To celebrate the launch of their Autumn/Winter collection, French fashion retailer La Redoute recently hosted an exclusive Press Day to showcase their latest range. Influential members of the fashion and blogging community attended the event, taking a sneak peak at what trends are set to be big for the upcoming season.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63474-la-redoute-press-day
Last Tuesday night, Laetitia Casta and La Maison Cointreau announced the launch of the Cointreau Creative Crew in the Pompadour Ballroom at the Hotel Café Royal in London. A worldwide philanthropist programme curated by Creative Director Laetitia Casta, the Cointreau Creative Crew aims to develop women’s freedom and encourage them to make their dreams a reality. Launching for the first time in the UK, this programme will culminate in one entrepreneur being awarded a £20,000 bursary to support their creative project which will be announced in Spring 2016.
Decorated with Cointreau elegantly dressed in soft furnishings and floral arrangements, the Pompadour Ballroom played host to 150 guests on the night. The former French model looked stunning and was joined on the night by a host of A-list celebrities including Ella Eyre, Donna Air, Charlie XCX and Laetitia Casta. Additional guests in attendance included CEO of Rémy Cointreau Valérie Chapoulaud-Floquet, established fashion philanthropist Nick Ede, Managing Director of Liberty of London Ed Burstell and Editor of Glamour UK Jo Elvin.
To view the Multimedia News Release, go to http://www.multivu.com/players/uk/7677251-laetitia-casta-cointreau-creative-crew/
L’Oréal Paris believes women’s lips can be bold in more ways than one. For the first time, L’Oréal Paris is leveraging its red carpet authority and broadcast sponsorship of the 2016 Golden Globes to go beyond beauty with the launch of the #WorthSaying campaign. As recent award show red carpets have demonstrated, female celebrities are speaking out and sharing information about their work, careers, and other meaningful topics. Designed to propel this cultural shift, #WorthSaying, launching January 10, the night of the Golden Globes, encourages women on the carpet – and off – to share words they believe are truly worth saying.
“For over forty years, since the time we declared our iconic tagline, ‘Because You’re Worth It,’ L’Oréal Paris has supported the individual beauty and intrinsic worth of every woman,” notes Karen Fondu, President of L’Oréal Paris. “We are fueling the powerful words of women everywhere, so their most-worthy conversations reach, affect and inspire as many other women as possible.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7723051-l-oreal-paris-worthsaying/
The launch of the fall television season is underway and with it, the influx of commercial interruptions. Lexus is offering an alternative to the traditional 30-minute sitcom with the debut of its fourth season of L Studio. The popular broadband channel, which has delivered such award-winning entertainment as “Web Therapy” and “Puppy Love,” is now partnering with Academy Award-winning screenwriter Diablo Cody (“Juno”) to debut her Web series “Red Band Trailer.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/52359-lexus-l-studio-diablo-cody-red-band-trailer-celebrity-interviews
Cody Alt is proud to announce the launch of the newest addition to his burgeoning marijuana empire – Kushly. On February 22, 2018, Kushly will begin selling cannabis-infused edibles (gummies made with real fruit) along with special pre-roll six-packs. Kushly will also be partnering with dispensaries around the country to sell cannabis products, and will offer a state-of-the-art delivery platform to select dispensaries in California and Arizona.
Kushly will manufacture its own edibles in sativa and indica strains, and will also white-label edibles for companies outside of California and Arizona who do not have licensed facilities to manufacture inside those states. Kushly’s facility is a 600,000sq. ft. greenhouse with a 50,000sq. ft. extraction lab located in Greenfield, California.
To view the multimedia release go to:
https://www.multivu.com/players/English/8275951-cody-alt-kushly-cannabis-delivery/
Continuing its long history of supporting the men and women of the U.S. Armed Forces, The Goodyear Tire & Rubber Company, exclusive tire supplier of NASCAR’s three major national series, is waving the green flag on the fourth annual “Goodyear Gives Back” charitable program benefitting the Support Our Troops® organization.
To launch this year’s program, Goodyear transformed its race tires by replacing the “Eagle” sidewall design with desert camouflage lettering that read “Support Our Troops” on all NASCAR tires used during Memorial Day Weekend at Charlotte Motor Speedway. The commemorative tires are one of a number of initiatives planned as part of this year’s program, which includes a charity auction featuring autographed NASCAR memorabilia and VIP experiences, along with at-track activities and multiple opportunities for racing fans to participate. All proceeds from the program benefit Support Our Troops®, a nonprofit nationwide organization that works to bolster the morale and well-being of America’s troops and their families.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57861-goodyear-gives-back-charity-auction-nascar-tires-support-our-troops
Kubota Tractor Corporation has announced the availability of its second phase of all-new Kubota Hay Tools in dealerships nationwide. The recently expanded hay tools line brings to market new round balers and turntable bale wrappers; side-mounted and trailed disc mowers; trailed mower conditioners; and a complete range of rotary tedders and rakes.
