Tektronix, Inc., the world's leading manufacturer of oscilloscopes, today announced the MDO3000 Series of Mixed Domain Oscilloscopes. The ultimate integrated oscilloscope that includes a spectrum analyzer, logic analyzer, protocol analyzer, arbitrary function generator and digital voltmeter, the MDO3000 clears the design bench of costly, specialized equipment and provides the tools needed to test and debug virtually any embedded design. In addition, Tektronix has developed the MDO3000 to be completely customizable enabling customers to select the functionality and performance needed now -- and later.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64808-tektronix-integration-breakthrough-six-instruments-one-oscilloscope
Imagine upgrading from ARM9™-based product designs to add 3D interactive touch screens, higher resolution displays, faster performance and multiple, flexible integrated connectivity options for a more robust offering — all while keeping design costs and power levels low. Visualize taking these new products to market in six months with an inexpensive development platform and free, complete software development kit. Texas Instruments Incorporated (NYSE: TXN) (TI) now makes this design vision a reality with its new Sitara™ AM335x ARM® Cortex™-A8 microprocessors .
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/texasinstruments/51795/
Sinar Mas Cepsa inaugurated today its first oleochemicals plant in Indonesia, which represents an investment of EUR 300 million made over two years. The plant will produce fatty alcohols from sustainably-sourced palm kernel oil, a key ingredient in the manufacture of everyday products such as household cleaning goods and personal care products.
Sinar Mas Cepsa is a wholly-owned joint venture between Cepsa, a leading integrated energy company and world leader in the production of linear alkylbenzene (LAB) used to make biodegradable detergents, and Golden Agri-Resources, member of the Indonesian consortium of Sinar Mas businesses and the world’s second largest vertically-integrated palm oil company.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8175951-sinarmas-cepsa-alcohols-plant-indonesia/
Silvercar, an Austin-based technology company, today opened its service to travelers visiting Dallas/Fort Worth International Airport (DFW). The innovative airport-based rental fleet comprises only one make and model of vehicle: the 2013 Audi A4, in silver. Mobile integration is key to the Silvercar experience, as the entire customer journey can be managed from a smartphone. This means no waiting in lines or at counters — ever — when renting with Silvercar.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59940-silvercar-mobile-integrated-rental-service-dallas-fort-worth-dfw-airport
Sherwin-Williams introduces its latest innovation: ColorSnap®, the company’s most comprehensive, integrated color selection system ever offered. Designed to help consumers and professionals make confident and efficient paint color selections, ColorSnap includes a first-of-its-kind, in-store display that makes color selection fast and easy, in addition to enhanced online and offline tools, and new colors.
“With the ColorSnap system, we’ve created a completely new way to navigate color. Whether in their neighborhood Sherwin-Williams store, at home or on the go, ColorSnap provides a solution to easily explore and find color any way the consumer chooses,” said Jackie Jordan, director, color marketing, Sherwin-Williams.
ColorSnap starts rolling out this month and will be available in all 4,000 Sherwin-Williams stores across the U.S. and Canada by the end of January 2016.
To view the multimedia release please visit
http://www.multivu.com/players/English/7602351-sherwin-williams-colorsnap/
Sephora North America is proud to announce the Sephora App for iPad is now available on the App Store. The Sephora App offers a fully integrated digital beauty experience that brings diverse social feeds into one fun, magazine-like format.
The Sephora App includes up-to-the-minute beauty news and information from Sephora’s Facebook and Twitter feeds, its BeautyTalk community, Beauty And The Blog website and Sephora’s newly revamped YouTube Channel, providing the latest beauty trends and advice. The sophisticated and information-rich layout updates each time the app is accessed and can be tailored to only show the content individual users want for a truly personal experience.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51195-sephora-app-for-ipad
Sears, a leading integrated retailer, is launching a Connected Solutions flagship store that simplifies the way people shop for their connected home. Located at The Shops at Tanforan in San Bruno, Calif., it features a living room, kitchen, nursery, workout room, garage and outdoor area, so members can experience the benefits of smart technology firsthand. Nationally, Sears is expanding its Connected Solutions assortment to hundreds of stores, offering one of the industry's largest cross-category selections of smart technology products. Online, members can experience the San Bruno store and shop for an even wider selection of smart products on the new Sears Connected Solutions site.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7551551-sears-connected-solutions-flagship/
As a private, family-led company, SC Johnson works hard to hold itself to a higher standard. Today, the company launched the next generation of its iconic “A Family Company” advertising, which aims to demonstrate this commitment and show that as a family company, SC Johnson cares as only a family company can.
