Women telling their stories and listening to other women’s stories: only by sharing their wisdom will the world’s women be able to build a better future for us all.
This is the philosophy behind “A Collection Of Us”, a brand new United Colors of Benetton collection, composed of four capsules which will be released in October, December, February and April, respectively. Heritage, technique, color, performance: each of the capsules revamps a central element of the brand’s identity by reinterpreting it and charging it with dynamic, contemporary meanings.
Knitwear, color and innovation hold “A Collection Of Us” together. The capsule collections bring this three-way alliance back to the center of the stage, highlighting the technical skills that create soft, polished, trendy, high performance knitwear, and drawing attention to the imaginativeness and forward looking spirit of Benetton fashion.
A global campaign will also be launched on October 22 to accompany “A Collection Of Us”. It will feature five female models, each belonging to a different generation and background, each carrying a message of emancipation and empowerment to be spread through digital and traditional media, and destined to all the world’s women.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7663951-new-commitment-for-all-the-worlds-women/
One in three adolescents has been hit, harassed, emotionally abused or digitally stalked by a romantic partner. Be Smart. Be Well. asked 15 middle school, high school and college students about their experiences with abusive relationships on-camera. The resulting video, Teens Start Talking, now available on BeSmartBeWell.com, is an honest and courageous look at the risks of being young and in love in today’s fast-paced technological world.
Teens Start Talking explores teens’ views of dating abuse and provides tips–straight from teens–for how young people can escape an abusive relationship or help a friend who is in one. Produced in collaboration with LoveisRespect.org, the video is a frank and hopeful discussion of teen abuse from the teen perspective.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50832-be-smart-be-well-abusive-relationships-straight-talk-from-teens
Signia today announced the premier of It’s Your Choice—a new video series debuting on YouTube highlighting three individuals with hearing loss and their path to better hearing. Signia designed this project to raise awareness of hearing loss and the risks associated with waiting to address it, and show how different life can be once someone chooses to get hearing aids.
To view the multimedia release go to:
https://www.multivu.com/players/English/8235451-signia-its-your-choice-hearing-loss-video-series/
With about one out of every three children in this country obese or overweight, it’s more important than ever to focus on healthy choices and changes that families can make together. Throughout March, which is National Nutrition Month, BeSmartBeWell.com shares stories of real families like Cindy and her children, who got healthier by cutting out junk food and exercising more.
“We lost over 200 pounds together as a family,” says Cindy in a video on Be Smart. Be Well. “After going back through and looking at pictures of where we were to where we’ve come, it’s just absolutely amazing!”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/childhoodobesity/50831
On July 13, after 11 days, 17 hours and 22 minutes of non-stop driving, renowned adventurer and off-road driver Rainer Zietlow and his team set a new world record certified by Tüv Nord Mobility for driving the length of the Pan-American Highway as they crossed the road’s end in Deadhorse, Alaska. The TDI-Panamericana Endurance Challenge team covered 14 countries and nearly 16,000 miles in a 2011 Volkswagen Touareg TDI® Clean Diesel SUV. Their journey to commemorate the 75th Anniversary of the Pan-American Highway’s establishment breaks the previous record by more than three days.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/vw/40223/
The latest test drive marks the final chapter in a three year long project which has seen the development of the next step in autonomous driving technology. Since 2009, Volvo Car Corporation has been the driving force behind the EU funded SARTRE project (Safe Road-Trains for the Environment), bringing vehicle platooning technology one step closer to becoming a reality on Europe’s roads.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56600-volvo-car-corporation
Volvo Cars, the premium car maker, will work together with Microsoft, the leading platform and productivity company, to jointly develop next generation automotive technologies.
The two companies today revealed how Microsoft HoloLens, the world’s first fully untethered holographic computer, might be used in future to redefine how customers first encounter and explore a car, as well as how cars might be bought and sold in future.
Areas of future collaboration between the two companies could include autonomous driving technologies and the utilisation of data generated from connected cars to create new services.
Today’s HoloLens demonstration was conducted at Microsoft’s global headquarters in Redmond, USA, and showed how mixed reality might be used by customers to configure cars in three dimensions. With HoloLens, a powerful, wearable computer, holograms are mixed into the physical world.
To view the multimedia release go to:
http://www.multivu.com/players/English/7668751-volvo-the-virtual-showroom/
Building on a successful campaign that helped hundreds of thousands of Americans learn their risk of developing type 2 diabetes through campaign messaging and an online risk test, the first-of-its-kind initiative to raise national awareness of prediabetes returns with an entertaining new approach. The new campaign, launching today, encourages viewers to take a one-minute prediabetes risk test to know where they stand and discover how they can decrease their risk of developing type 2 diabetes — and it does so with some adorable helpers.
