In recognition of Men’s Health Awareness Month and the start of summer, the American Academy of Dermatology (Academy) has released findings from a new survey, which found that more than 90% of American men know something about skin cancer, but only six in 10 (61%) know how to detect signs on their skin, and even fewer actually visit a doctor for annual skin cancer screenings (18%). These shortcomings were more apparent in younger men (18-34), who were also significantly less likely to believe that they are at risk for skin cancer than men over 35 (31% vs. 42%), and are more likely to protect their skin for cosmetic reasons than they are for health reasons (32% vs. 20%).
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7074231-american-academy-of-dermatology-spot-me-skin-cancer-awareness/
In their ongoing commitment to support fearless women, Secret Deodorant has created the Mean Stinks program; a supportive Facebook community that gives young women the courage to stand up to a stinky behavior – bullying. To help this cause, Secret is partnering with relatable role models—Amber Riley, best known as Mercedes on the hit FOX show Glee, and Rachel Simmons, nationally renowned relationship expert—to start a movement of “nice.” Together they are giving young women the strength to face challenges associated with bullying and mean behavior. Secret is also partnering with PACER’s National Bullying Prevention Center by donating a portion of proceeds from select Secret Clinical Strength purchases to it’s prevention efforts.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/meanstinks/50863/
Allot Communications Ltd. (NASDAQ: ALLT), a leading supplier of service optimization and revenue generation solutions for fixed and mobile broadband service providers worldwide, announced today the launch of ‘Allot Pinball,’ a fun, educational mobile game, which aims to simplify the concept of value-based data pricing plans for subscribers and operators. The Allot Pinball Challenge will be held during Mobile World Congress 2012 (2B53) , so download it today and start practicing!
To view Multimedia News Release, go to http://www.multivu.com/mnr/53759-allotcommunications
One of the most anticipated car launches of recent years – Volvo’s all-new XC90 – begins today. Volvo Cars has created a launch programme that will unveil the car from the inside out, meaning that it will start by disclosing the many new interior features of the car and culminate in the full external reveal in August.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/71400525-inside-volvo-XC90
TianNing farm, a new dairy project in China’s Ningxia province is off to an impressive start. The design was coordinated by Afimilk and equipped with Afimilk’s milking system and herd management system, the farm was planned to house 6,000 cows and 4,000 heifers.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400534-afimilk-impressive-start-tianning-dairy-farm
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AdaptiveMobile, the world leader in mobile security today reveals that machine to machine (M2M) technology is on the verge of widespread adoption, with 10% of UK residents already using it regularly and 54% expecting their phone to talk to, unlock and start their car by 2015. While awareness is high, however, so too is concern over security, with 86% of respondents stating that they see risks associated with M2M technology. AdaptiveMobile will be demonstrating the reality of these threats at Mobile World Congress, with the remote hacking and unlocking of a front door via a mobile phone.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53773-adaptive-mobile
To coincide with the start of a new school year and Attendance Awareness Month, the Ad Council and U.S. Army are releasing a series of new public service advertisements (PSAs) addressing the importance of regular school attendance in middle school in order for students to stay on course to graduate high school. Created pro bono by Publicis Kaplan Thaler, the PSAs illustrate the fact that every absence, in any grade, excused or not, can negatively impact a child’s academic achievement and put their high school graduation at risk. To help parents keep track, two tools are being offered on the campaign website: a “Text2Track” mobile SMS program and a redesigned Attendance Calculator.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63028-ad-council-boost-attendance-absences-add-up
With the ultimate goal of preventing half a million teens from abusing medicine within five years, The Partnership at Drugfree.org will launch The Medicine Abuse Project during the week of September 23-29, 2012. The launch week will kick start a multi-year effort to help educate parents, teens and the public about the dangers of medicine abuse and unite parents, educators, health care providers, coaches, government officials, law enforcement officers and other partners to help save lives.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54143-the-partnership-at-drugfree-org-medicine-abuse-project-teen-education