NFL PLAY 60, the National Football League’s youth health and fitness campaign, is the new “Official Champion of Play” at St. Jude Children’s Research Hospital®, the global leader in finding cures and saving children with cancer and other deadly diseases.
To commemorate this new milestone in the ongoing partnership between the NFL and St. Jude, a St. Jude patient will join NFL commissioner Roger Goodell on stage to announce a pick during the first round of the 2013 NFL Draft. The NFL Network and ESPN will televise live coverage of the NFL Draft beginning at 8 p.m. EST on Thursday, April 25.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58566-st-jude-children-s-research-hospital-nfl-play-60
Entenmann’s, a division of Bimbo Bakeries USA and maker of over 100 sweet baked goods, and The Salvation Army got an advanced blitz on #NationalDonutDay, with the help of one of Entenmann’s most recognized donut fans. Super Bowl Champion, New Jersey native and Entenmann’s celebrity ambassador, Victor Cruz unveiled a one-of-a-kind, larger than life Entenmann’s Crumb Top Donut, at the National Donut Day celebration in New York City’s Madison Square Park, in commemoration of the sweet holiday. Cruz’s lightening fast plays on the field helped Entenmann’s and The Salvation Army get ahead of the game, kicking off the annual holiday one day early for their New York Metro fans.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/59507-entenmann-s-salvation-army-victor-cruz-national-donut-day
Fusion-io and two-time USA Memory Champion Nelson Dellis are teaming up to showcase the importance of memory in our minds and our datacenters. While Fusion-io focuses on helping its customers scale the challenges in their datacenters, Nelson will be focused on scaling the challenges he will face on Mount Everest, including what happens to your memory under the extreme conditions found on the world's highest mountain.
To view Multimedia News Release, go to http://www.multivu.com/players/English/60918-fusion-io-climb-for-memory
MONLAU COMPETICIÓN, the School of reference in Spain, is the pioneer school in Spain as far as racing mechanic and engineers training is concerned.
Monlau Competition, lead by former 125cc world champion Emilio Alzamora, born in 1973 covered by the school group Monlau with over 25 years of experience in the field of teaching and learning.
It currently has more than 250 students in their classrooms divided between courses in racing mechanics and engineers of racing cars and motorcycles.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/monlaucompeticion/52781/
Mary Murphy partners with Osteo Bi-Flex®
The GUINNESS WORLD RECORDS™ Title for the ‘Largest merengue lesson’ has officially been set as of Friday, April 15, by none other than joint supplement Osteo Bi-Flex. Led by celebrity choreographer Mary Murphy, ballroom dancing champion, at the Fremont Street Experience, the lesson involved more than 250 participants who gathered to learn and perform the high-energy, Latin-inspired merengue.
Record attempt participants stepped in time throughout the half-hour lesson, under the expert direction of celebrity dancer and choreographer Mary Murphy.
The joint support supplement’s record-breaking feat was held as a celebration of movement, encouraging folks to be active and to continue enjoying the activities that make them happy at any age.
“Osteo Bi-Flex is leading the call for movement and enabling individuals to continue participating in the activities they love by facilitating joint comfort, flexibility and movement,” said Derek Bowen, Senior Vice President for Osteo Bi-Flex. “Our product has been helping people for years, so to have our name down in the record books for getting people moving is a perfect fit with our brand! From our standpoint, stillness is the new smoking. Taking Osteo Bi-Flex will help people feel more comfortable within 7 days of taking it.*”
To view the multimedia release go to:
http://www.multivu.com/players/English/7796951-osteo-bi-flex-guinness-world-record/
PSI, a leading international health organization with programs in 67 countries, launches the latest issue of its global health magazine Impact, which answers the question: What is the future of international development?
Fifty years ago, President John F. Kennedy created the U.S. Agency of International Development (USAID) to address Americans’ increasing dissatisfaction with foreign aid. Today the U.S. spends less than 1% of its total budget on foreign aid. How will sweeping new USAID reforms enable the Agency to make the most of taxpayer money? And how are international organizations approaching development on the ground?
