MAKE UP FOR EVER, the Paris based professional make up brand coveted by top industry artists, is launching its first ever print and online make up campaign that has not been digitally retouched (the ads have been certified by a notary public). The ad depicts a beautiful woman snapping a photo of herself, highlighting the brand’s HD Invisible Cover Foundation which provides a photo ready finish after every application. HD Invisible Cover Foundation was created to be used in front of unforgiving high definition video cameras and provides results so flawless that the need for retouching has been eliminated. The campaign launches online March 16th, and will appear this spring in issues of select national magazines.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/makeupforever/49022/
Wacom® today announces new Bamboo stylus products at IFA Berlin 2015. Leading the charge is the fine tip smart stylus for iPad: Bamboo®Fineline 2, a high-precision digital pen allowing creative thinkers to capture and shape their ideas.
“Our customer’s feedback drove the updates for our existing pen products,” Mike Gay, senior vice president of the consumer business unit at Wacom stated. “Wacom refined its pressure sensitive pen for the iPad to recreate the feel of writing with pen on paper. Bamboo Fineline 2 is the perfect complement to our Bamboo Paper app, allowing users to easily save, edit and share their work. Combined with the Wacom Cloud, this complete solution enables our customers to make their ideas a reality using their iPad.”
Bamboo Fineline 2’s improved industrial design provides a better writing experience and improved comfort. The battery for the Bamboo Fineline 2 lasts approximately 20 hours and is easily recharged via USB cable.
To view the multimedia release go to:
http://www.multivu.com/players/English/7613151-wacom-making-ideas-bamboo-fineline/
Money 20/20 Conference – Broadridge Customer Communications, North America’s premier customer communications company and part of Broadridge Financial Solutions, today launched the Broadridge Communications Cloud℠ at Money 20/20. Using patented technology and analytics, the Broadridge Communications Cloud connects Broadridge’s current network of more than 900 brands, 138 million recipient households, and five billion annual communications, to a network of 10 digital channels consumers already use, including Amazon, Dropbox and Evernote.
Companies in banking, brokerage, credit card, healthcare, insurance, mutual fund, telecommunications, utilities and other consumer-facing industries can use the Broadridge Communications Cloud to distribute essential customer communications. These forms of communications include bills, statements, healthcare explanations of benefits, regulatory and tax documents, and can now be shared through any of 10 digital channels, based on consumer preference.
To view the multimedia release go to:
http://www.multivu.com/players/English/7950951-broadridge-communications-cloud/
Sixty percent of Americans self-reported they currently do not have a family emergency plan in case of a natural disaster or other emergency, according to a 2013 national survey conducted by the Ad Council. To encourage parents to engage their children (ages 7-12) in a conversation about preparing for emergencies, including natural and man-made disasters, the Department of Homeland Security’s Federal Emergency Management Agency (FEMA) and the Ad Council unveiled a new series of public service advertisements (PSAs) as part of their Ready Kids campaign. The PSAs are launching in advance of the tenth annual National Preparedness Month (NPM).
To view Multimedia News Release, go to http://www.multivu.com/mnr/63031-ad-council-ready-kids-fema-national-preparedness-month
As part of its constant effort to offer versatile products that maximize stylists’ creativity and fearless self expression, Sebastian Professional has once again put its ear to stylists’ stomping grounds to discover how to better enable their talents and, in turn, amaze their clients. In March 2011, Sebastian Professional will proudly inject new potential into its line-up with the launch of Color Ignite, an all-new color care offering. This unique line of professional color care products offers two custom-tailored formulas designed according to the color techniques used – SINGLE TONE for single tone colored hair and MULTI TONE for multi-tonal and lightened hair.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sebastian/48788/
No one understands the challenges women face when shopping for intimate apparel better than Maidenform. For decades, the company has worked tirelessly to create products that make the process easier, such as its new ADJUSTS-TO-ME™ collection. This collection of bras, panties and shapewear in self-adjusting fabric and elastics will hit stores this October and will offer women customized support and comfort suited to their unique curves.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52339-maidenform-adjusts-to-me-fabric-and-elastic-intimate-apparel-collection
Janie Bryant, Maidenform Wardrobe Expert and “Mad Men” Costume Designer, knows that all looks start with the most important element: foundations. In Bryant’s book The Fashion File, launching November 1, she shows women how to be their own leading ladies, highlighting foundations in the chapter titled “Defining your Silhouette.” On Thursday, November 4, Bryant is teaming up with ELLE Magazine, Maidenform and JCPenney at Manhattan Mall in New York City from 12-2PM. Bryant will be sharing tips on how to accentuate your assets with bras and shapewear from Maidenform® and Flexees® in the intimate apparel department.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/maidenform/46734/
As National Teen Dating Violence Awareness Month comes to a close, m.powerment by mark. in partnership with the Avon Foundation for Women, announces a total of $1 million in funds raised since its inception in 2008. m.powerment by mark. is dedicated to breaking the cycle of dating abuse and partner violence and provides grants to agencies across the country that bring awareness to the cause.
To view Multimedia News Release, go to http://www.multivu.com/mnr/46213-m-powerment-by-mark-ashley-greene-teen-dating-violence-awareness-month
Cox Communications is celebrating the culture and contributions of Hispanic Americans during Hispanic Heritage Month, and throughout the year, by highlighting culturally relevant programming available On Demand as well as committing to air educational public service announcements (PSA) as part of its partnership with The League of United Latin American Citizens (LULAC). This month also marks the launch of Cox’s new marketing campaign that includes popular personality Yarel Ramos.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52200-cox-communications-celebrates-hispanic-heritage-month
A large metal sculpture in honor of automotive pioneer Louis Chevrolet, co-founder of the Chevrolet brand, was unveiled and inaugurated in the Swiss city of La Chaux-de-Fonds, today.
The abstract work was commissioned on the occasion of the car brand’s 100 year jubilee in November 2011. Today, it was formally handed over to Louis Chevrolet’s native city by Dr. Thomas Sedran, President and Managing Director of Chevrolet Europe.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63466-louis-chevrolet-sculpture-unveiled
Lord & Taylor unveiled its annual Christmas Windows on November 15th, 2010 with performances by Emmy and Tony award-winner Kristin Chenoweth and the Young People’s Chorus of New York City along Fifth Avenue. For the first time ever, the company live-streamed the event online which allowed anyone to watch the festivities live. A video of highlights from the event was created and is available for viewing at: www.lordandtaylor.com/share throughout the holiday season.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lordandtaylor/47260/
Continuing a legacy of consumer and manufacturing innovations, a Maytag Centennial® washer marked the milestone of being the one-millionth washing machine assembled on a newly launched line in the Clyde, Ohio manufacturing plant. This new line produces the top two selling top-load washers in the United States according to NPD Group data January 2011 — the No. 1 selling Centennial® washer (MVWC400XW) and the No. 2 selling Bravos X™ washer (MVWX500XW).
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/whirlpool/48989/