The National Climate Assessment: Climate Change Impacts in the United States concludes that warmer and drier conditions have already contributed to increasing wildfire events across the western United States, and future increases are projected in some regions. Already this year, there have been over 44,000 wildfires that have damaged or destroyed almost 8.5 million acres. Long periods of record high temperatures are associated with droughts that contribute to dry conditions and drive wildfires in some areas.
USDA Secretary Vilsack recently stated, “This year, we are experiencing yet another devastating wildfire season, particularly in the drought-ravaged West. Climate change, drought, fuel buildup, insects and disease are increasing the severity of unprecedented wildfire in America's forests and rangelands, which impacts the safety of people, homes and communities. Development close to forests has also increased the threat to property, with more than 46 million homes in the United States, or about 40 percent of our nation's housing, potentially at risk from wildfire.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7607931-fema-national-prepareathon/
No matter how fast you run, your can’t outrun your past. Cat Benoit escaped the man who would claim her as his own, a man who showed her something terrifying awaited her. She re-made her life, hidden away. But a new threat, one of the heart, one that called to her in a way she’d never imagined, came to help her, claim her.
Two men would do anything to keep her. And as Cat fights to own herself, she finds another world open to her. A world of leopards and men who become them. Find out more at http://www.ChristineFeehan.com Paranormal romance
The period between Christmas and New Year’s typically has one of the highest rates of impaired driving fatalities, according to the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA). In an effort to reduce drunk and buzzed driving related incidents during the holidays, NHTSA, the Ad Council and the Television Bureau of Advertising (TVB) launched their 12th annual “Project Roadblock: Local TV Puts the Brakes on Drunk Driving.”
Project Roadblock was created in 2004 in support of NHTSA and the Ad Council’s Buzzed Driving Prevention public service advertising (PSA) campaign. To date, broadcast TV stations across the nation have donated more than $40 million in media to support this effort. The partnership aims to unite local television stations in creating a nationwide advertising roadblock by airing Project Roadblock PSAs (Public Service Announcements) between December 26 and December 31. Local broadcast stations voluntarily participate in the campaign by donating on-air, online and mobile time and space with a special push at 10 p.m. local time on New Year’s Eve. In addition, TV stations will be reaching out to their communities on social media to share social graphics and messaging to further reach audiences.
“Drunk driving remains a serious threat on our roads and claims more than 10,000 lives a year,” said NHTSA Administrator Mark Rosekind. ”Local broadcast television is an effective tool in reaching consumers, and we thank the TVB, all the stations, and the Ad Council for their ongoing support of drunk driving prevention, especially during the holiday season.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7701751-ad-council-nhtsa-buzzed-driving-psa/
More than 10 million (1 in 6) seniors in the U.S. face the threat of hunger and more than 15 million (1 in 4) are living in isolation. Meals on Wheels America is a national network of local community organizations that deliver meals, friendly visits and safety checks to our nation’s most vulnerable seniors. With the senior population projected to double by 2050, and an aging volunteer base, Meals on Wheels America, in partnership with the Ad Council, is launching its first national integrated campaign this summer to recruit a new pipeline of volunteers to meet the growing need.
Every day, Meals on Wheels volunteers deliver one million meals and smiles to seniors in need across the country. The current network represents more than 5,000 local programs in virtually every community in America and relies on an army of two million volunteers to deliver meals five days a week, typically between 11 am and 1 pm. Beyond providing nutrition, delivering a meal also provides a moment of human connection that nourishes both the senior and the volunteer. For many seniors, the volunteer may be the only person they will see that day. According to a survey of current Meals on Wheels volunteers, more than 75 percent are over the age of 55, and the average age of volunteers is 62, making it critical to recruit additional volunteers to keep the wheels rolling for future generations.
To view the multimedia release go to:
http://www.multivu.com/players/English/7867951-ad-council-meals-on-wheels/
https://youtu.be/dHmJFnerJaw Shopping cart abandonment rates can plummet if you know just a few easy tricks. If you’re like most ecommerce business owners, however, cart abandonment has probably been a constant threat to your bottom line. Pinpointing the obstacles toward what’s keeping customers from making that final click to buy now can be daunting, but we’ve got six ways to get customers to click “buy now” instead of clicking away.
