InterContinental Hotels Group (IHG) today announces the newest evolution of the Holiday Inn® brand’s Journey to Extraordinary campaign. This campaign, now in its third year, celebrates the unique journeys of the many guests who walk through the doors of Holiday Inn hotels each day. In this new year of the campaign, the Holiday Inn brand will highlight the extraordinary journeys of two small businesses – Sword & Plough and Perfect 10 Foods – and how Holiday Inn hotels can be a valuable partner in helping them succeed.
Eric Lent, Vice President, Holiday Inn Brand, Americas said: “The Holiday Inn brand carefully researched nearly 300 businesses before deciding to partner with Sword & Plough and Perfect 10. Both of these inspiring companies have a purpose-led mission to change the way business is done in their respective fields, and therefore have an incredibly unique story to tell. Sword & Plough and Perfect 10 embody the entrepreneurial spirit that is the foundation of the Holiday Inn brand. Founder Kemmons Wilson grew the brand from a small, family-owned business into a global brand that offers a consistent and affordable hotel experience that makes travel more enjoyable for all, and in doing so, changed the way people travel.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7824951-holiday-inn-journey-to-extraordinary/
Supergoop!® announces its partnership with entrepreneur and international tennis sensation Maria Sharapova, welcoming her to the Supergoop! team as a co-owner with Founder and CEO Holly Thaggard. Supergoop! is the first and only multi-functional skincare line in prestige distribution with a foundation in UV protection and 100% dedication to sun safety. This partnership will be a vehicle for Supergoop! to spotlight the brand’s mission to elevate skin cancer awareness alongside the many skincare and beauty benefits attributed to applying UV protection every single day.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7190451-supergoop-partnership-tennis-maria-sharapova-sun-protection-skincare
The Prostate Cancer Foundation (PCF) announces the launch of the “Step Up for Blue” Campaign for Prostate Cancer Awareness Month. The campaign honors the millions of men and their families touched by prostate cancer worldwide.
“Step Up for Blue” focuses on elevating critical issues to inspire, energize, and accelerate actions that lead to greater awareness, new therapies, and fewer deaths from prostate cancer. It will run through the duration of September.
To view the multimedia release go to:
http://www.multivu.com/players/English/7729253-pcf-step-up-for-blue-prostate-cancer/
Continuing its commitment to make the tools that build America, STANLEY Tools announces the launch of its Stanley Black & Decker 2014 Build Your America Contest today, where one charitable organization, non-profit organization or local government agency will win $10,000 to honor its community such as a neighborhood improvement project, renovations to a historical landmark, school, park, recreation center, etc.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7218251-stanley-black-and-decker-tools-2014-build-your-america-contest
Nine West, a division of The Jones Group Inc. (NYSE: JNY), announces the launch of “Shoelaborations™,” a creative platform that seeks talented individuals doing original work in their unique artistic areas and allows them the opportunity to collaborate on a rotating basis with Nine West. Through this collaboration, Nine West will be able to bring the visions of these choice international trendsetters, artists and designers to consumers worldwide.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ninewest/48276/
SunCulture Solar Inc. announces the launch of SolPad™, a new series of disruptive energy products designed to be the most advanced integrated-home or off-grid solar energy products in the world.
The SolPad’s integrated solar panel combines multiple patented technologies into a single beautiful device, including breakthrough battery storage, an innovative inverter system and intelligent software that engages and interacts with the user, giving them an unparalleled personal energy experience that gamifies energy distribution, delivery and usage.
SolPad is truly the world’s first fully integrated solar energy solution created for the modern smart home and sustainably minded global citizen.
To view the multimedia release go to:
http://www.multivu.com/players/English/7930451-sunculture-solar-solpad-energy/
Six Flags Entertainment Corporation (NYSE: SIX), the world’s largest regional theme park company, today announced thrilling new offerings for each of its 18 parks for 2015. The upcoming season will include unique, one-of-a-kind attractions, sophisticated new interactive dark rides and, in signature Six Flags fashion, a selection of world-record-breaking rides from coast to coast.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7309451-six-flags-highlights-new-rides-coasters-attractions-and-season-passes-for-all-18-parks-for-2015/
American designer Sigrid Olsen announces reacquisition of rights to her namesake (“Sigrid Olsen”) brand this May. With success as a multi-million dollar national women’s fashion and lifestyle business, Sigrid revitalizes business potential focused on a unique vision of mindful design, beautiful products, and holistic experiences, with a unique commitment to creative well-being, nature, balance, simplicity and joy. Establishing a select team based between New York and Florida, she sets new sights on the creation of a coastal creative headquarters in Sarasota and opens her next chapter celebrating 30 years, combined, as an independent artist, creative entrepreneur, American fashion and home designer, and healthy wellbeing advocate and global retreat leader.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7142231-sigrid-olsen-new-designs-for-living/
Siemens announces that the company has received the 2011 Global Machine Safety Customer Value Enhancement Award from Frost & Sullivan.
The Frost & Sullivan Award for Customer Value Enhancement is presented each year to the company that has demonstrated excellence in implementing strategies that proactively create value for its customers with a focus on improving the return on investment for customers in its services or products.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/siemens/50590/
Leading Scotch Whisky brand LABEL 5 reveals an exclusive partnership with bartenders around the world who have created innovative and tasty cocktails with LABEL 5 Classic Black. In addition to this digital campaign called “WHISKY CONFIDENTIAL”, LABEL 5 announces being partner of the IBA’s World Cocktail Championships for 2015.
With its videos, LABEL 5 invites its consumers to enter into private and trendy bars to get exclusive cocktail recipes imagined by the bartenders.
Reflecting the latest whisky-based cocktails trends in Shanghai, New York and London, LABEL 5 stays true to its international and contemporary positioning while offering a new experience that enhances the smoothness and balanced character of its core reference LABEL 5 Classic Black.
To view the multimedia release go to:
http://www.multivu.com/players/English/7655951-label5-whisky-confidential-campaign/
Callaway Golf Company (NYSE: ELY), recognized worldwide for its technologically advanced golf equipment, today announces the October 14 availability of its Spring 2012 golf apparel line for men and women. Featuring performance characteristics that are authentic to golf, such as moisture wicking, strategic breathability and UPF 30+ protection, Callaway apparel is tested and proven each week on the professional tours around the world. The collection blends performance attributes with a refined and contemporary style for a distinctive look and feel.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/callawaygolf/46340/
SEPHORA, the leader in global prestige beauty retail announces the launch of two new bot-powered beauty tools available now exclusively on Messenger. As one of the first beauty retailers to introduce a bot earlier this year, Sephora continues to pioneer fast, easy and fun mobile-first technologies that integrate beauty into their clients’ daily routine. Sephora Reservation Assistant is an appointment booking bot to reserve a makeover at Sephora stores across the United States. Color Match for Sephora Virtual Artist is a shade matching addition to the Sephora Virtual Artist bot that scans any photo and instantly provides the closest lipstick color match from Sephora’s entire assortment.
“Our two new bots for Messenger offer enhanced ways for our clients to engage with Sephora by streamlining how they access relevant service and product information on their mobile devices,” said Mary Beth Laughton, SVP of Digital for Sephora. “We’re excited to leverage the Messenger platform to create quick and natural conversational interactions that are client-led. This allows us to provide richer, more varied conversations that ensure clients get exactly what they want out of the experience.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7926152-sephora-messenger-beauty-tools/