“Being a family company means we don’t need to worry about the expectations of Wall Street. We have the freedom to do the right thing for the long term,” said Fisk Johnson, Chairman and CEO, SC Johnson. “We care more, and we work hard to make sure our products are high quality, safe and healthy for the families who use them. We believe this ad campaign not only speaks to these values, but to the aspirations we share with families around the world.”
As an integrated marketing campaign across television, digital and retail intended to celebrate the value family brings to people everywhere, this new campaign grew out of what SC Johnson knew to be consumers’ built-in trust of family-owned companies. In fact, when the company launched the first “A Family Company” in 2001, research showed that 80 percent of people believed family companies made products they could trust.
To view the multimedia release go to:
http://www.multivu.com/players/English/7664351-sc-johnson-a-family-company/
Sands China’s Cotai Strip® development was beautifully aflame in celebration Thursday evening, as the integrated resort city introduced to Macao the latest additions at Sands® Cotai Central, led by the launch of Sheraton Macao Hotel, Cotai Central, which has the double distinction of being the largest hotel for both Macao and Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT).
To view Multimedia News Release, go to http://www.multivu.com/mnr/58010-sands-cotai-central-celebrates-second-phase-opening
Sabra Dipping Company, maker of America’s best-selling hummus, has launched the most significant campaign in U.S. hummus history and along with it… a more mindful pre-dinner meal occasion for the American consumer. A national broadcast and digital campaign introduces the ‘Unofficial Meal,’ inviting consumers to foster a pre-dinner ritual that revolves around fresh, real food and human connections.
“We are on a mission to inspire consumers to start a tradition around the kitchen counter, creating a daily ritual of enjoying fresh food together,” said Eugenio Perrier, Sabra’s chief marketing officer. “Eating wholesome food should be easy as should finding fresh ways to create connections, embrace those you care about and enjoy a relaxed moment together. It is this sentiment we seek to bring to life through the Unofficial Meal.”
The campaign titled “Sabra. Welcome to the Unofficial Meal” debuts April 18th with 15 and 30 second spots that depict the Unofficial Meal as family and friends finally unwind, gather and graze after a long day. Fresh dips and vegetables are laid out on the countertop and it is clear that for this moment, it is perfectly fine to help yourself, open up, share a laugh and leave behind formalities. The creative includes filmed footage, animation and a charismatic voice to convey the enjoyment of this occasion. Fully integrated digital, PR, social and experiential activations will help deliver campaign messaging across platforms.
To view the multimedia release go to:
http://www.multivu.com/players/English/7754651-sabra-campaign-unofficial-meal/
Schick® and Skintimate® brands are partnering with Universal Pictures’ Pitch Perfect 2, in theaters May 15, 2015, to celebrate the different steps a woman takes each day to create a confident style as unique as the legs she stands on.
As part of the partnership, Schick and Skintimate are introducing the Rock Your Legs campaign – an integrated program that incorporates an original “Ready, Shave, Shine” music video, limited edition product in-store, an Aca-battle sweepstakes, movie trivia game, and in-film product placement as the new Schick Hydro Silk® TrimStyle® makes its movie debut. Schick and Skintimate are also partnering with Pitch Perfect 2 star Brittany Snow to help introduce a three-step leg care routine that helps women think about leg care as more than just hair removal, but as a beauty ritual.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7490451-schick-skintimate-rock-your-legs/
Echo Entertainment Group Chairman John O’Neill and CEO John Redmond said today that Echo’s expansion plans for The Star would see the world’s first “Connected Integrated Resort” built in Sydney.
Mr O’Neill and Mr Redmond today unveiled details of Echo’s Detailed Proposal which was formally submitted to the NSW Government through its unsolicited proposal process on Friday afternoon.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62180-echo-unveils-proposal-connected-integrated-resort-at-the-star
