With only two weeks to the start of the Dakar 2011, gruelling challenges await the drivers and their vehicles. The Volkswagen team around Kris Nissen and Carlos Sianz seem strangely cheerful despite being about to face intense and grindingly painful special stages. Pointing the way to the first stage, the ‘Race Touareg 3’ travels from Europe to South America. This is very special freight indeed. The journey begins at Amsterdam airport.
Ryan Newman, driver of the No. 39 Quicken Loans Chevrolet, and three-time and reigning NASCAR Sprint Cup Series champion Tony Stewart shocked hundreds of race fans this evening at NASCAR SpeedPark at the Concord Mills shopping center when they arrived to test their own skills at go-kart racing. What started as a fun night of free go-kart racing turned into the opportunity of a lifetime, as dozens of lucky fans had the opportunity to race around the track alongside Newman and Stewart, two of NASCAR’s most talented and popular drivers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58331-quicken-loans-ryan-newman-tony-stewart-head-to-head-race-nascar-speedpark
The makers of Quaker State, the motor oil well known for providing durable protection, are now giving motorists cash for using Quaker State and making their cars last. The Quaker State Cash Back Bonus Program launches today and is designed to reward consumers who use Quaker State® Ultimate Durability full synthetic motor oil, Quaker State® Enhanced Durability synthetic blend motor oil or Quaker State® Higher Mileage Engine™ motor oil with the cash value of their vehicle when they reach 300,000 miles, subject to certain terms and conditions.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/quakerstate/48531/
According to the United Nations, worldwide nearly 1.3 million lives are lost in traffic accidents each year and this number could rise to nearly 1.9 million in the next 10 years. Furthermore, estimates show that nearly 90 percent of all crashes are caused by driver error, making advanced safety systems an important focus for automakers and governing agencies. Bosch offers active and passive safety technologies, as well as driver assistance functions that can help reduce the number of accidents and save lives.
To view Multimedia News Release, go to http://www.multivu.com/mnr/48705-bosch-helps-drivers-avoid-crashes-reduce-injuries
In a multimedia marketing campaign that launches today, Pepsi MAX boldly invites American consumers to taste for themselves that when it comes to maximum taste and zero calories, Pepsi MAX conquers the competition. That’s the message in a remake of the iconic “Diner” commercial that aired during Super Bowl XXIX, where two soda delivery truck drivers go head-to-head over a can of the best tasting cola on the market. In the 2010 version, the truckers are back; and they both want the zero calories and maximum taste that only Pepsi MAX can deliver.
Nissan will become the first car manufacturer to create a smartwatch designed specifically for drivers of Nissan Nismo cars. The Nissan Nismo Concept Watch will be the first smartwatch to connect a driver to the car and will provide drivers with real-time biometric data.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62417-nissan-nismo-smartwatch-concept
Each day, 600,000 New Yorkers hop in the back of a taxi – the iconic yellow cab that is a symbol of New York City around the world. Starting today, the first full vehicle prototype of the Taxi of Tomorrow can be seen by drivers, passengers and owners. The 2014 Nissan NV200 taxi, New York’s Taxi of Tomorrow, will make its global debut tonight at a special event in SoHo with Mayor Michael Bloomberg and Nissan President and CEO Carlos Ghosn.
Following the event, the Taxi of Tomorrow is headed to the 2012 New York International Auto Show, where it will be on display for New Yorkers and visitors from around the world. The auto show at the Jacob Javits Center is open to the public April 6-15, 2012.
To view Multimedia News Release, go to http://www.multivu.com/players/English/55179-nissan-new-york-city-taxi-of-tomorrow/
NIRA Dynamics AB has now developed algorithms that can estimate the friction value between the road and the tires.
Experienced drivers perceive the road with nearly all senses: they see, feel and even hear the road. They use all this information to estimate the grip of the road and, based on their judgement, adapt their driving speed to the conditions.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762511-nira-dynamics-cars-tires-road/
Jiffy Lube pioneered the fast-lube category more than 30 years ago, changing the way millions of drivers service their vehicles. Today, Jiffy Lube officially introduces a new approach to oil changes that helps customers access and understand their vehicle manufacturer’s recommendations, and choose the oil change schedule that is best for their needs.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/jiffylube/48287/
Drivers and co-drivers are often going for each others\' throats. Left, right, straight ahead? Or is the map upside down? In the Dakar Rally, arguments and mistakes simply aren\'t allowed to happen. Those who aim to win this race, the toughest in the world of motor sport, are advised to get to know the terrain and route inside out. The co-pilot and navigator is for the speed and success of the team just as important as the pilot. Which is why the VW team dedicates a whole week to give the navigators enough time to prepare for the still completely unknown route with the aid of maps and the internet.
An inaugural national research report released today from The Children’s Hospital of Philadelphia (CHOP) and State Farm Insurance Companies® shows that the impact of teen driver crashes extends far beyond teen drivers’ families and friends. In 2008, more than half a million (681,000) people were involved in crashes where a teen driver was behind the wheel. More than 40,000 were injured, and nearly 30 percent of those who died in these crashes were not in cars driven by teens.
To view Multimedia News Release, go to http://www.multivu.com/players/English/47737-Miles-to-Go-Teen-Driver-Safety/