More than one in three American adults has prediabetes — a serious health condition that often leads to type 2 diabetes and other significant health conditions like blindness, heart attack or stroke. According to newly released CDC data, however, nearly 90 percent of the 84 million people with prediabetes don’t know they have it and aren’t aware of the long-term risks to their health. Currently, about 30 million Americans are living with diabetes.
To view the multimedia release go to:
https://www.multivu.com/players/English/8142351-ad-council-prediabetes/
On Saturday May 30th at the French Tennis Open, the Beijing Municipal Commission of Tourism Development unveiled its first tourism package, “Enjoy the China Open, Visit Beijing”, or how to combine sport and visits to the cultural sites of Beijing. This comprehensive package includes three days of guided visits to the city’s most beautiful tourist sites, as well as three days to experience the China Open, featuring the world’s top players. With a host of options, the package will meet the needs of sports fans and cultural travel enthusiasts alike.
This exclusive package comprises a joint offer by the Beijing Municipal Commission of Tourism Development and the China Open. It will include several visits to key tourist attractions in the city, such as Tiananmen Square, the Forbidden City and even the Great Wall of China. At the same time, travellers will also be able to take advantage of 3 days courtside, at the China Open, a WTA premier mandatory event and an ATP 500 event, which is the biggest international competition in Asia.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7535351-visit-beijing-tourism-china-open/
Virgin America, the airline that is reinventing domestic travel, announces it will bring its low-fare, award-winning service to Portland International Airport (PDX) as of June 5, 2012, with tickets on sale today for two daily nonstop flights from Los Angeles International Airport (LAX) and one daily nonstop flight from San Francisco International Airport (SFO). Known for outstanding guest service, custom-designed cabins with three classes of service, and touch-screen in-flight entertainment at every seat, Virgin America has swept the major reader-based travel awards since the airline launched in 2007. At a time when most U.S. carriers have been cutting capacity, Virgin America is expanding to its 18th destination and bringing much-needed nonstop competition from California’s largest airports to PDX. When entering new markets that offer little low-fare competition, the airline has frequently seen fares drop by up to 30 percent.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55168-virgin-america-flights-to-from-portland-international-airport-pdx-oregon
Virgin America, the California-based airline that is reinventing domestic travel, announces it will bring its low-fare, upscale service to Philadelphia International Airport (PHL) later this year, with tickets on sale today for three daily nonstop flights from Los Angeles International Airport (LAX) starting April 4, 2012, and two daily nonstop flights from San Francisco International Airport (SFO) starting April 10, 2012. Known for its outstanding guest service, beautifully-designed cabins and unparalleled in-flight entertainment, Virgin America has swept the major travel awards since its launch in August 2007. Most recently, the airline took top honors as “Best U.S. Airline” in both Condé Nast Traveler Readers’ Choice Awards and Travel + Leisure’s World’s Best Awards. In honor of its newest city, Virgin America is also launching a system-wide “The City of Brotherly Love: Just Got Lovelier” fare sale, with PHL-LAX fares from $129 and PHL-SFO fares from $149 (restrictions, taxes and fees applying). Tickets are available for purchase now at www.virginamerica.com and at 1.877.FLY.VIRGIN.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54209-virgin-america-launches-non-stop-service-from-philadelphia
Virgin America, the new domestic airline that is reinventing travel, today launches its low-fare, upscale service to Chicago O’Hare International Airport (ORD), with daily nonstop flights from Los Angeles International Airport (LAX) and San Francisco International Airport (SFO). With legacy airlines representing 98 percent of domestic departures at ORD, the airline hopes to inject some healthy competition into the market. Known for friendly service, beautifully designed cabins and high-tech amenities, like touch-screen entertainment at every seat, Virgin America has been winning over consumers and travel awards since its 2007 launch, including “Best Domestic Airline” in both Condé Nast Traveler’s Readers’ Choice Awards and Travel + Leisure’s World’s Best Awards for the past three years. Today, Virgin America welcomes its dual inaugural flights with a red carpet welcome on the ORD tarmac followed by a party with a Virgin twist at the airline’s new L3 gate. Local officials and Virgin Group Founder Sir Richard Branson will greet the airline’s first guests, including “Flight for Chicago” Facebook fans who scored the chance to “taste test” the new airline versus the competition with a free one-way flight on a legacy carrier and a return on Virgin America. To mark its entrance into the ORD ring, the airline today launches a knockout combination for Chicago flyers: a Groupon deal, *a Flash Flyaway,**a Fare Sale,***and a triple points offer**** that flyers can actually use – good for travel now through August 31,2011, via the airline’s no-blackout date Elevate frequent flyer program.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/virginamerica/50393/