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/psi/47715/
Avon Products, Inc. (NYSE: AVP) today announced the launch of Beauty for a Purpose, a new global brand statement focused on the company’s commitment to empowering Avon Representatives and women around the world through beauty and financial independence.
Beauty for a Purpose provides a framework for the company to champion three defining areas: Avon’s beauty products of demonstrable quality and value; Avon’s earning opportunity, which allows millions of women around the world to build self-reliance and a better life for themselves and their families; and the network effect of empowered women empowering others.
The new branding effort will be powered through ongoing multi-channel communications campaigns designed to tell the whole Avon story to consumers and Representatives. The campaigns will be supported through paid media, and will also leverage the company’s digital and print channels as story-telling platforms. Central to the strategy is the launch of a new brand publishing site, BeautyforaPurpose.com, which includes a digital gallery featuring Avon Representatives around the world who have uploaded their photos to social media using #BeautyforaPurpose.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7546151-avon-beauty-for-a-purpose/
Anthem Blue Cross and the California Governor’s Council on Physical Fitness and Sports have launched the fifth annual Anthem Blue Cross Live Like a Champion Tour, a California-based statewide traveling community outreach campaign that encourages children to become physically active and empowers them to make healthy lifestyle choices now and in the future. The tour features interactive sports-themed activities, and will visit communities through the end of the calendar year.
To view Multimedia News Release, go to http://multivu.prnewaire.com/mnr/anthem/46131/
LG Mobile and Gameloft™, a leading global publisher of digital and social games, brought gaming alive yesterday with the larger than life “N.O.V.A. 3D” gaming tournament in the middle of historical Hollywood. Using LG Thrill 4G™, the only glasses-free 3D smartphone in the U.S. to feature a 1GHz dual-core, dual-channel, dual-memory, masses of gamers gathered at the trendy Hollywood & Highland Center to compete for the chance to be crowned tournament champion and win more than $10,000 worth of LG products.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lg/51234/
HOKA ONE ONE® is proud to announce the signing of 2012 Olympic silver medalist Leo Manzano, who specializes in the 1500-meter and mile distances, to a multi-year agreement.
Manzano, 29, was a five-time NCAA Champion at the University of Texas, and has been ranked among the top three milers in the U.S. for the past seven years. A model of consistency, he has made every U.S. Olympic and World Championships team since 2007. Known for his signature kick, Manzano was in sixth place coming off the final turn at the London Olympics before storming up the homestretch to earn a silver medal—the first Olympic medal of any kind for the U.S. at 1500 meters since Jim Ryun in 1968.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7160651-hoka-one-one-signs-olympic-silver-medalist-leo-manzano
Dreams have been a topic of speculation and interest throughout history, and Kia Motors America (KMA) is tapping into the idea of dreams revealing true desires in a new 60-second commercial set to air during the fourth quarter of Super Bowl XLVI. In the spot, titled “Drive the Dream,” the new 2012 Optima Limited races through a Gen X couple’s wildest thoughts as they sleep, including: Victoria’s Secret® Angel Adriana Lima waving the checkered flag at a speedway; an in-your-face Mötley Crüe concert; mixed martial arts legend Chuck Liddell battling in the ring; a heroine and hunk on horseback in a romance novel setting; champion bull rider Judd Leffew taming a bucking rhinoceros; and a fairy tale ending.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/kia/50050
The Sandals Foundation, the philanthropic arm of Sandals Resorts International (SRI), and Wade’s World Foundation, NBA Champion Dwyane Wade’s charitable organization, today officially opened donations to raise funds for Game Changer, an integrated sports program to benefit youth in underserved communities in South Florida and the Caribbean. Financial contributions can now be made through the Sandals Foundation’s website, as well as a new, text-to-donate campaign which was recently announced during Dwyane Wade’s 6th Annual Brand Wade Summit at Beaches Turks & Caicos Resort Villages & Spa, and allows donors to ‘change the game’ by texting GAME to 41444.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7324551-sandals-foundation-dwyane-wade-launch-game-changer-sports-youth-program/