The new machinery is designed specifically for the U.S. market to further expand Kubota's presence in the larger agricultural product market. "With our extended line of hay tools, we are building on the success of our well-received initial hay tools launch last year and responding to outstanding dealer and customer demand for more high-performing implements from Kubota," said Dave Palmer, senior product manager of Kubota hay tools. "Kubota understands that our customers depend on our equipment's productivity and by providing the right tools, we always deliver. Kubota's hay tools are performance-matched to ideally complement our M-Series tractors and deliver a more comprehensive line of haying solutions for our customers' needs."
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7443251-kubota-tractor-hay-tools/
Unstoppable families play big and dream big. For the second year in a row, the makers of Uncrustables® ‐ the perfectly portable, thaw-and-serve crustless peanut butter and jelly sandwiches – have teamed up with Olympic gold medal figure skater, busy mom and best-selling children’s book author, Kristi Yamaguchi. Together they are proud to announce the launch of the Smucker’s® Uncrustables® Unstoppable Family Photo Contest for the chance to win a $15,000 check toward an unstoppable family adventure and a year’s supply of Uncrustables sandwiches.
To view Multimedia News Release, go to http://www.multivu.com/players/English/57332-uncrustables-unstoppable-family-photo-contest/
Kohler raises the bar on toilet flushing platforms with the launch of its new Revolution 360 swirl flush technology. The brands extensive experience in the toilet industry supports its understanding that critical drivers of owner satisfaction are toilet cleanliness and flush performance – both addressed in the new platform.
Revolution 360 is Kohler’s most complete flush ever developed and is powered by the brand’s widely popular AquaPiston canister technology which allows water to flow out of the tank at 360 degrees, increasing the power and effectiveness of the flush. Once out of the tank the water flows into the bowl from a single, powerful port and swirls throughout the bowl. Utilizing this swirling motion, Revolution 360 keeps the bowl cleaner, longer than a conventional flush. Kohler’s team of engineers engaged experiment and Computational Fluid Dynamics methods to study, improve and perfect even the smallest details to ensure complete rinsing of the entire bowl surface.
To view the multimedia release go to:
https://www.multivu.com/players/English/8176751-kohler-revolution-360-toilet-flushing-platform/
Superstar model, producer, television host and designer, Heidi Klum is known for her cutting-edge style and trademark tresses. Now Unilever is tapping the sophisticated fashion icon to help launch new CLEAR SCALP & HAIR BEAUTY THERAPY™, a revolutionary line of nourishing shampoos and conditioners that turns the conventional hair care discussion on its head. This new approach “feeds scalp,” not just the ends, and gives women stronger, more beautiful hair in just seven days.
“When it comes to women’s hair care, the emphasis has traditionally been on the ends, yet 99 percent of hair’s natural strength and beauty comes from the scalp. Scalp is skin and it is important to care for and nourish it just as we care for our skin. NEW CLEAR SCALP & HAIR BEAUTY THERAPY™ feeds the scalp and creates the right foundation for stronger, more beautiful hair in just seven days,” says David Rubin, U.S. Haircare Marketing Director for Unilever.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55843-clear-scalp-and-hair-therapy
Klarna, Europe’s leading payment solutions providers, today announced the official launch of commercial operations in the U.S. with Overstock.com as its first major retail partner. According to Overstock.com, this partnership will bring a simplified buying experience on mobile devices, enabling Overstock.com shoppers the ease of buying from their smartphone or tablet with just one tap.
“We’re incredibly excited to launch Klarna in the U.S. To do so together with a partner of such a massive scale as Overstock gives us a huge boost into the market”, said Brian Billingsley, CEO of Klarna North America. “U.S. consumers are looking for a simpler and safer way to buy and retailers are looking for better ways to engage their consumers and increase their checkout conversion. The early success we’ve had with Overstock show the massive opportunity to turn more browsers into buyers.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7600151-klarna-launches-overstock-u-s/
Kings XI Punjab (KXIP) players, Kumar Sangakkara, Brett Lee and Sreesanth together with Bollywood actress and club co-owner, Preity Zinta, will connect with fans from around the world via a new service launched by mig33, the leading global mobile community. The new service, mig33s Cricket FanZone, enables KXIP fans to connect via their mobile phones with other fans and to cheer on their favorite team and players during the Indian Premier League in South Africa. At the launch event, which will be held in Nyanga Cricket Stadium in Cape Town, over forty local school children from an after schools cricket development programme will get the chance to meet and receive coaching and cricketing tips from the players, Celebrity chat and launch event to take place on Wednesday 15 April, 2009 16h30 in Nyanga Cricket Stadium, Cape Town