report that their child brushes their teeth twice a day or more. In time for back-to-school season, the Ad Council is joining The Partnership for Healthy Mouths, Healthy Lives, a coalition of more than 35 leading dental health organizations, to debut Kids’ Healthy Mouths, their first joint national multimedia public service campaign designed to teach parents and caregivers, as well as children, about the importance of oral health and the simple ways in which they can help prevent oral disease. The English and Spanish-language public service ads are being distributed to media outlets nationwide today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57426-ad-council-kids-healthy-mouths-2min2x-oral-health
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Over 10,000 patients, caregivers, healthcare professionals, policy makers and the general public from 136 countries have signed the world's only Global Atrial Fibrillation Patient Charter calling for government action to help prevent millions of people from dying or becoming disabled by a stroke caused by Atrial Fibrillation (AF).
People can learn about AF and stroke, and read and sign the Charter, which is available in 22 languages, on the Campaign website,www.signagainststroke.com.
To view Multimedia News Release, go to http://www.multivu.com/players/English/57497-sign-against-stroke/
To help prevent teen dating abuse throughout the country, Futures Without Violence and the Ad Council today launched a new mobile-first campaign as part of their “That’s Not Cool” public service effort. The national campaign aims to empower teens to set their own boundaries in their relationships when communicating through digital and social media. YouTube Creator Meghan Rienks is joining the effort as part of the Ad Council’s Creators for Good program with new exclusive video content that will be distributed to her more than 1.7 million subscribers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7545451-ad-council-teen-dating-thats-not-cool/
It\\\'s that time of year when you may find yourself feeling that dreaded tingle on you lip that you know will eventually turn into a cold sore. Although cold sores can appear on your lip year round due to cold weather, sun exposure, stress, sickness, injury to the mouth or lack of sleep, outbreaks are most prevalent in the winter time. A new, informative and entertaining website, www.MedicineNotMyth.com helps you identify the right treatments that can help you prevent or shorten an outbreak and understand and avoid cold sore triggers.
McGruff the Crime Dog is about to “Take A Bite Out Of Crime,” specifically financial and investment fraud. Researchers estimate that consumer financial fraud cost Americans over $50 billion a year. In addition, a survey by the FINRA Investor Education Foundation of U.S. adults age 40 and older found that more than 80 percent of respondents have been solicited to participate in a potentially fraudulent scheme, and over 40 percent of those surveyed could not identify classic red flags of fraud.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7195831-ncpc-finra-prevent-investment-fraud/
https://www.youtube.com/watch?v=zBI9RiJF3g8
Matthew Brickman of iMediate Inc. made a recent video update explaining why money, time and opportunity for divorcing couples to move forward is too often wasted and how one simple step can prevent a mediation from failing.
http://www.iChatMediation.com Toll-Free 877-822-1479
Don't waste your valuable time, money and opportunities to move forward in your life. This SIMPLE step can prevent your mediation from failing. Matthew Brickman explains the #1 reason why a mediation may fail and how to ensure a safe, fast and effective mediation process.
Millennium Health, a leading health solutions company, today announced the launch of the Drop Them Off campaign, in partnership with the Mark Wahlberg Youth Foundation and the Partnership for Drug-Free Kids’ Medicine Abuse Project. Designed to increase awareness of the problem of youth misuse and abuse of prescription medicine, the campaign intends to educate parents and youth on how to properly use, store, and dispose of prescription medications by dropping them off at appropriate collection sites among other methods, to reduce access and opportunity for misuse or abuse. Educational content will be available online (www.DropThemOff.com) and through curriculum delivered through the Mark Wahlberg Youth Foundation’s community-based partners. Millennium Health is a Silver Sponsor of the Medicine Abuse Project, a campaign that aims to prevent half a million teens from abusing medicine by 2017.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7071752-millennium-health-drop-them-off/
The U.S. preterm birth rate dropped for the fifth consecutive year in 2011 to 11.7 percent, the lowest in a decade, giving thousands more babies a healthy start in life and saving billions in health and social costs.
“These results demonstrate that many premature births can be prevented with the right policies and bold leadership,” said March of Dimes President Dr. Jennifer L. Howse. “Our national progress in reducing premature births over the past five years shows that when infant health becomes a priority, babies benefit. We must implement proven interventions and accelerate our investment in new research to prevent preterm birth so one day every baby will get a healthy start in life.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/58942-march-of-dimes-2012-premature-birth-report-card
Maersk Container Industry calls for tougher enforcement of European environmental legislation designed to protect the Earth’s ozone layer and help prevent climate change.
Current EU legislation bans the “import” or “placing on the market” of reefer containers with significant potential to damage the climate and ozone layer. But thousands of such containers nevertheless circulate in Europe’s internal market on virtually the same market conditions as more environmentally friendly reefers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58684-Maersk-urges-EU-climate-ozone-action
Urgent coordinated action from national governments, medical societies and patient organizations is needed to avoid a public health crisis resulting from the tide of preventable strokes that leave many people with atrial fibrillation (AF) mentally and physically disabled or dead, every year. How Can We Avoid a Stroke Crisis in Latin America?, a report from Action for Stroke Prevention – a group of health experts from around the world - reveals the huge economic, social and personal burden of AF-related strokes across the region. Launched today at the International Society for Pharmacoeconomics and Outcomes Research (ISPOR) 3rd Latin America Conference, the report proposes measures to tackle stroke in patients with AF, the most common, sustained abnormal heart rhythm and a major cause of stroke.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/strikeoutstroke/50549/