UBMStudios, the world leader in digital events, environments and communities, is capitalizing on the rapid growth in Marketing-as-a-Service (MaaS). According to the BtoB “Marketing Services: What Marketers Want From Their Media Partners” research report, 55 percent of marketers have used b2b media companies for marketing services in the past 12 months. Additionally, CMO Survey’s August 2011 research shows that nearly 75 percent of respondents currently outsource marketing activities. These studies highlight that companies are making investments in outsourced marketing due to bandwidth and increased areas of marketing specialization.
To view Multimedia News Release, go to http://www.multivu.com/mnr/49987-ubm-studios-capitalizing-on-the-growth-of-marketing-as-a-service
Spring is here. The season of renewal is accompanied by increased hope generated by healthy springtime lawns, according to TruGreen’s Lawn Lifestyles National Survey.* The majority (69 percent) of Americans surveyed report that “seeing a green lawn in springtime makes me feel hopeful.” In fact, the bigger the family, especially with teens in the household, the more hopeful the green lawns of spring make people feel. TruGreen, the Official Sponsor of SpringSM, is helping America say goodbye to winter and enjoy a brand new spring season outdoors with the launch of the TruGreen Backyard Makeover Sweepstakes.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66125-trugreen-spring-backyard-makeover-sweepstakes
TruGreen, the nation’s leading professional lawn care company helping people live life outside, is expanding its expert service offerings with the launch of TruGreen Mosquito Defense to help homeowners combat mosquitoes and help protect their families.
As the weather gets warmer, these backyard invaders can prevent homeowners from reaping the benefits of living life outside. According to a recent online survey conducted by Harris Poll on behalf of TruGreen, among over 2,000 U.S. adults, 85 percent of Americans say that mosquitoes limit their or their family’s outdoor activities during the months they’re most active. The same survey also found that nearly two thirds of Americans (64 percent) are concerned about protecting themselves and their family from Zika or other mosquito-borne illnesses. Furthermore, 65 percent of Americans use bug spray on themselves/their family to combat mosquitoes outdoors at home and though it’s the top response for preventative measures, still only half (51 percent) say it is most effective at preventing mosquitoes from biting outdoors at home.
To view the multimedia release go to:
https://www.multivu.com/players/English/8090051-trugreen-mosquito-defense-lawn-yard-care/
Triumph, the brand that has been listening to women for over 120 years, is pleased to announce the findings of its recent survey of over 10,000 women. The result of which has inspired the brand to make a commitment to support consumers in selecting the best fitting lingerie for them, dubbed ‘Stand Up for Fit’.
Previous to this survey, Triumph discovered there were a surprisingly high number of online searches each month on issues around bra size and set out to survey women in order to find out what issues were found when choosing their lingerie. Despite finding that concerns included comfort, shape and fit, all ranking in the top attributes when choosing lingerie, over 76% of these women admitted to wearing the wrong bra size.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64183-triumph-bra-celebrates-100th-anniversary
Each year, more than 51 million school hours are lost as a result of problems related to tooth decay, the most common chronic childhood disease in America.1 Yet according to a recent survey by Trident®, more than eight in 10 (84%) American parents don’t realize this.2 That is why Trident, in partnership with Oral Health America’s Smiles Across America® program (SAA), and actor Chris O’Donnell announced today in Los Angeles that they are teaming up to help fight cavities among the nation’s youth and address the need for oral disease prevention services.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/trident/45632/
Littered cigarette butts are more than just an eye sore. According to environmental clean-up reports, cigarette butts are the No. 1 littered item on U.S. roadways and the No. 1 item found on beaches and waterways worldwide. A new survey conducted by Legacy, shows that while more than 88 percent of Americans surveyed think that cigarette butts are an environmental concern, more than 44 percent of those polled who had ever smoked admit to having dropped a cigarette on the ground and nearly 32 percent have dropped a cigarette out of a car window.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53122-legacy-leave-no-trace-psa-toxic-waste-cigarette-litter-earth-day
Finding yourself stranded in your car due to treacherous conditions like snow, ice, poor visibility and slick roads only to discover you have junk in the trunk, rather than the necessary roadside emergency supplies, can place you and your family in jeopardy.
According to a new survey by State Farm® and KRC Research, more than 60 percent of drivers had some sort of “junk” (non-emergency supplies) in their trunk ranging from extra clothes and shoes to used food or drink containers. While 99 percent of drivers had at least one emergency supply in their vehicle, such as spare tire or jumper cables, a mere nine percent carried all the essential emergency roadside supplies.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56805-state-farm-survey-few-drivers-keep-emergency-supplies-in-vehicle
Approximately one-third of teens may be missing annual checkups according to data from the US Department of Health and Human Services and the US Census. Teens often encounter social, emotional, and physical issues that may include eating disorders and obesity, substance abuse, and sexually transmitted infections. While experts agree that teens should get annual medical checkups to be screened for health risks and discuss important health-related matters, perceptions exist that may contribute to millions of teens missing out on yearly visits. To better understand perceptions about teen health, the National Foundation for Infectious Diseases (NFID), in collaboration with, and with support from Pfizer Inc, conducted a national survey, fielded by Harris Interactive, of more than 2,000 parents of teens, teens, and healthcare professionals.
To view Multimedia News Release, go to http://www.multivu.com/players/English/60287-nfid-myteenhealth-survey/
A growing number of U.S. consumers are taking to their kitchens to cook more frequently, and trying new and more nutritious foods, in an effort to reduce food bills and perhaps their waistlines. These findings are among the results of a recent DuPont™ Teflon® brand Be Cook Aware consumer survey, conducted to understand how the past year’s trends have impacted America’s cooking and eating behaviors at home.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55967-dupont-teflon-be-cook-aware-national-survey
When asked to describe a home with more than one cat, many Americans use words such as "smelly" and "dirty." In fact, according to a recent Purina Tidy Cats' survey, 87 percent of non-cat owners think multiple cat homes have hair all over the furniture, carpet and floor, and 48 percent say they expect a home with two or more cats to have stains on the furniture or carpet.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/tidycat/48415/
A new survey says Americans’ confidence in their ability to afford a comfortable retirement has recovered slightly from the record lows of the past five years—primarily among those participating in retirement plans. But overall, actual preparations for retirement haven’t improved.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64628-2014-principal-financial-group-ebri-retirement-confidence-survey
More than 20 million Americans are currently affected by cataracts, and a new survey from AARP Media Sales and Alcon, the global leader in eye care, found that there are many questions and misperceptions among baby boomers about the condition, their options and how to treat it.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63529-alcon-and-a-a-r-p-mark-world-sight-day-first-live-cataract-education-event
