Union Pacific Railroad this week launched a new campaign exclusively on social media, urging drivers and pedestrians to think about their personal safety first and wait at grade crossings. New videos depict different scenarios in which a jogger, young couple and father and son are stopped, waiting for a train to pass. When the arms lift, each proceeds safely toward a spectacular future.
“Our message is straightforward – Your Life is Worth the Wait,” said Scott Moore, Union Pacific senior vice president – Corporate Relations. “Union Pacific trains operate in more than 7,300 communities; too often our employees see drivers or pedestrians sneak around the gates. Even after applying the emergency brakes, it can take a mile for a train to stop; the risk is never worth it.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7508251-union-pacific-your-life-is-worth-the-wait/
Known for his hits in the 80’s like Because I Love You and Party Your Body, Stevie B has continued his Freestyle influence today with a remake of his popular song, Spring Love and his new album, “This Time.” Stevie B started in South Florida and his songs frequented the Latin nightclubs of Miami and Ft. Lauderdale before hitting the mainstream US music scene. Stevie B was one of the first musicians to perform Freestyle, a popular music style that started in the Latino communities of Miami and New York and is characterized by Latin rhythms, heartthrob lyrics and electronic music. Visit Stevie B at MOLI.com
Want more? Visit us at http://www.moli.com/p/register//50000174
For the second straight year, State Farm and Major League Baseball (MLB) are giving fans from coast to coast the chance to deliver a big hit for their favorite charitable organization. Through the Go To Bat program, an online, charitable initiative driven by State Farm’s commitment to helping communities get to a better state, fans can support the causes that mean the most to them and take their shot at winning one of the $18,000 weekly donations for their favorite charity and a trip for two to the 2011 World Series.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51025-state-farm-go-to-bat
For the third consecutive year, State Farm and Major League Baseball (MLB) are rallying fans to swing for the fences to benefit outstanding charitable organizations. Fans can support causes that make a difference in communities across the nation through the Go to Bat program, an online, charitable giving initiative driven by a commitment State Farm makes to helping communities “get to a better state.” Fans can win a VIP trip for two to the 2012 World Series in addition to winning an $18,000 donation to the charity they choose to support.
Starting today, fans are invited to visit www.statefarm.com/gotobat and play the State Farm Go to Bat game.
To view Multimedia News Release, go to https://www.multivu.com/mnr/57077-state-farm-major-league-baseball-mlb-go-to-bat-charity-world-series
The Starkey Hearing Foundation and its Israeli partners concluded today its Israel-Palestine Hearing Mission of Peace in the West Bank region, fitting more than 1,000 Palestinian children and adults with hearing devices. The Starkey Hearing Foundation hopes the three-day effort will promote greater communication and understanding among the local communities through improved hearing.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/starkeyhearingfoundation/50402/
The SPAM® brand is bringing big flavor to America’s backyards and kitchens this summer with the SPAM® Brand Tiny House of Sizzle Tour. Measuring 185.37 square feet, the Tiny House aims to bring communities together around food, with the Tiny SPAM® kitchen serving as the heart of the home. The Tiny House will travel coast to coast, sharing delightful dishes and simple recipes served right from the Tiny SPAM® kitchen, proving what SPAM® lovers already know – nothing beats the sound, smell and taste of SPAM® brand products sizzling in the frying pan.
Highlighting the brand’s versatility to be paired in many different ways, the Tiny House’s menu will feature unique, on-trend recipes created by locally-recognized chefs and influencers alongside SPAM® brand favorites such as SPAM® Musubi and SPAM® sliders. The tour’s signature dish will be a Spicy SPAM® Breakfast Burrito recipe created by standout celebrity Chef Jordan Andino. Additional local chef and influencer partners include Hawaii native Chef Bradley Lum and noted Detroit influencer Lori Yates from Foxes Love Lemons.
To view the multimedia release go to:
https://www.multivu.com/players/English/8097451-spam-tiny-house-of-sizzle-tour/
Every 23 seconds, someone in the United States is diagnosed with diabetes. It's estimated that one in 11 Americans has the disease—more than 29 million people—and another 86 million have prediabetes and are at risk for developing type 2 diabetes. The numbers alone are staggering, and the people affected by the disease include those who have diabetes and their friends, family, caregivers and communities.
American Diabetes Month®, observed by the American Diabetes Association® (Association) every November, is a time to focus the nation's attention on the many people who are affected by diabetes and to raise the urgency about the need to address diabetes. To help spark a national conversation, the Association is asking people to share their stories about what it truly means to live with diabetes with a new campaign, This Is Diabetes™.
To view the multimedia release go to:
http://www.multivu.com/players/English/7711431-american-diabetes-month-thisisdiabetes/
Approximately one year after leading roof window manufacturer VELUX Group joined forces with social business Little Sun and NGO Plan International, launching a design competition to bring clean, sustainable light to Africa, the first solar lamps have now arrived on African soil.
The VELUX Natural Light International Design Competition received 172 proposals from 65 countries. A high-level jury of experts in the fields of architecture, art and design subsequently selected the winning design, by Mariana Arando and Luca Fondello of the University of Buenos Aires, Argentina. Their solar lamp design was inspired by the way light can bring people together.
The VELUX Group has so far produced and donated 14,500 of the solar-powered lamps, and 150 local sales agents are now being trained in how to sell the lamps in off-grid communities in Senegal, Zimbabwe and Zambia. The training combines workshops, roleplay, demonstrations, and group work.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7724551-velux-natural-light-solar-lamps-in-africa/
National Association for Latino Community Asset Builders announced today that they have invested a total of 137 million dollars into predominantly Latino communities that have been hard hit by foreclosures. This effort has successfully restored neighborhoods and stabilized communities in eight states and the District of Columbia.
The initial investment of funds came from a grant from the U.S. Department of Housing and Urban Development and is the largest grant ever targeted by the federal government to predominantly Latino communities.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58956-cplc-nalcab-invest-in-foreclosure-hit-latino-communities-hud-grant
Actresses Shay Mitchell and Nina Dobrev are giving back this holiday season by starring in a month-long global philanthropic advertising campaign powered by IPG Mediabrands in support of Free The Children’s WE Are Stronger Together campaign. With the purchase of a $10 Rafiki bracelet, handmade with love by women in Kenya, a gift of impact is unlocked – water, healthcare, school supplies, healthy meals – helping to break the cycle of poverty and create a brighter future for Free The Children partner communities in Kenya, India, Ecuador, Haiti, Sierra Leone, Tanzania, Nicaragua and rural China.
By wearing a Rafiki bracelet, available at we.org and select retail stores including Walgreens, PacSun and Nordstrom, North Americans have the opportunity to join Shay Mitchell and Nina Dobrev in making a statement that they are part of the WE movement – a generation who believes that together WE can change the world. Each Rafiki purchased has a unique code for consumers to enter online at trackyourimpact.com so they can track exactly in what Free The Children community a life-changing gift was given.
To view the multimedia release go to:
http://www.multivu.com/players/English/7722251-free-the-children-we-are-stronger-together/
